Issue: 19570701

Monday, July 1, 1957
July
1
True
41
Friday, December 5, 2014

Articles
cover
1
1
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POPULAR PHOTOGRAPHY
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PopularPhotography_19570701_0041_001_0001.xml
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2
2,3
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Advertisement: Anscochrome
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Anscochrome
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PopularPhotography_19570701_0041_001_0002.xml
advertisement
4
4
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Nikon Incorporated: NIKON S-2
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Nikon Incorporated
NIKON S-2
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PopularPhotography_19570701_0041_001_0003.xml
advertisement
5
5
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"T-l100" Dual-Speed Tape Recorder: "1O1"—16MM Spool Load Camera
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"T-l100" Dual-Speed Tape Recorder
"1O1"—16MM Spool Load Camera
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PopularPhotography_19570701_0041_001_0004.xml
tableOfContents
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6
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POPULAR PHOTOGRAPHY
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PopularPhotography_19570701_0041_001_0005.xml
masthead
6
6
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Masthead
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PopularPhotography_19570701_0041_001_0006.xml
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7
7
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CARL ZEISS, INC.: Contaflex
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CARL ZEISS, INC.
Contaflex
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PopularPhotography_19570701_0041_001_0007.xml
article
8
8
LETTERS TO THE EDITOR
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LETTERS TO THE EDITOR
A Dancer Is Born
"35" Not "500"
Challenged Cliches
Glamor Rides the Elephant
Poetic Approach
Cold-Weather Note
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You can’t imagine how delighted I was when I saw Ed Feingersh’s series of Audrey Hepburn as a ballerina and realized that a series of little-girl ballerina photographs I had recently taken were actually a group of children dreaming that they were glamorous Audreys.
PopularPhotography_19570701_0041_001_0008.xml
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8
8
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BROOKS INSTITUTE
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BROOKS INSTITUTE
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PopularPhotography_19570701_0041_001_0009.xml
advertisement
9
9,10,11,12,13
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Advertisements
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DOWLING’S
KALLOFLEX AUTOMAT
DOWLING’S
Bolex H-16 Reflex
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PopularPhotography_19570701_0041_001_0010.xml
article
14
14,18,20,26
TOOLS AND TECHNIQUES
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A round-up of recent developments and significant trends
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Noraman C. Lipton
Polaroid Exposure Numbers. Along with the first announced price increase in Polaroid Land cameras, last March, came news of a change in the numbering of the eight fixed shutter-speed and lens-aperture combinations of the Speedliner and Highlander models—which have gone up to $94.50 and $72.75, respectively.
PopularPhotography_19570701_0041_001_0011.xml
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14
14
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Kalimar Inc.: Kalimar "B" 35mm Camera
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Kalimar Inc.
Kalimar "B" 35mm Camera
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PopularPhotography_19570701_0041_001_0012.xml
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15
15
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Kalimar Inc.: AIRES
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Kalimar Inc.
AIRES
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PopularPhotography_19570701_0041_001_0013.xml
advertisement
16
16,17
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Advertisements
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GRAFLEX
Graphic 35
GRAFLEX
new STROBOMITE
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PopularPhotography_19570701_0041_001_0014.xml
advertisement
18
18
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Advertisements
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Heiland
REMOTE FIRING STROBONAR
Heiland
PROX-O-LITE
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PopularPhotography_19570701_0041_001_0015.xml
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19
19
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Burleigh Brooks, Inc.: Rolleicord VA
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Burleigh Brooks, Inc.
Rolleicord VA
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PopularPhotography_19570701_0041_001_0016.xml
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20
20
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AIREQUIPT MFG. CO., INC.: ULTRAMATIC
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AIREQUIPT MFG. CO., INC.
ULTRAMATIC
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PopularPhotography_19570701_0041_001_0017.xml
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21
21,22,23,24
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GENERAL ELECTRIC
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GENERAL ELECTRIC
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PopularPhotography_19570701_0041_001_0018.xml
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25
25
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EXAKTA CAMERA COMPANY: Exakta IIa
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EXAKTA CAMERA COMPANY
Exakta IIa
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PopularPhotography_19570701_0041_001_0019.xml
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26
26
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BROCKWAY CAMERA CORPORATION: Hico-Lite
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BROCKWAY CAMERA CORPORATION
Hico-Lite
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PopularPhotography_19570701_0041_001_0020.xml
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27
27
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EXAKTA CAMERA COMPANY: Exa
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EXAKTA CAMERA COMPANY
Exa
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PopularPhotography_19570701_0041_001_0021.xml
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28
28
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POLAROID CORP.: Polaroid Land Camera
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POLAROID CORP.
Polaroid Land Camera
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PopularPhotography_19570701_0041_001_0022.xml
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29
29
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CANON CAMERA CO., INC.
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CANON CAMERA CO., INC.
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PopularPhotography_19570701_0041_001_0023.xml
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30
30
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E. LEITZ, INC.: BRAUN HOBBY Automatic
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E. LEITZ, INC.
BRAUN HOBBY Automatic
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PopularPhotography_19570701_0041_001_0024.xml
article
30
30
STEREO TODAY
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STEREO TODAY
People to People
Similarities and Differences
Twentyax and Doppelca
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Robert L. McIntyre
American photographers are the world’s most successful salon exhibitors, but our friends abroad can give us some pointers on having fun with 3-D pictures. I’ve just been through a slide circuit that makes a round of 20 Australian stereo fans and a like number of enthusiasts in the United States.
PopularPhotography_19570701_0041_001_0025.xml
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31
31
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E. LEITZ, INC.: LEICA IIIg
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E. LEITZ, INC.
LEICA IIIg
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PopularPhotography_19570701_0041_001_0026.xml
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32
32,33
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Advertisements
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OLDEN CAMERA & LENS CO.
Super Technika IV
OLDEN CAMERA & LENS CO.
MINOLTA AUTOCORD
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PopularPhotography_19570701_0041_001_0027.xml
article
34
34
CAMERA CLUBS
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CAMERA CLUBS
Club Contest Guide Available
"Ten Best of the West" Chosen
Want to Exchange Pictures
They’ll Welcome Correspondence
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Whit Hillyer
This month I’ll get away from controversy for a while and let some of my correspondents’ blood pressure get back to normal. Instead, I’ll get into a subject which can arouse nothing but enthusiasm among all hands. I refer to the “slides for veterans” program which has made such strides in recent years.
PopularPhotography_19570701_0041_001_0028.xml
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34
34
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BROCKWAY CAMERA CORPORATION: EXPOSURE METER
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BROCKWAY CAMERA CORPORATION
EXPOSURE METER
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PopularPhotography_19570701_0041_001_0029.xml
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35
35
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KONICA CAMERA COMPANY: KONICA III
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KONICA CAMERA COMPANY
KONICA III
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PopularPhotography_19570701_0041_001_0030.xml
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36
36
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Advertisements
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STERLING-HOWARD
ROLLEICORD V
STERLING-HOWARD
EXAKTA VX
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PopularPhotography_19570701_0041_001_0031.xml
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37
37
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YASHIMA OPTICAL IND. CO., LTD.: YASHICA LM
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YASHIMA OPTICAL IND. CO., LTD.
YASHICA LM
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PopularPhotography_19570701_0041_001_0032.xml
article
38
38
COLOR CLINIC
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A famous technician solves your problems
Advice on Surplus Film
Emulsion Differences?
How Identify, Proper Exposure?
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David B. Eisendrath
I would like some information on Ansco Color Film Type 844. Quite a bit of it is available at surplus stores and I would like to know whether it is worth working with.—J. P. McM., Winters, Calif. Ansco Type 844 is a safety-based, lowcontrast, tungsten-balanced color negative camera film.
PopularPhotography_19570701_0041_001_0033.xml
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38
38
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COLOR KING LABS: MAT TONES
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COLOR KING LABS
MAT TONES
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PopularPhotography_19570701_0041_001_0034.xml
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39
39
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Advertisements
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WILLOUGHBYS
EXAKTA VX
WILLOUGHBYS
VITESSA L
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PopularPhotography_19570701_0041_001_0035.xml
article
40
40,44
35-mm TODAY
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Here Comes Agfa
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Bob Schwalberg
Agfa, giant of the German photographic industry and long-time world supplier of films, papers, chemicals, cameras, and just about everything from albums to X-rays, is just now returning to the American market after an absence of close to twenty years.
PopularPhotography_19570701_0041_001_0036.xml
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40
40
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Advertisements
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OPTICS MANUFACTURING CORP.
OPTA-VUE "2¼" CUSTOM VIEWER
OPTICS MANUFACTURING CORP.
SLIDE FILE
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PopularPhotography_19570701_0041_001_0037.xml
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41
41,42,43
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Advertisements
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PEERLESS CAMERA
KODAK BANTAM-RF
PEERLESS CAMERA
TELEPHOTO LENSES
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PopularPhotography_19570701_0041_001_0038.xml
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44
44
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Realist inc.: NEW REALIST 620
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Realist inc.
NEW REALIST 620
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PopularPhotography_19570701_0041_001_0039.xml
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45
45
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BURLEIGH BROOKS, Inc.: SUPER-ANGULON f:8
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BURLEIGH BROOKS, Inc.
SUPER-ANGULON f:8
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PopularPhotography_19570701_0041_001_0040.xml
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46
46
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Advertisements
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AMERICAN CAMERA EXCHANGE OF NEW YORK, INC.
EXAKTA VX
AMERICAN CAMERA EXCHANGE OF NEW YORK, INC.
PRAKTINA FX
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PopularPhotography_19570701_0041_001_0041.xml
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47
47
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Advertisements
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KALLOFLEX automat
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KOWA OPTICAL CORPORATION
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PopularPhotography_19570701_0041_001_0042.xml
article
48
48
WE ASKED THE PROS
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Do you prefer sunlight or shade for outdoor shooting?
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For me, there is nothing like shade. Indirect light means the models’ expressions are relaxed and natural because they are not fighting the harsh glare of the sun. With shade, both the photographer and the model are wrapped in an allover even light.
PopularPhotography_19570701_0041_001_0043.xml
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48
48
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QUICK-SET, INC.: QUICK-SET
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QUICK-SET, INC.
QUICK-SET
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PopularPhotography_19570701_0041_001_0044.xml
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49
49
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NEW YORK INSTITUTE OF PHOTOGRAPHY
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NEW YORK INSTITUTE OF PHOTOGRAPHY
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PopularPhotography_19570701_0041_001_0045.xml
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50
50
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Asahi Optical Company: asahiflex 35mm single lens reflex camera
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Asahi Optical Company
asahiflex 35mm single lens reflex camera
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PopularPhotography_19570701_0041_001_0046.xml
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51
51
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The School of Modern Photography
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The School of Modern Photography
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PopularPhotography_19570701_0041_001_0047.xml
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52
52
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ENTECO INDUSTRIES, INC.: ENTECO POLARI-VUE SCREEN
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ENTECO INDUSTRIES, INC.
ENTECO POLARI-VUE SCREEN
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PopularPhotography_19570701_0041_001_0048.xml
article
52
52,119
POPULAR PHOTOGRAPHY QUIZ
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POPULAR PHOTOGRAPHY QUIZ
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1 What does this camera do? Takes pictures-in-a-minute. Makes color-separation negatives. Makes panoramic strips. 2 The chemicals elon and sodium sulfite when mixed with water will produce: A hypo fixing bath. A soft-working developer.
PopularPhotography_19570701_0041_001_0049.xml
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53
53
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Advertisements
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Bell & Howell
240T TWIN TURRET
Bell & Howell
240TA TRIPLE TURRET
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PopularPhotography_19570701_0041_001_0050.xml
review
54
54,57,128,129
WHAT'S NEW
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—TRADE NOTES AND NEWS
CAMERAS
CAMERA ACCESSORIES
LENSES
FILTERS AND ACCESSORIES
EXPOSURE METERS
FLASH
PROJECTING & VIEWING EQUIPMENT
TAPE RECORDERS
FILM
DARKROOM EQUIPMENT
MISCELLANEOUS
Akarex Corp.
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Akarex Corp.
AKAREX
$59.50
AKAREX, a 35-mm camera, is designed to accept interchangeable lenses complete with their own range-viewfinders. Lens unit locks or detaches from the camera body with a single turn of the bayonet mount, and all lenses are in helical mounts with click stops. Compur Rapid shutters have 9 speeds to 1/500 sec. self-timer, and MX synchronization. Thumb lever advances film and cocks shutter. All scales and settings are visible from the camera top. Prices: camera body only, $59.50; camera with 50-mm Schneider f/2 lens, $139.50; 90-mm Telc-Xenar ƒ/3.5 lens, $59.50; 35-mm Schneider Xenagon ƒ/3.5 lens, $79.50. More details available from Akarex Corp.,80 East 11th St., New York 3.
Akarex Corp.
KODAK RETINA
$330
KODAK RETINA IIc and IIIc cameras are now available in an outfit consisting of camera, field case, 35and 80-mm lens components, case for the camera’s 50-mm component. and a 35-80 optical finder packed in an attache-type case which is used as a slide file after removing contents. Also included is a Kodak Contour bag. Price, for the IIc outfit, $330; for the IIIc outfit, $370.
Akarex Corp.
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PAILLARD INC., 100 Sixth Ave., New York 13, has been appointed sole distributor of the Hasselblad line of cameras and accessories in the U. S., Hawaii, and Alaska.
Akarex Corp.
EMEL movie cameras
$169.50
EMEL movie cameras are announced by the Akarex Corp., 80 East 11th St., New York 3. Emel C92 Turretmaster with an f/1.9 Emelon focusing lens accepts 25-ft 8 mm reversible film and “D” mount lenses, has speeds of 0, 8, 16, 24, 48, and 64 fps, constant speed motor, positive control lock, automatic film footage counter, viewfinder for 6-, 12.5-, and 38-mm lenses, forward and reverse hand-cranking, positive turret lock, single-frame exposure device, and continuous run lock. Price, $169.50. Emel C92A, similar to C92, has a parallax corrected Ampliviewfinder showing a zoom field of view for 6.25to 75-mm lenses. Price, less lens, $179.50. Emel C93 Turretmaster has features of both cameras and a single frame film counter. Price, less lens, $199.50. Emel C91 is a 50 ft spool type with a 12.5to 36-mm Pan Cinor ƒ/2.8 lens, speeds of 8, 16, and 64 fps, automatic footage counter, and back-wind. Price, $289.50. Full details on cameras and lenses available upon request.
Akarex Corp.
240 SERIES
$179.95
240 SERIES is a new line of 16-mm movie cameras introduced by Bell & Howell Co., 7100 McCormick Rd., Chicago 45. All models feature automatic filmthreading, constant-speed motor with a 32-ft spring run, 100-ft film capacity, continuous run lock, single-frame exposures. 8, 16, 24, 32, and 48 . fps. folding winding crank, and motor wind and film-footage indicators. Model 240A, with a 20-mm Sunomatic ƒ/2.5 universal-focus lens and a “zoom” type viewfinder, can be converted to a twoto three-lens turret and is priced at $179.95; with an f/l.9 Sunomatic lens in a focusing mount, $204.95. Model 240T (illustrated), similar to 204A, is supplied with a Sunomatic lens on a twolens turret: price, $219.95 with the ƒ/2.5 lens, $244.95 with the f/1.9 lens. Model 240TA, with a three-lens turret and independently rotating 3-objective viewfinder can be purchased with a choice of C-mount lenses and objectives. Interlock prevents camera operation when turret is not in proper position. Prices start at $259.95, with an 1-in. Comat f/2.5 universal-focus lens. Full details available.
Akarex Corp.
8-mm magazine-loading movie cameras
$106.95
DEJUR-AMSCO announces four new 8-mm magazine-loading movie cameras, all with a zoomtype finder (which can be adjusted for lenses from 6.5 mm to 38 mm), safety lock, click-stop lenses, 10-ft-run motor, six speeds to 48 fps, and footage indicator. The Fleetwood, with a fixed-focus f/2.5 lens, is priced at $106.95; Fleetwood Turret. $131.95. Fadematic Deluxe has, in addition, devices for fade-in and fade-out, lap dissolves, single-frame exposure setting, and a continuous-run lock. Price, with an ƒ/2.5 lens, $132.50; Fadematic Deluxe Turret. $152.50. Manufacturer is DeJur-Amsco Corp., 45-01 Northern Blvd., Long Island City 1, N. Y.
Akarex Corp.
LENSCAP
$1
LENSCAP for the Contaflex camera, made of aluminum and with threads to screw onto Contaflex and Contessa lenses, is introduced by Spiratone, Inc., 49 West 27th St.. New York. Price is $1.
Akarex Corp.
SEAHAWK MARK III
$69.95
SEAHAWK MARK III, an underwater camera housing for the Argus C-4 and C-44 Cameras, has external controls for film wind and lock, and shutter release, can be used with 35or 50-mm lenses, and accepts underwater flash. Price, $69.95; details available from Seahawk Products., P. O. Box 1157, Coral Gables, Fla.
Akarex Corp.
FIELD RANGEFINDER
$32.50
FIELD RANGEFINDER, measuring distances from 8-ft to inf., is claimed accurate within 2 percent. A coincidence-image type, it is unusual in that, one image is seen in natural color, the other in gold, providing a strongly contrasted image when in focus. Priced at $32.50 with leather case, it is distributed by Edmund Scientific Co., Barrington 16, N. J.
Akarex Corp.
VARIABLE SHUTTER
VARIABLE SHUTTER for the new Bolex Reflex movie camera is now being installed by Pellegrini-Piek, 1545 Lombard St., San Francisco 23. Address requests for information to Jan Z. Piek.
Akarex Corp.
AUTO-EX
$49.95
AUTO-EX is an ƒ/1.9 movie lens coupled to an exposure meter and is made to fit most "D"-mount cameras. The meter analyzes light and transmits the information to a floating needle. Lining the arrow in the viewfinder to the meter arrow gives correct exposure, so that filming can continue under different conditions, as long as the needle and arrow are aligned. Price, $49.95. Details available from Elgeet Optical Co., 838 Smith St., Rochester 6, N. Y.
Akarex Corp.
AUTOMATIC DIAPHRAGM TESSAR
AUTOMATIC DIAPHRAGM TESSAR for 35-mm Exakta cameras described in our May issue was made to appear the greatest bargain in the history of photography by the insertion of a period by our printer, who thus transformed $100 into $1.00. Our apologies to those who optimistically applied for the seeming windfall. Importer of this Carl Zeiss Jena lens is Exakta Camera Co., 705 Bronx River Rd., Bronxville 8, N. Y.
Akarex Corp.
TELEPHOTO lens
$69.95
TELEPHOTO lens, the 135-mm Juplen ƒ/2.8. has an improved semiautomatic preset diaphragm with stops down to ƒ/22. focuses from inf. to 6 ft. and is composed of four elements. Price is $69.95. The 135-mm Jupien Elite f/3.5 lens with interchangeable lens mount is priced at $49.95. Distributor is Kine Camera Co., Inc., 11 West 20th St., New York.
Akarex Corp.
CENTURY TELEFLEX
$119.50
CENTURY TELEFLEX, a 300-mm 8-element telephoto lens for 2¼×2¼ twin-lens-reflex cameras, is claimed to have a minimum of distortion. The lens is supplied in a focusing mount and fits the cameras' bayonet mounts. All lens surfaces are coated and color-corrected. Price, incl mask for groundglass, $119.50. Information available from Century Photographic Equipment Co., 10659 Burbank Blvd., N. Hollywood, Calif.
Akarex Corp.
WIDE-ANGLE lens component
$75
WIDE-ANGLE lens component, the 35-mm Curtar ƒ/4, for Kodak Retina IIc, IIIc, and Reflex cameras is announced by Eastman Kodak Co. Focusing range is from 2½ ft and the lens covers a 38by 55-degree angle of view. It accepts 60-mm filters and lens hoods. Price is about $75.
Akarex Corp.
WALZ FILTERS
$5.45
WALZ FILTERS for the Rollei f/3.5G camera are available in Type F, Skylight, Clearflash, and Floodlamp for color films and in standard yellow, red, and green for black-and-white films. They and a lenshood are priced at $5.45 each or $15.95 in kits and are distributed by U. S. Photo Supply Co., Inc., 6478 Sligo Mill Rd., Washington 12, D. C.
Akarex Corp.
ENTECO 83 filter
$1.70
ENTECO 83 filter converts 16-mm Commercial Kodachrome to daylight use. It is available in sizes 21.5-mm ($1.70), Series 4 to 9 ($1.70 to $10.50), and 2-, 3-, and 4-in. squares ($5.50, $7.50, and $10.50). Manufacturer is Enteco Industries, Inc., 610 Kosciusko St., Brooklyn 21, N. Y.
Akarex Corp.
ADAPTER RING
$4.95
ADAPTER RING permitting use of standard f/3.5 Rollei filters on the Rollei f/3.5G is introduced by Enteco Industries, Inc., 610 Kosciusko St., Brooklyn 21, N.Y. Price, $4.95.
Akarex Corp.
WALTZ CORONET B
$9.95
WALTZ CORONET B is calibrated in ASA speeds from 3 to 1200, with aperture settings from ƒ/1 to ƒ/32, shutter speeds from 30 sec to 1/1000 sec, automatic filter-factor setting, high-low scale, and movie scale. Price, incl. incident-light attachment, case, and chain, $9.95; same but with a booster cell, $12.59. Distributor is U. S. Photo Supply Co., Inc., 6478 Sligo Mill Rd., Washington 12, D. C.
Akarex Corp.
VOTAR DYNALUX
$10.95
VOTAR DYNALUX is a batteryless flash gun powered by a built-in hand-operated dynamo. It accepts bayonet-base flashbulbs and has a shoe mount. Price, inch case, $10.95; accessory mounting bracket, $1.25. Distributor is Voss Photo Corp., 601 West 156th St., New York 32.
Akarex Corp.
photoflash batteries
MALLORY CO., North Tarrytown, N. Y., is now manufacturing a complete line of photoflash batteries. Mallory Mercury B-C cartridges (combining capacitor and mercury battery in a single pack) and zinccarbon batteries are available in AA, B, and C sizes.
Akarex Corp.
electronic-flash unit
$69.95
MODEL 160 is an electronic-flash unit operating on either a-c or D-cell batteries, and has a built-in recharger for FR rechargeable D-cell batteries. Price is $69.95. Details are available from The FR Corp., 951 Brook Ave., New York 51.
Akarex Corp.
ROTO-LOAD
$1.40
ROTO-LOAD, a factory-loaded M2 flashbulb pack for the new six-shot Kodak Rotary Flashholder, is now being packaged by General Electric, Nela Park, Cleveland 12, Ohio. A 12-bulb package of two six-shot loads is $1.40.
Akarex Corp.
RECHARGEABLE D BATTERY
$7.95
RECHARGEABLE D BATTERY has been announced by The FR Corp., 951 Brook Ave., New York 51. It weighs no more than ordinary D-cells and is said to have a shorter recycling time with electronic-flash units. Price is 25 cents. An FR Battery Recharger, operating on house current, cannot overcharge the batteries and is priced at $7.95.
Akarex Corp.
FR REMOTE CONTROL
$14.95
FR REMOTE CONTROL is a photoelectric accessory which plugs into the shutter outlet of the FR Model 140 electronic-flash unit, adapting it for remote slave operation. Priced at $14.95, it is made by The FR Corp., 951 Brook Ave., New York 51.
Akarex Corp.
ANSCO DUALET
$39.95
ANSCO DUALET may be used for projecting 2¼×2¼ transparencies and all slides in 2×2 mounts. Illumination is supplied by a 300-watt horizontal-burning lamp. Built-in storage compartments hold the electric cord and 40 2¼×2¼ transparencies in mounts. Price, $39.95; manufactured by Ansco, Binghamton, N. Y.
Akarex Corp.
KODAK 300 Slide Projector
$59.50
KODAK 300 Slide Projector, for all transparencies in 2×2 mounts, has all controls on the top, turbine-type blower-cooling, 300-watt illumination, and can show up to 36 slides with its Readymatic changer. Price is $59.50; with an automatic magazine changer holding 30 slides, $69.50. Manufacturer is Eastman Kodak Co., Rochester 4, N. Y.
Akarex Corp.
WOLLENSAK 815
$149.50
WOLLENSAK 815 is a fully automatic slide projector accepting all transparencies in any 2×2 mount. 815 is equipped with a 5 - in. Wollensak f/3.5 lens, 500-watt 1amp, automatic fade-in and fadeout, Iris-matic diaphragm control with clickstops, built-in pointer, singleframe stereo slot, air-scoop cooling, selfcontained viewing screen, and remote control. Price, incl. self-contained case, extra condenser lens, and 7 magazine trays, $149.50. Manufacturer is Wollensak Optical Co., 320 East 21st St., Chicago 16.
Akarex Corp.
Argus Remote Control 300 slide projector
$79.50
PRICE REDUCTION is announced on the Argus Remote Control 300 slide projector. The price is now $79.50.
Akarex Corp.
MAGNATRAY slide trays
55 cents
MAGNATRAY slide trays, for use in Project-O-Matic, Change-O-Matic. and Selectron changers have two separate geared racks to fit the corresponding gears perfectly. Each tray accommodates 30 slides. Price is 55 cents each; made by Magna-mount Corp., 155 West 72nd St., New York
Akarex Corp.
TRU-FOCUS horizontal-burning lamps
TRU-FOCUS horizontal-burning lamps are now available in 75-, 150-, 750-, and 1000-watt types, supplementing the 300and 500-watt types first introduced by Sylvania Electric Prods., Inc., 1740 Broadway, New York 19.
Akarex Corp.
FOCUS-LOK projection lamps
FOCUS-LOK projection lamps feature locked-in prefocused alignment with the projector’s optical system, accomplished by a locking device on the lamp base. Manufacturer is Westinghouse, Lamp Division, Bloomfield, N. J.
Akarex Corp.
MAGNAMOUNT slide mounts
$1.55
MAGNAMOUNT slide mounts are made of plastic, aluminum, and glass, have a double lock, and are re-useable. Sizes and prices are: 2×2, box of 20, $1.55; box of 50, $3.65; 2¾×2¾. box of 12. $1.55, box of 48, $5.95. Manufacturer is Magnamount Corp., 155 West 72nd St., New York 23.
Akarex Corp.
ARGUS COLOR-VIEWER
$13.95
ARGUS COLOR-VIEWER, for viewing 2¼×2¼ transparencies, has a double-element lens, battery illumination, automatic operation, and can be used for small group viewing. Price is $13.95; accessory transformer that converts the lighting system to standard a-c opera $3.50. Manufacturer is Argus Cameras. Div. of Sylvania Electric Prods. Inc., 405 Fourth St., Ann Arbor, Mich.
Akarex Corp.
AIREQUIPT ADAPTER P-107
$14.95
AIREQUIPT ADAPTER P-107 is designed specifically for the new Kodak 300 35-mm slide projector and a standard Airequipt Automatic slide changer. Price is $14.95 and information is available from Mr. Wm. O’Meara, Airequipt, 20 Jones St., New Rochelle, N. Y.
Akarex Corp.
MODEL 775
$189.50
MODEL 775 is Bell & Howell’s entry into the moderate price tape-recorder field. Speeds are 3¾ and 7½ ips and controls are provided by five push buttons. Record and play controls interlock to prevent accidental erasure. Other features are twin 5½-in. speakers, dual recording-indicator lamps, monitor and public-address switch, input and output jacks, fast forward and reverse, and a resettable program indicator. Price is $189.50; manufactured by Bell & Howell Co., 7100 McCormick Rd., Chicago 45.
Akarex Corp.
BIB RECORDING TAPE Splicer
$2.98
BIB RECORDING TAPE Splicer, imported by General Photo. Supply Co., 136 Charles St., Boston 14, joins sound tape so precisely, it is claimed, that no clicks or other unwanted noise is heard upon projection. A precision-made razor cutter is included, and editing is said to be particularly easy. Price is $2.98.
Akarex Corp.
SUPER ANSCOCHROME
SUPER ANSCOCHROME is claimed to be the fastest color film available today, with an exposure index of 100 with normal processing and upwards to 200 with proper increase in developing time. Normal, basic exposure is 1/500 second at ƒ/6.3. It is available in size-120 roll film and 30 exposure, 35-mm cartridges.
Akarex Corp.
POLAROID LAND PROJECTION FILM
$3.49
POLAROID LAND PROJECTION FILM (with an ASA equivalent of 1000) is announced by Polaroid Corp., Cambridge 39, Mass. Similar in picture-taking technique to Polaroid Print material, it requires two minutes developing time instead of one. Transparencies are fixed in a special container, mounted in special mounts, and are ready for projection within a few minutes. The film is priced at $3.49 (8 exp., 2¼×2¼ or 3¼×4); mounts, $1.50 and $1.75 per box of 16. Descriptive brochure describing process and full line of accessories available upon request.
Akarex Corp.
COLD-LIGHT enlarging heads
$35.75
COLD-LIGHT enlarging heads are available in new Model B units which do not require preheating, can be used with ½-sec exposures, and are claimed to last five times as long as previous units. Prices start at $35.75 for the 4×5 size. The manufacturer is Aristo Grid Lamp Prods., Inc., 65 Harbor Rd., Port Washington North, N. Y.
Akarex Corp.
PORTABLE IMMERSION HEATER
$2.98
PORTABLE IMMERSION HEATER can be used when mixing solutions or to raise temperature of cool solutions. The unit is ac-dc operated, heats very quickly, and comes with a plastic case. Price is $2.98, from Harvey Engelsher, Dept. PP, 1820 E. 13th St., Brooklyn 29, N. Y.
Akarex Corp.
HOLSTER CASES
$2.95
HOLSTER CASES for the new Kodak Starflash and Starflex cameras are introduced by Craftsman Camera Cases, 285 Jay St., Brooklyn 1, N. Y. Construction is of Texon. Each case is supplied with a snap lock for quick removal of the camera, a matching leather shoulder strap, and a slotted back which enables the user to carry the case on his belt. Either case is priced at about $2.95.
Akarex Corp.
OMNIBOLEX CASE
$89.50
OMNIBOLEX CASE takes any Bolex H camera complete with lenses, grip, or trigger handle, so that the camera may be removed from the case and be ready for instant action. Compartments are provided for film, lenses, and accessories. Constructed of leather with velvet lining, it is priced at $89.50. Information available from Paillard Inc., 100 Sixth Ave., New York.
Akarex Corp.
YANKEE 6-PAK carrying case
$7.35
YANKEE 6-PAK carrying case holds 6 standard 36-compartment slide trays for Revere and Wollensak projectors. Each tray is provided with a transparent amber cover and comes with a pressure-sensitive index label. Price, complete, $7.35. More information available from Yankee Photo Prods., 3325 Union Pacific Ave., Los Angeles 23.
Akarex Corp.
COLOR RETOUCHING KITS
$2
COLOR RETOUCHING KITS for transparencies contain same dyes as used by the staff of Authenticolor, Inc., 525 Lexington Ave., New York 17, are offered for immediate delivery. Price is $2 per kit.
Akarex Corp.
MODEL IT
$49.50
MODEL IT, a film cutter for 35-mm transparencies, is now available with an illuminated film track. Other features include automatic advance of film as self-sharpening handle is raised; adjustable frame line, and manual advance. Priced at $49.50, it is manufactured by Richard Mfg. Co., 5914 Noble Ave., Van Nuys, Calif.
Akarex Corp.
RICOH-GUIDE
$1.25
RICOH-GUIDE, a 128-page pocket-sized hook contains information and tips for Ricoh camera users and is priced at $1.25.
Akarex Corp.
HOW TO MAKE GOOD PICTURES
$1
HOW TO MAKE GOOD PICTURES, a guide book for amateur photographers has been revised and is now available in two editions; soft-cover, $1 and hard-cover, $1.95.
Akarex Corp.
How to Buy the Right Enlarger
SIMMON BROTHERS, INC., 30-28 Starr Ave., Long Island City 1, N. Y., offers a guide entitled How to Buy the Right Enlarger. There is no charge and it is available upon request.
Akarex Corp.
QUICK-FRAME
$1
QUICK-FRAME is an instant-fit pictureframing device which takes mounts or glass up to 2 ft high, by means of a stretch-proof spring and a beaded chain. Price is $1, ppd from Braquette, Inc., Lenox, Mass.
Akarex Corp.
STAINLESS-STEEL photographic equipment
STAINLESS-STEEL photographic equipment is described in a manual available without charge from Bar-Ray Prods., Inc., 209-25th St., Brooklyn 32, N. Y.
Akarex Corp.
HOLDER PACK
$17.50
HOLDER PACK is a carrying case which dispenses 4×5 sheet-film holders from the bottom and accepts exposed holders in reverse position at the top. It is designed to ride on many electronicflash battery packs and is priced at $17.50; used as a separate carrier, it is priced at $19.95. Manufacturer is Duba-Matic Camera Prods., 14755 Agnes St., Wyandotte, Mich.
Akarex Corp.
MODEL 401 BATTERY TESTER
$11.95
MODEL 401 BATTERY TESTER is designed to test batteries ranging from l½ to 30 volts on the basis of the photographic use of the battery and indicates whether the battery is good or should be replaced. Price, $11.95 ; made by Airborne Associates, P. O. Box 419, Concord, N. H.
Akarex Corp.
PRESSURE-SENSITIVE photomounts
69 cents
PRESSURE-SENSITIVE photomounts for mounting prints from the back are adhesive on both sides, do not require moistening, and come in a plastic dispenser. Priced at 69 cents, manufacturer is Avery Adhesive Label Corp., Monrovia, Calif.
[no value]
All data and descriptions ascribed to products listed herein are those claimed by the manufacturers and distributors, and listings are not to be construed as endorsements by POPULAR PHOTOGRAPHY. For further information write to address given in trade note.
PopularPhotography_19570701_0041_001_0051.xml
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54
54
[no value]
[no value]
JOHN G. MARSHALL MFG. CO., INC.: PHOTO-OIL COLORING FOR FUN OR PROFIT
[no value]
JOHN G. MARSHALL MFG. CO., INC.
PHOTO-OIL COLORING FOR FUN OR PROFIT
[no value]
[no value]
PopularPhotography_19570701_0041_001_0052.xml
advertisement
55
55
[no value]
[no value]
Advertisements
[no value]
SYLVANIA ELECTRIC PRODUCTS INC.
Press 25 flashbulbs
SYLVANIA ELECTRIC PRODUCTS INC.
"Blue Dot" flashbulbs
[no value]
[no value]
PopularPhotography_19570701_0041_001_0053.xml
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56
56
[no value]
[no value]
Advertisements
[no value]
AIR PHOTO SUPPLY CORP.
35mm GRAFLEX PHOTO-RECORD
AIR PHOTO SUPPLY CORP.
B-8 MATTE DRYER
[no value]
[no value]
PopularPhotography_19570701_0041_001_0054.xml
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57
57
[no value]
[no value]
PAILLARD Inc.: HASSELBLAD
[no value]
PAILLARD Inc.
HASSELBLAD
[no value]
[no value]
PopularPhotography_19570701_0041_001_0055.xml
advertisement
58
58,59
[no value]
[no value]
Advertisements
[no value]
GRAND CENTRAL CAMERA
ARGUS C-3
GRAND CENTRAL CAMERA
BOLSEY JUBILEE
[no value]
[no value]
PopularPhotography_19570701_0041_001_0056.xml
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60
60
[no value]
[no value]
KLING PHOTO CORP.: minox
[no value]
KLING PHOTO CORP.
minox
[no value]
[no value]
PopularPhotography_19570701_0041_001_0057.xml
article
60
60,61
The Range finder News and comment by the editors
[no value]
EDITORIAL: Are you a perfectionist?
[no value]
[no value]
[no value]
Bruce Downes
It is an odd phenomenon that with the improvement of cameras, lenses, and films, technical perfection seems no longer the goal of most photographers. Sharpness and grainlessness, torturously sought after by most serious photographers a decade ago, today are not considered among the more enviable accomplishments.
PopularPhotography_19570701_0041_001_0058.xml
article
60
60,61,62,117,118,119
The Range finder News and comment by the editors
[no value]
CANDID SHOTS: In and around photography today
Washington adventure: IPEX
An industry on film
Governor and the color lab
An issue for roll-filmers
Open secret
What’s coming in 2 months?
Contest reminder
Kaleidoscope . . .
[no value]
[no value]
[no value]
An unfamiliar four-letter word has gained some familiarity in recent months. It’s IPEX, official abbreviation for the Biennial International Photographic Exposition, which drew a worldwide audience to the Washington Armory this spring.
PopularPhotography_19570701_0041_001_0059.xml
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61
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Advertisement
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PopularPhotography_19570701_0041_001_0060.xml
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61
61
[no value]
[no value]
DAVIDSON MANUFACTURING CO.: STAR-D TRIPODS
[no value]
DAVIDSON MANUFACTURING CO.
STAR-D TRIPODS
[no value]
[no value]
PopularPhotography_19570701_0041_001_0061.xml
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62
62
[no value]
[no value]
AKAREX CORPORATION: AKAREX III
[no value]
AKAREX CORPORATION
AKAREX III
[no value]
[no value]
PopularPhotography_19570701_0041_001_0062.xml
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63
63
[no value]
[no value]
PAILLARD Incorporated: Bolex Movie Camera
[no value]
PAILLARD Incorporated
Bolex Movie Camera
[no value]
[no value]
PopularPhotography_19570701_0041_001_0063.xml
review
64
64,65,66,67,68,69,130,131
EQUIPMENT AND MATERIALS
[no value]
TWIN-LENS REFLEX ROUNDUP
[no value]
Photographic Importing and Distributing Corp.
[no value]
Photographic Importing and Distributing Corp.
ACCURAFLEX
$59.95
ACCURAFLEX is a Japanese model with an 80-mm Accurar f/3.5 lens in an Accurapid shutter with speeds from 1 to 1/300 second and a self-timer. An unusual aspect of this camera is that the built-in synchronization is for class M bulbs (20-millisecond delay) rather than the more usual X (electronic flash) type. Film transport is semiautomatic; there is an automatic stop but the transport is not coupled to the shutter. Price is $59.95; distributed by Photographic Importing and Distributing Corp., Valley Stream, N. Y.
Photographic Importing and Distributing Corp.
AMIFLEX II
$19.95
AMIFLEX II is one of the lowest-priced cameras in this field, apart from the nonfocusing reflex-type cameras, which are actually glorified box cameras. The lens is an 80-mm Amitar f/3.5 in a shutter with speeds from 1 to 1/300 second. Synchronization is for class M bulbs (20-millisecond delay). Price is $19.95; distributed by Sterling-Howard Corp., New York 51.
Photographic Importing and Distributing Corp.
AUTOFLEX
$34.95
AUTOFLEX is a medium-priced Japanese reflex available in three models. The regular model has an f/3.5 lens with shutter speeds from 1 to 1/200 second and FX synchronization. The semiautomatic model is similar but has improved film transport. The automatic model has combined film transport and shutter winding. Prices are $34.95, $54.95, and $69.50, respectively; distributed by Ocean Photo Supply Co., Inc., New York 11.
Photographic Importing and Distributing Corp.
CRYSTARFLEX
$39.95
CRYSTARFLEX has an 80-mm C-Master f/3.5 lens in a Crystar shutter with speeds from 1/10 to 1/200 second. Focusing is, by means of geared wheels on the lens mounts. Another model, the Crystar 25, has shutter speeds from 1/25 to 1/100 second. Prices are $39.95 and $27.95, respectively, including case; distributed by A.G. Photo Distributors, Boston 8. (This camera is not illustrated.)
Photographic Importing and Distributing Corp.
FLEXARET IV
$39.95
FLEXARET IV has an 80-mm f/3.5 lens in a Prontor SVS shutter with speeds from 1 to 1/300 second. Other features include semiautomatic operation, release for intentional double exposures, eye-level finder, and body release. Price, $39.95; distributed by King Photo Import Co., New York 10.
Photographic Importing and Distributing Corp.
GNOFLEX M
$35
GNOFLEX M has a 75-mm Elnor f/3.5 lens in a shutter with speeds from 1 to 1/300 second, MX synchronization, and a self-timer. Operation is semiautomatic (automatic film stop) and the camera is equipped with an eye-level finder. Price is $35, including case; distributed by The Meyer Co., South St. Paul, Minn.
Photographic Importing and Distributing Corp.
FLEX-O-CORD II
$29.95
FLEX-O-CORD II offers an f/3.5 lens in a shutter with speeds from 1/10 to 1/200 second and M synchronization. This is a low-priced camera designed for amateur use. Priced at $29.95, including case, it is distributed by General Photographic Supply Co., Boston 14. (This camera is not illustrated.)
Photographic Importing and Distributing Corp.
GRAFLEX 22
$74.50
GRAFLEX 22 is the only American-made camera in this group. Introduced about 1940 as the Ciroflex, it helped fill the gap left by the disappearance of the German cameras. After Ciro was taken over by Graflex, it was marketed under the Ciroflex name before becoming an official member of the Graflex family. Lenses are 85mm in focal length, giving a somewhat larger image and narrower viewing angle than the usual 75-mm lens. The Model 200 has an 85-mm Graftar f/3.5 lens in a Century MFX shutter with speeds to 1/200 second. The Model 400 has the same lens in a Graphex shutter with speeds to 1/400 second. Prices are $74.50 and $94.50, respectively; manufactured by Graflex, Inc., Rochester 8.
Photographic Importing and Distributing Corp.
PEERFLEKTA
PEERFLEKTA is an economy model twin-lens reflex imported from Germany. It has a 75-mm Ludwig f/3.5 lens in a Prontor SVS shutter with speeds to 1/300 second and MX synchronization. Focusing is by a lever around the lens mount. This camera is what might be termed a "house brand"; made by a manufacturer and sold under a private brand name, in this case, one belonging to Peerless Camera Stores, New York 17. Check them for prices and further details.
Photographic Importing and Distributing Corp.
PENTA REFLEX
$19.95
PENTA REFLEX is another "model for the masses,” with a Laack f/3.5 lens in a Vario shutter with speeds from 1/25 to 1/100 second. The camera has a body release and a lever for focusing. Price, $19.95; distributed by Sterling-Howard Corp., New York 51.
Photographic Importing and Distributing Corp.
ROYALCORD III
$39.95
ROYALCORD III is a semiautomatic type (automatic film stop) with a 75-mm f/3.5 taking lens. Shutter speeds range from 1 to 1/300 second and flash synchronization (conventional and electronic) is built-in. The camera also has a self-timer and an eye-level finder. Price is $39.95; distributed by Sterling-Howard Corp., New York 51.
Photographic Importing and Distributing Corp.
SEMFLEX OCTOMATIC S II
$99.95
SEMFLEX OCTOMATIC S II is one of the few French cameras on the American market. It uses a 75-mm Berthiot f/3.5 lens in an Orec shutter with speeds from 1 to 1/400 second. A lever is used for the film advance. A plano-convex focusing screen (a form of condenser lens) gives a somewhat brighter image than the usual flat groundglass. Other features include double-exposure prevention, built-in synchronization, and an eye-level sportsfinder. Priced at $99.95, it is distributed by General Photographic Supply Co., Boston 14. (This camera is not illustrated.)
Photographic Importing and Distributing Corp.
SOLIGOR
$34.50
SOLIGOR offers three models in the twin-lens field. The Model I has an 80-mm Soligor f/3.5 lens in a Rekton shutter with speeds from 1 to 1/300 second, self-timer, and FX synchronization. The Model II is similar but has a prism rangefinder (split-image type) built into the groundglass. In dim light, it is often easier to focus with a rangefinder than with a groundglass. The Model III is similar to the Model II but has the added convenience of an automatic film transport, by which the film can be advanced until it stops at the next exposure. Prices are $34.50, $47.95, and $59.95, respectively; distributed by Allied-Impex Corp., New York 11.
Photographic Importing and Distributing Corp.
SUPER RICOHFLEX
$29.95
SUPER RICOHFLEX is the lowest priced twin-lens reflex to offer two formats, 2¼×2¼ and 35-mm. This is accomplished by using interchangeable backs, one for each size. The camera has 80-mm f/3.5 lenses, coupled to each other by the focusing gear. Instead of a knob or lever, a geared wheel on the lens is turned to focus the camera. Shutter speeds are from 1/10 to 1/200 second. An accessory Auto-Stop provides a means for automatic film locking and counting, eliminating need for the red window. This is a basic model camera, keeping frills to a minimum in order to maintain a low price. The camera is $29.95; accessory 35mm back is $9.95; Auto-Stop is $4; distributed by Riken Optical Industries, New York 17.
Photographic Importing and Distributing Corp.
WALZFLEX MODEL II
$69.95
WALZFLEX MODEL II is a semiautomatic type (automatic film stop) with a 75-mm Kominar f/3.5 lens. Shutter speeds are from 1 to 1/300 second with FMX synchronization and self-timer. A built-in accessory shoe accepts clip-on accessories. The camera is available in an outfit consisting of camera and ready case, Walz Coronet B exposure meter and case, and mask for 2×2 transparencies. Price, $69.95. Walzflex 500 is similar to the Model II but has a Copal MXV shutter with equally spaced shutter settings, speeds to 1/500 second, self-timer, and is MX synchronized. Price, with 2×2 mask, $49.95. Distributed by U.S. Photo Supply Co., Washington, D.C.
Photographic Importing and Distributing Corp.
WARDFLEX II
$47.50
WARDFLEX II is a lower-priced camera designed for use by the amateur. It has an 80-mm Biokor f/3.5 lens in a Synchro shutter with speeds from 1 to 1/300 second and has MFX synchronization. Its operation is semiautomatic. Bayonet ring on the lens mount accepts Rollei-type lens shades, filters, etc. Price is $47.50, including case; distributed by Montgomery Ward, Chicago. A standard model is available for $29.95.
Photographic Importing and Distributing Corp.
YASHICA-MAT
$75.50
YASHICA-MAT is the lowest-priced camera presently available with crank-operated film transport and shutter setting. The lens is a four-element 75-mm Lumaxar with speeds to 1/500 second. Loading is semiautomatic; two arrows on the film backing paper are aligned with markers on the film track. From that point, film transport is automatic. This camera is the top model of the Yashica line which includes the Model A, with f/3.5 Yashimar lens, shutter speeds from 1/25 to 1/300 second; the Model C, with f/3.5 Yashikor lens, shutter speeds from 1 to 1/300 second, and the LM model which is similar to the Model C but has a built-in exposure meter. The Yashica-Mat is priced at $75.50; Model A, $29.95; Model C, $46.50; Model LM, $59.95. Importer is Yashima Optical, New York 16.
Photographic Importing and Distributing Corp.
IKOFLEX I
$99
IKOFLEX I bears one of the oldest names in the twinlens field, Carl Zeiss having offered a twin-lens-reflex line during the thirties. There are two models of the I now available, the "b” and the "c,” the latter with a built-in photoelectric exposure meter. Both cameras have double-exposure prevention, Prontor SVS shutters with speeds to 1/300 second, and sportsfinders. The lens equipment is either the 75-mm Novar or Tessar f/3.5. The Novar is a three-element lens suitable for all normal purposes. The Tessar, a four-element lens, is noted for its fine performance especially with color. Price of the lb with Novar lens is $99; with Tessar lens, $119. The Ic is $27 extra. Distributor is Carl Zeiss, Inc., New York 17.
Photographic Importing and Distributing Corp.
IKOFLEX FAVORIT
$209
IKOFLEX FAVORIT is the latest model in the Ikoflex line offering fully automatic operation with coupled film transport and shutter wind. The exposure meter is calibrated in exposure values (light-value scale). Aperture scale and shutter speeds are coupled. The lens is the 75-mm Tessar f/3.5 in a Synchro-Compur MXV shutter with speeds to 1/500 second. Price is $209; distributed by Carl Zeiss, Inc., New York 17.
Photographic Importing and Distributing Corp.
KALLOFLEX
$119.50
KALLOFLEX has a unique arrangement, putting the winding crank and the focusing wheel on one axis on the right side of the camera. The winding crank advances the film and sets the shutter in a single stroke. The lens is a 75-mm Prominar f/3.5 mounted in a Seikosha MFX shutter with speeds from 1 to 1/500 second. The viewing lens is an f/3, the added speed transmitting more light to the groundglass screen and reducing the depth of field for more exact focusing. Price is $119.50; distributed by Kowa Optical Corp., New York 1.
Photographic Importing and Distributing Corp.
MICROCORD
$119.50
MICROCORD is a British camera which enjoys an excellent reputation in England but is not used widely here. It has 75-mm Ross Xpres f/3.5 lenses, a fourelement objective similar to the Tessar and Xenar. The shutter has speeds from 1 to 1/300 second and built-in synchronization. Price is $119.50; distributed by General Photographic Supply Co., Boston 14. (This camera is not illustrated.)
Photographic Importing and Distributing Corp.
PROFESSIONAL MAMIYAFLEX
$149.50
PROFESSIONAL MAMIYAFLEX features lens interchangeability and bellows focusing, a departure from the traditional Rollei design. Four sets of viewing and taking lenses (60-, 80-, 105-, and 135-mm) come complete with lens board and are mounted in Seikosha Rapid shutters with speeds from 1 to 1/500 second and MFX synchronization. Operation is semiautomatic and viewing hood detaches to accommodate a directviewing prism. Price, with an 80-mm Zuiko Olympus f/2.8 lens, $149.50. Information available from Nikon, Inc., New York 10.
Photographic Importing and Distributing Corp.
MINOLTA AUTOCORD
$99.50
MINOLTA AUTOCORD comes in two models, one with light meter, one without. Both have 75-mm Rokkor f/3.5 lenses in Seikosha MFX shutters with speeds from 1 to 1/500 second. Focusing is by a unique lever below the lens panel which moves the panel in and out. This is the only camera to have such an arrangement. Other features include a crank which transports the film and cocks the shutter, and a body release. The Autocord is priced at $99.50; the Model L (with exposure meter) is priced at $124.50; distributor is The FR Corporation, New York 51.
Photographic Importing and Distributing Corp.
ROLLEICORD V
ROLLEICORD V is the youngest, least expensive member of the Rollei family. Introduced in 1933, its development has kept pace with the Rolleiflex until present models are fully capable of the highest type of work. Originally offered with the three-element Zeiss Triotar, it now is available with the four-element Schneider Xenar lens. The main difference between the two cameras, Rolleiflex and Rolleicord, is that the former is fully automatic. The latter is designed for the amateur who needs quality at a price, omitting such features as coupled shutter wind and film transport, automatic loading, and an operating crank handle.
Photographic Importing and Distributing Corp.
ROLLEIFLEX 3.5
ROLLEIFLEX 3.5 is the direct descendant of the 1928 Rolleiflex brought up to date. The four current models have LVS shutters and a choice of lenses. The older ones have either Schneider Xenar or Zeiss Tessar f/3.5 lenses; the newest offer five-element Zeiss Planar or Schneider Xenotar lenses, the former model with built-in exposure meter, the latter without one. The standard lens had been the Zeiss Tessar until the first post-war Rolleis came out with Xenar lenses. There are many Rolleis but most are variations of the 1937 Automatic Rolleiflex which put twin-lens cameras on the same level of convenience and operating speed as the finest 35-mm cameras. Postwar improvements include internal synchronization, coated lenses and improved hoods. All Rollei cameras are distributed by Burleigh Brooks, New York 36, and Ponder & Best, Inc., Hollywood, Calif. Check with them for prices and complete details. The new miniature Rolleiflex 4×4-cm is not included in this listing because it uses No. 127 film.
Photographic Importing and Distributing Corp.
ROLLEIFLEX 2.8
ROLLEIFLEX 2.8 was designed as the ultradeluxe model. One of the shortcomings of twin-lens cameras was the use of f/3.5 lenses, which were relatively slow compared to the f/2 and f/1.5 lenses available for miniature cameras. The prewar 4×4-cm Rolleiflex used an f/2.8 Tessar but the larger 6×6-cm models were confined to f/3.5. Some postwar models used f/2.8 Tessars, but these four-element lenses, excellent at f/3.5, proved less satisfactory at f/2.8 and were replaced by the Schneider Xenotar and, somewhat later, the Zeiss Planar. Both these lenses are offered in the latest models; the 2.8 D with Xenotar (no exposure meter), and two models of 2.8 E, one with a Xenotar lens and one with a Planar lens. Both have a built-in exposure meter.
Photographic Importing and Distributing Corp.
TELE-KONIFLEX II
$289.50
TELE-KONIFLEX II offers interchangeable lenses, an 85-mm f/3.5, and a 135-mm f/4.5. Viewing lenses are matched to the taking lenses. The Seikosha Rapid S shutter has speeds from 1 to 1/400 second and is MX-synchronized. Price, $289.50, includes both pairs of lenses. It is distributed by the Konica Camera Co., Philadelphia 44.
Joseph P. Fesce
Harold Martin
What accounts for the continuing popularity of the twin-lens camera, despite the spectacular postwar growth of that mighty midget, the 35-mm? Why does the dual-lens system appeal to so many photographers, amateur and professional alike?
PopularPhotography_19570701_0041_001_0064.xml
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70
70,71,72,73
COMPOSITION
[no value]
Fritz Henle talks about COMPOSING IN THE SQUARE FORMAT
[no value]
[no value]
[no value]
[no value]
A vast majority of today’s 120 roll-film cameras are designed to take square pictures. For a few photographers this is a disadvantage so serious that they will not use a 120 camera. Some use it, but with misgivings. But for a great many more, the square format is a positive advantage that lends versatility to all kinds of photography.
PopularPhotography_19570701_0041_001_0065.xml
article
74
74,75
VACATION CAMERA
[no value]
GET YOURSELF BEACH CAMERA
and protect your expensive equipment from these hazards: WIND, SAND, and SALT WATER
[no value]
[no value]
MICHAEL MOR
Don’t keep yourself from shooting at the beach because you’re afraid of having the sand and salt water ruin your camera. Instead, get yourself an inexpensive box camera for the beach. A beach camera can be as refreshing in terms of photography as a dip in the cool surf is on a hot day.
PopularPhotography_19570701_0041_001_0066.xml
article
76
76,77,78,79,80,81,82,83
PICTURE FEATURE
[no value]
WHY I USE 120
[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0067.xml
article
84
84,85
COLOR FEATURE
[no value]
THEY’RE MAKING PROFESSIONAL-QUALITY PRINTS FROM KODACOLOR NEGATIVES
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[no value]
[no value]
[no value]
Since the introduction of Kodacolor CU film a little more than a year ago, professionals and amateurs all across the nation have discovered and acclaimed the fine quality of the low-cost color prints it can produce. Laboratories have come close to perfection in making enlargements on Kodak’s companion Type C paper, and these are setting a new pace in the graphic arts and advertising industries.
PopularPhotography_19570701_0041_001_0068.xml
article
86
86,87,88,89,112,114
CAMERA TECHNIQUE
[no value]
Twin-lens reflex IDEAL FOR CHILDREN
[no value]
[no value]
[no value]
Phoebe Dunn
why do I use a 2¼×2¼ camera exclusively in my work with children? I’ll admit it might look a little more “professional” to hire a porter when I go out on location to lug along a few carrying cases, a generator, and a pneumatic tripod, but my assistant is either my nine-year-old son, who hops and jumps, but never walks, or one of my two slightly temperamental teen-age daughters.
PopularPhotography_19570701_0041_001_0069.xml
article
90
90,91
PRINT CLINIC
[no value]
WHAT’S WRONG WITH MY PICTURE?
[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0070.xml
article
92
92,93,94,95
CAMERA TECHNIQUE
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DIFFUSION
A simple method for achieving a special effect
[no value]
[no value]
JOHN BROOK
Like many others, I have lately been trying to achieve in my photography effective representations of feelings and moods rather than mere facts and particulars. Feelings and moods are especially important when the subject matter involves such intangibles as, for instance, the psychological relationship between a parent and a child or between a man and a woman.
PopularPhotography_19570701_0041_001_0071.xml
article
96
96,97,98,99
HOW IT’S DONE
[no value]
HOW TO CONTROL CONTRAST
1 . . . WITH A NATURAL REFLECTOR
2 . . . WITH A HAND-HELD REFLECTOR
3 . . . WITH FLASH FILL-IN
4 . . . BY SHOOTING ON OVERCAST DAY
5 . . . BY EXPOSING FOR SHADOW AREAS
6 . . . BY SHOOTING IN OPEN SHADE
7 . . . BY OVEREXPOSURE AND UNDERDEVELOPMENT
8 . . . USING WATER-BATH TECHNIQUE
[no value]
[no value]
[no value]
Bright sunlight can ruin your summer photographs by producing harsh contrast between shadow and highlight areas. Joseph Foldes gives eight simple remedies
PopularPhotography_19570701_0041_001_0072.xml
article
100
100,101
GENERAL INTEREST
[no value]
FEINGERSH TRIES THE NEW FISHEYE CAMERA
Unique 120 roll-film camera takes circular pictures that cover 180 degrees horizontally and vertically
[no value]
[no value]
[no value]
The Nikon Fisheye Camera, an instrument that looks like it’s right out of a science-fiction story, is the first super-wide-angle camera (it covers a 180-degree field vertically and horizontally) that has a variety of shutter speed's and apertures, and can be used hand-held.
PopularPhotography_19570701_0041_001_0073.xml
article
102
102,132
IPEX
[no value]
THE SHOW
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[no value]
BRUCE DOWNES
Late last March six major trade and professional associations joined forces in Washington, D. C., to stage the Second Biennial International Photographic Exposition, first of its kind to be held on this side of the Atlantic. More than 75,000 persons—members of the participating organizations, photographers, dealers, and just plain camera fans—piled into the big National Guard Armory to see what new wonders the manufacturers of 9 nations had dreamed up for world photo markets in 1957.
PopularPhotography_19570701_0041_001_0074.xml
article
103
103,104,132,134,135,136
IPEX
[no value]
PRODUCT DEVELOPMENTS
TRENDS
Color
Movie Automation
Flash Equipment Progress
Photokina Innovations Here
Japanese Expansion
French Exhibit
[no value]
[no value]
NORMAN C. LIPTON
From the standpoint of trade and product news, the 1957 IPEX Show was one of the greatest and most productive in the entire history of American photographic expositions. It included more exhibitors than any single MPDFA, PA of A, or combined trade show in the past— more than 250 individual concerns.
PopularPhotography_19570701_0041_001_0075.xml
article
105
105,106,107,108,136,137,138,139,140,141,144
IPEX
[no value]
THE PRODUCTS
STILL CAMERAS AND ACCESSORIES
Cameras (other than "35")
Lenses
Shooting Accessories
PROCESSING EQUIPMENT
PROJECTION AND VIEWING EQUIPMENT
Slide Projectors
Slide Viewers
LIGHTING EQUIPMENT Photoflash
Electronic Flash
Batteries
Accessories
Projection Lamps
MOVIE EQUIPMENT
Cine Cameras
Lenses and Attachments
Movie Projectors
[no value]
[no value]
[no value]
By weight of numbers, 35-mm cameras at the Show surpassed every other format. A roundup of these new entries and some of their more interesting accessories by Bob Schwalberg will be found in a separate subsection of this report beginning on page 109.
PopularPhotography_19570701_0041_001_0076.xml
article
109
109,144,145,146
IPEX
[no value]
35-mm at IPEX
[no value]
[no value]
[no value]
BOB SCHWALBERG
Those of us who habitually cover 35-mm equipment at trade shows tend to the opinion that our colleagues whose beat ranges from tripods to tape recorders and an infrequent Larger camera don’t really undertstand a shooting war. The 35-mm double-perforated tidal wave just keeps sweeping along and the cameras and lenses and gadgets and gizmos will soon require bigger and better exhibition halls.
PopularPhotography_19570701_0041_001_0077.xml
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110
110,111
[no value]
[no value]
EASTMAN KODAK COMPANY
[no value]
EASTMAN KODAK COMPANY
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0078.xml
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112
112
[no value]
[no value]
Advertisements
[no value]
SPIRATONE INC.
ENLARGING LENSES
SPIRATONE INC.
CHANGING BAG
[no value]
[no value]
PopularPhotography_19570701_0041_001_0079.xml
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113
113
[no value]
[no value]
Advertisements
[no value]
SPIRATONE INC.
35mm DAYLIGHT LOADER
SPIRATONE INC.
8MM POCKET
[no value]
[no value]
PopularPhotography_19570701_0041_001_0080.xml
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114
114
[no value]
[no value]
CHIYODA KOGAKU SEIKO CO., LTD.: Minolta 'A'
[no value]
CHIYODA KOGAKU SEIKO CO., LTD.
Minolta 'A'
[no value]
[no value]
PopularPhotography_19570701_0041_001_0081.xml
article
115
115
CHALLENGE!
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MATCH YOUR SKILL WITH THE PROS ON A NEW ASSIGNMENT: “ROMANCE”
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[no value]
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Last month we published the results of our first CHALLENGE! theme—“Excitement.” You saw how professional Esther Bubley handled this subject as well as some of the best work submitted by our readers. In next month’s issue you will see the result of Tosh Matsumoto’s approach to our second theme: “Still-Life with Musical Instrument,” and likewise a selection of shots by our readers who rose to the same CHALLENGE!
PopularPhotography_19570701_0041_001_0082.xml
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115
115
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[no value]
CHIYODA KOGAKU SEIKO CO., LTD.,: Minolta Autocord ‘L’
[no value]
CHIYODA KOGAKU SEIKO CO., LTD.,
Minolta Autocord ‘L’
[no value]
[no value]
PopularPhotography_19570701_0041_001_0083.xml
article
116
116
CALENDER OF EXHIBITIONS
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CALENDER OF EXHIBITIONS
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19th Annual Finger Lakes Salon of Photography, Auburn Camera Club, Auburn, New York. On exhibit at Cayuga Museum of History and Art, Auburn from June 1 to June 30, 1957. 12th Columbus International Color and Nature Slide Exhibition, Columbus Color Camera Club, Columbus, Ohio.
PopularPhotography_19570701_0041_001_0084.xml
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116
116
[no value]
[no value]
BERNDT-BACH, INC.: CINE-VOICE II
[no value]
BERNDT-BACH, INC.
CINE-VOICE II
[no value]
[no value]
PopularPhotography_19570701_0041_001_0085.xml
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117
117
[no value]
[no value]
KLING PHOTO CORPORATION: Kilar
[no value]
KLING PHOTO CORPORATION
Kilar
[no value]
[no value]
PopularPhotography_19570701_0041_001_0086.xml
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118
118
[no value]
[no value]
Bushnell: BINO-FOTO
[no value]
Bushnell
BINO-FOTO
[no value]
[no value]
PopularPhotography_19570701_0041_001_0087.xml
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118
118
[no value]
[no value]
SOLAR CINE PRODUCTS, Inc.: KODACHROME
[no value]
SOLAR CINE PRODUCTS, Inc.
KODACHROME
[no value]
[no value]
PopularPhotography_19570701_0041_001_0088.xml
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118
118
[no value]
[no value]
SAWYER'S: Bi-Lens/35
[no value]
SAWYER'S
Bi-Lens/35
[no value]
[no value]
PopularPhotography_19570701_0041_001_0089.xml
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119
119
[no value]
[no value]
Advertisements
[no value]
THE FR CORPORATION
FR FLECTRONIC FLASH
THE FR CORPORATION
FR POWER PACK
[no value]
[no value]
PopularPhotography_19570701_0041_001_0090.xml
article
120
120,121
MOVIE SECTION
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8 MOVIE IDEAS FOR SUMMER SHOOTING
ONE
TWO
THREE
FOUR
FIVE
SIX
SEVEN
EIGHT
[no value]
[no value]
[no value]
Hobbies. They’re as American as hot dogs and baseball and few households are without them. Youngsters will be especially proud and encouraged to have their hobbies, no matter how simple, filmed. Show the different stages of model-building or flower-growing (using the single-frame method, you can have a bud blossom before your eyes) or pan over several displayed collections—shells, models, stamps, coins, dolls, soldiers, etc.
PopularPhotography_19570701_0041_001_0091.xml
article
122
122,130
MOVIE SECTION
[no value]
NEW 8-mm TURRET CAMERA
The Emel, a French professional-type camera, is available for the first time to American amateurs.
[no value]
[no value]
ALLAN GREEN
THE new Emel 8-mm camera, manufactured by the Emel Establishment, Paris, France, offers the amateur movie photographer features which previously were available only on professional cameras. Although the Emel has been available in Europe this is the first time American movie makers have the opportunity to buy either the single-lensor three-lensturret models.
PopularPhotography_19570701_0041_001_0092.xml
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123
123
[no value]
[no value]
Advertisements
[no value]
WALL ST. CAMERA EXCH.
EXAKTA VX
WALL ST. CAMERA EXCH.
CANON V
[no value]
[no value]
PopularPhotography_19570701_0041_001_0093.xml
article
124
124
MOVIE SECTION
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SOUND EFFECTS FOR HOME MOVIES
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After screening his large collection of professional sound effects, Charles Michelson put together three 78-rpm records especially for amateurs. In the album called “Sound Effects From Real Life,” he has included “the most-often used sound effects.”
PopularPhotography_19570701_0041_001_0094.xml
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124
124
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Advertisements
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RITZ CAMERA CENTERS
EXPOSURE METERS
RITZ CAMERA CENTERS
35 MM CAMERAS AND LENSES
[no value]
[no value]
PopularPhotography_19570701_0041_001_0095.xml
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125
125
[no value]
[no value]
Advertisement: MOVIE LENSES
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[no value]
MOVIE LENSES
[no value]
[no value]
PopularPhotography_19570701_0041_001_0096.xml
article
126
126
PHOTO TIPS
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SHORT CUTS TO BETTER PICTURES
Handy Backsplash
Scissors Serve as Clamp
Protection for Eyeglasses
For Chipped Developing Trays
Bluing Whitens Prints
[no value]
[no value]
[no value]
A length of vinyl sheeting taped under and in back of solution trays when in use will serve to protect walls and other surfaces against splashing of photographic solutions and chemicals. It’s particularly useful when kitchen or bathroom must be utilized for darkroom purposes.
PopularPhotography_19570701_0041_001_0097.xml
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126
126
[no value]
[no value]
RIKEN OPTICAL INDUSTRIES, Ltd.: RICOH "35"
[no value]
RIKEN OPTICAL INDUSTRIES, Ltd.
RICOH "35"
[no value]
[no value]
PopularPhotography_19570701_0041_001_0098.xml
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127
127
[no value]
[no value]
Advertisements
[no value]
FREESTYLE SALES CO.
2 × 2 SVE SLIDE PROJECTOR
FREESTYLE SALES CO.
2 × 2 AND STEREO MOUNTS
[no value]
[no value]
PopularPhotography_19570701_0041_001_0099.xml
advertisement
127
127
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Advertisement
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PopularPhotography_19570701_0041_001_0100.xml
advertisement
127
127
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Advertisement: POPULAR PHOTOGRAPHY
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POPULAR PHOTOGRAPHY
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PopularPhotography_19570701_0041_001_0101.xml
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128
128
[no value]
[no value]
Advertisements
[no value]
ALLIED IMPEX CORPORATION
ROCKET "D"
ALLIED IMPEX CORPORATION
ROCKET "WL"
[no value]
[no value]
PopularPhotography_19570701_0041_001_0102.xml
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129
129
[no value]
[no value]
Advertisements
[no value]
CAMERA IMPORT CORPORATION
Linhof 4×5
CAMERA IMPORT CORPORATION
LENSES
[no value]
[no value]
PopularPhotography_19570701_0041_001_0103.xml
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130
130
[no value]
[no value]
WESTON: EXPOSURE METERS
[no value]
WESTON
EXPOSURE METERS
[no value]
[no value]
PopularPhotography_19570701_0041_001_0104.xml
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130
130
[no value]
[no value]
ROYAL PHOTO DISTRIBUTORS: LORDOMAT 35
[no value]
ROYAL PHOTO DISTRIBUTORS
LORDOMAT 35
[no value]
[no value]
PopularPhotography_19570701_0041_001_0105.xml
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130
130
[no value]
[no value]
Bass Camera Co
[no value]
Bass Camera Co
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0106.xml
advertisement
131
131
[no value]
[no value]
Advertisement
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PopularPhotography_19570701_0041_001_0107.xml
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131
131
[no value]
[no value]
Advertisements
[no value]
Brenner Photo Co.
GRAFLEX CONSTELLATION
Brenner Photo Co.
AMPRO HI-FI 2-SPEED TAPE RECORDER
[no value]
[no value]
PopularPhotography_19570701_0041_001_0108.xml
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132
132
[no value]
[no value]
DISNEYLAND: Disneyland 4-in-i Projector
[no value]
DISNEYLAND
Disneyland 4-in-i Projector
[no value]
[no value]
PopularPhotography_19570701_0041_001_0109.xml
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132
132
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POPULAR BOATING
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POPULAR BOATING
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0110.xml
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132
132
[no value]
[no value]
Best Photos Mfg. Co.: AURA-LITE
[no value]
Best Photos Mfg. Co.
AURA-LITE
[no value]
[no value]
PopularPhotography_19570701_0041_001_0111.xml
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132
132
[no value]
[no value]
SUPERIOR BULK FILM CO.: 8mm-16mm FILM
[no value]
SUPERIOR BULK FILM CO.
8mm-16mm FILM
[no value]
[no value]
PopularPhotography_19570701_0041_001_0112.xml
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133
133
[no value]
[no value]
Advertisements
[no value]
hamilton house
POLAROID 95
hamilton house
BRUMBERGER AUTO-MAT
[no value]
[no value]
PopularPhotography_19570701_0041_001_0113.xml
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134
134
[no value]
[no value]
Advertisements
[no value]
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[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0114.xml
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135
135
[no value]
[no value]
NEMS-CLARKE Incorporated: Megalume FLASH UNITS
[no value]
NEMS-CLARKE Incorporated
Megalume FLASH UNITS
[no value]
[no value]
PopularPhotography_19570701_0041_001_0115.xml
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135
135
[no value]
[no value]
GAMI CORPORATION: GaMi 16
[no value]
GAMI CORPORATION
GaMi 16
[no value]
[no value]
PopularPhotography_19570701_0041_001_0116.xml
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135
135
[no value]
[no value]
kurshan & lang Color Service, Inc.
[no value]
kurshan & lang Color Service, Inc.
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0117.xml
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136
136
[no value]
[no value]
BROCKWAY CAMERA CORPORATION: OLYMPUS
[no value]
BROCKWAY CAMERA CORPORATION
OLYMPUS
[no value]
[no value]
PopularPhotography_19570701_0041_001_0118.xml
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137
137
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0119.xml
advertisement
138
138
[no value]
[no value]
INTERCONTINENTAL MARKETING CORP.: Bauer 88B Movie Camera
[no value]
INTERCONTINENTAL MARKETING CORP.
Bauer 88B Movie Camera
[no value]
[no value]
PopularPhotography_19570701_0041_001_0120.xml
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138
138
[no value]
[no value]
Burleigh Brooks, Inc.: PEROMNIA 25
[no value]
Burleigh Brooks, Inc.
PEROMNIA 25
[no value]
[no value]
PopularPhotography_19570701_0041_001_0121.xml
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138
138
[no value]
[no value]
KINNARD CO.: ENLARGING METER
[no value]
KINNARD CO.
ENLARGING METER
[no value]
[no value]
PopularPhotography_19570701_0041_001_0122.xml
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139
139
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
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[no value]
PopularPhotography_19570701_0041_001_0123.xml
advertisement
140
140
[no value]
[no value]
Advertisements
[no value]
TIFFEN MARKETING CO.
SCREW-IN LENS CAPS
TIFFEN MARKETING CO.
Select-A FILTER SAFES
[no value]
[no value]
PopularPhotography_19570701_0041_001_0124.xml
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141
141
[no value]
[no value]
Advertisements
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PopularPhotography_19570701_0041_001_0125.xml
article
142
142,143
LAST CALL!
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1957 POPULAR PHOTOGRAPHY INTERNATIONAL PICTURE CONTEST
RULES OF THE CONTEST
USE THIS ENTRY BLANK
[no value]
[no value]
[no value]
1 The Contest is open to all persons, except employees of POPULAR PHOTOGRAPHY, ZiffDavis Publishing Company, and their families. CONTEST OPENS APRIL 2 and CLOSES JULY 1. 1957. 2 There will be a Black-and-White Division and a Color Division; each will be judged separately.
PopularPhotography_19570701_0041_001_0126.xml
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144
144
[no value]
[no value]
GERMAIN SCHOOL OF photography
[no value]
GERMAIN SCHOOL OF photography
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0127.xml
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144
144
[no value]
[no value]
BURLEIGH BROOKS, INC.: automatic MECABLITZ
[no value]
BURLEIGH BROOKS, INC.
automatic MECABLITZ
[no value]
[no value]
PopularPhotography_19570701_0041_001_0128.xml
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145
145
[no value]
[no value]
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[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0129.xml
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146
146,147
[no value]
[no value]
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[no value]
[no value]
POPULAR PHOTOGRAPHY
[no value]
[no value]
PopularPhotography_19570701_0041_001_0130.xml
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148
148,149,150,151
[no value]
[no value]
PHOTOGRAPHIC MARKET PLACE
[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0131.xml
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152
152
[no value]
[no value]
Advertisement: PHOTOGRAPHY DIRECTORY & Buying Guide
[no value]
[no value]
PHOTOGRAPHY DIRECTORY & Buying Guide
[no value]
[no value]
PopularPhotography_19570701_0041_001_0132.xml
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152
152
[no value]
[no value]
PANORAM FILM LABS
[no value]
PANORAM FILM LABS
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0133.xml
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152
152
[no value]
[no value]
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[no value]
WESTERN PHOTO SALES
SUPER ANSCOCROME
WESTERN PHOTO SALES
KODACHROME
[no value]
[no value]
PopularPhotography_19570701_0041_001_0134.xml
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152
152
[no value]
[no value]
GOLDEN GATE COLOR PRINTS
[no value]
GOLDEN GATE COLOR PRINTS
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0135.xml
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153
153
[no value]
[no value]
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[no value]
BROADWAY CAMERA SHOPS, Inc.
NIKON S2
BROADWAY CAMERA SHOPS, Inc.
PRAKTINA FX
[no value]
[no value]
PopularPhotography_19570701_0041_001_0136.xml
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154
154
[no value]
[no value]
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[no value]
HOLLYWOOD CAMERA CO.
NEW GIANT FERROTYPE PLATES
HOLLYWOOD CAMERA CO.
K-20 AERIAL CAMERA
[no value]
[no value]
PopularPhotography_19570701_0041_001_0137.xml
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155
155
[no value]
[no value]
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[no value]
SUPREME PHOTO SUPPLY CO.
K-20 AERIAL CAMERA
SUPREME PHOTO SUPPLY CO.
AMPRO 16mm Sound Projector
[no value]
[no value]
PopularPhotography_19570701_0041_001_0138.xml
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156
156
[no value]
[no value]
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[no value]
University Camera STORES
NEW C. O. C. PROJECTION VIEWER
University Camera STORES
F. R. STROBE LIGHT
[no value]
[no value]
PopularPhotography_19570701_0041_001_0139.xml
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157
157
[no value]
[no value]
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[no value]
MINIFILM CAMERA STORES
RETINA IIIC
MINIFILM CAMERA STORES
LEICA M3
[no value]
[no value]
PopularPhotography_19570701_0041_001_0140.xml
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158
158
[no value]
[no value]
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[no value]
ASTRA PHOTO PRODUCTS
PHOTOGRAPHIC CONTACT PAPER
ASTRA PHOTO PRODUCTS
BULK MOVIE FILM
[no value]
[no value]
PopularPhotography_19570701_0041_001_0141.xml
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159
159
[no value]
[no value]
Advertisements
[no value]
AWON FILMS
ELITAR Movie Lenses
AWON FILMS
AERO EKTACHROME ASA 40
[no value]
[no value]
PopularPhotography_19570701_0041_001_0142.xml
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160
160
[no value]
[no value]
Advertisement: POPULAR PHOTOGRAPHY
[no value]
[no value]
POPULAR PHOTOGRAPHY
[no value]
[no value]
PopularPhotography_19570701_0041_001_0143.xml
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160
160,161,162,163
[no value]
[no value]
CLASSIFIED ADVERTISING
[no value]
[no value]
[no value]
[no value]
[no value]
PopularPhotography_19570701_0041_001_0144.xml
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163
163
[no value]
[no value]
Advertisement: Popular Photography
[no value]
[no value]
Popular Photography
[no value]
[no value]
PopularPhotography_19570701_0041_001_0145.xml
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164
164
[no value]
[no value]
Advertisements
[no value]
EDMUND SCIENTIFIC CO.
STEREO MICROSCOPE
EDMUND SCIENTIFIC CO.
OPAQUE PROJECTOR
[no value]
[no value]
PopularPhotography_19570701_0041_001_0146.xml
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165
165
[no value]
[no value]
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[no value]
STANDARD CAMERA CORPORATION
PRAKTINA FX
STANDARD CAMERA CORPORATION
PRAKTICA FX3
[no value]
[no value]
PopularPhotography_19570701_0041_001_0147.xml
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166
166
[no value]
[no value]
EASTMAN KODAK COMPANY: Kodak 300 Projector
[no value]
EASTMAN KODAK COMPANY
Kodak 300 Projector
[no value]
[no value]
PopularPhotography_19570701_0041_001_0148.xml