Issue: 19380401

Friday, April 1, 1938
April
7
True
51
Friday, May 6, 2016
6/29/2016 1:03:48 PM

Articles
cover
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Maclean's
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Maclean's_19380401_0051_007_0001.xml
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INTERNATIONAL HARVESTER COMPANY
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INTERNATIONAL HARVESTER COMPANY
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Maclean's_19380401_0051_007_0002.xml
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1
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SAL HEPATCA
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SAL HEPATCA
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Maclean's_19380401_0051_007_0003.xml
article
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2
In the Editor's Confidence
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In the Editor's Confidence
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WHEN big news breaks, readers often overlook the fact that magazines cannot be produced with the speed of a newspaper, and magazine editors wish to goodness they could be. When Anthony Eden split with Prime Minister Chamberlain over Mussolini and resigned the Foreign Secretaryship, we were swamped with calls from people who wanted to know what Beverley Baxter thought of it all.
Maclean's_19380401_0051_007_0004.xml
masthead
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Maclean's
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Maclean's_19380401_0051_007_0005.xml
tableOfContents
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CONTENTS
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Maclean's_19380401_0051_007_0006.xml
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3
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METROPOLITAN LIFE INSURANCE COMPANY
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METROPOLITAN LIFE INSURANCE COMPANY
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Maclean's_19380401_0051_007_0007.xml
article
4
4
Maclean's Edtorials
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Can LABOR Solve the Railway Problem?
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TABLES involving astronomical figures are skipped by most people because they look dull. Don’t skip the figures set down above. They affect your pocketbook. They may affect your job. Note the stupendous sums collected from the public by the Government via two tax channels.
Maclean's_19380401_0051_007_0008.xml
article
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4
Maclean's Edtorials
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Fortyphobia
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WHEN, in a whimsical moment—and he was joking— Sir William Osier, the great physician, declared that men over forty ought to be chloroformed, he unwittingly hung upon middleaged businessmen a fallacy that has not yet been downed. Now the Literary Digest tells us of a champion who has arisen to battle for much libelled middle age.
Maclean's_19380401_0051_007_0009.xml
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5
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Pontiac
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Pontiac
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Maclean's_19380401_0051_007_0010.xml
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6
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MUTUAL LIFE
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MUTUAL LIFE
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Maclean's_19380401_0051_007_0011.xml
article
7
7,8,9,48,50,51
FICTION
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VOICE OFF SCENE
If started in Hollywood but it ended in the desert with sand effects both on stage and off
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Herbert Dalmas
Maurice Geraghty
YES, Mr. Applestone, I feel sure that I am just the man the Applestone Buggy Spring and Axle Corporation needs. I can bring you that fresh, unspoiled approach. You can always use it. No. Absolutely not. In fact, Mr. Applestone, it twenty-five years since I have seen a buggy, and even then I am not sure whether it was in the flesh or just a picture in the third reader.
Maclean's_19380401_0051_007_0012.xml
article
10
10,11,57,58
GENERAL ARTICLES
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WHY EDEN Quit
"To my mind, Eden's resignation was the least worthy action of a notable career . . . In due time he will come back"— Baxter
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BEVERLEY BAXTER
IN MORE ways than one there are many points of similarity between the abdication crisis and the resignation crisis of Anthony Eden. Both involved young men whose popularity had reached fantastic levels. In each case the public was unaware of any impending trouble.
Maclean's_19380401_0051_007_0013.xml
article
12
12,61,64
GENERAL ARTICLES
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Mr. Hepburn's TREASURE HUNT
A candid review of the administration of the Ontario Succession Duty Act
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FREDERICK EDWARDS
WHEN, at the close of his 1937 fiscal year. Old Man Ontario settled his glasses on his nose and took his pen in hand to figure out where he stood financially, he quickly discovered that the biggest single item of his income was derived from money and property which dead men had left behind them.
Maclean's_19380401_0051_007_0014.xml
article
13
13,54,55,56
SPORT
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WE NOMINATE..
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JAMES C. HENDY
THEY SAY that fifty million Frenchmen can’t be wrong. That may be true, but if fifty million Frenchmen tried to select an all-star National Hockey League team, their selections would please few of Canada’s millions of hockey fans. Hence, Maclean's does not bother to consult anyone but the eight National Hockey League managers when they assemble their annual hockey all-stars.
Maclean's_19380401_0051_007_0015.xml
article
14
14,15,30,44,45,46
FICTION
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SPRINGS of COURAGE
A story of the South Seas, "the girl back home" and a magnificent gesture
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GARNETT RADCLIFFE
DO YOU mind if I shift my deck chair a little? There’s a shark down there, and I don’t like looking at sharks. Yes, that’s his fin, the black triangular thing like the sail of a toy boat. Oh, I know it’s absurd of me. We’re quite safe up on this deck.
Maclean's_19380401_0051_007_0016.xml
article
16
16,17,32,37,38
FICTION
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CHUNDRA
Most Wise, Most Subtle Kingly Mountain, Raj of Elephants — So Kudrat called him, and with reason
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PAUL ANNIXTER
AT THE first treble note of the young bull’s angry trumpet, old Chundra knew that the thing he had awaited for more than a year had come at last. The herd of nearly a hundred elephants had halted for a day on the banks of the Indus. They were scattered here and there in the forest when the young bull’s challenge crashed upon the stillness.
Maclean's_19380401_0051_007_0017.xml
article
18
18,34
GENERAL ARTICLES
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Little Corporals of Finance
It's a great life—that of a junior bank clerk —if you don'f let the girls and the practical jokers get you down
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C. W. McGANNON
A STRANGE young man passes, smoking a long slender pipe. Amid the wave of aromatic smoke that follows him, one of the loafers in front of Ike Long’s poolroom asks, “Who’s that guy?” Instantly the driver of Hilton’s bread truck answers: “That’s the new teller up to the bank.
Maclean's_19380401_0051_007_0018.xml
article
19
19,40
GENERAL ARTICLES
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Zeballos Gold Rush
A tiny clearing in a tangled jungle at the base of a mountain beside the sea . . . such is the Dominion’s newest gold camp
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Charles Lugrn Shaw
GO TO the end of the rainbow, says the old legend, and you'll find a pot of gold. And there's another legend about rainbows: That their appearance in the sky portends an end of rain. Out at Zeballos, on the wet west coast of Vancouver Island, it rains and rains and practically never stops, but the people there don't look for rainbows in the sky.
Maclean's_19380401_0051_007_0019.xml
article
20
20,21,22,38,39
FICTION
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The 7th Day
In which murder is unmasked, a conundrum is solved and a new day dawns over the villa of the Olivieras
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MAX BRAND
DINAH MOORE had been slipping down onto the couch beside Nancy Ormonde, but that sudden thunder with her name in it made her spring up again. Lucardo, stepping through the huge, broken archway of the window onto the floor of the studio, called again:
Maclean's_19380401_0051_007_0020.xml
article
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23
PICTORIAL
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Wheat to Flour
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Canadians consume nearly ten million barrels of flour a year. Last year the Dominion's flour mills — 363 all told, but 20 of them do three quarters of the work — ground 61,000,000 bushels of wheat. Result: 13,600,000 barrels of flour. The surplus, of course, goes into export.
Maclean's_19380401_0051_007_0021.xml
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24
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GENERAL ELECTRIC
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GENERAL ELECTRIC
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Maclean's_19380401_0051_007_0022.xml
article
25
25,42,43
GENERAL ARTICLES
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The Dotted Line
If you were blind and wanted to read "Gone With the Wind" you'd have to run your fingers over eight and a half miles of Braille dots
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HARRIS TURNER
IF YOU wanted to read “Gone With the Wind,” and if, not having sight, you could read the book only in Braille, you would have to run your fingertips over eight and one-half miles of embossed dots. You would have to distinguish the exact position of more than 4,299,750 of those dots.
Maclean's_19380401_0051_007_0023.xml
article
26
26
Ethiopian Chaos
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Ethiopian Chaos
Trench Writer States That the Italians Have Failed to Consolidate Their Conquest
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ACCORDING to a French writer, Ladislas Farago, who is quoted in World Review (London), the Italians are having so much trouble in Ethiopia that they may actually be forced to abandon that country, He states: Ethiopia is a completely closed country.
Maclean's_19380401_0051_007_0024.xml
article
26
26
Ethiopian Chaos
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Third-rate Food
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MANY an American family that would not buy second-hand furniture or wear second-hand clothes is eating a thirdrate diet. Size of the family pocketbook has been shown by investigation not the only or perhaps even the chief factor responsible for the poor nutritional quality of the family’s diet.
Maclean's_19380401_0051_007_0025.xml
article
26
26
Ethiopian Chaos
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Better Plants
Breeding Specialists Have Im proved Many Varieties of Vegetables and Grain
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ALREADY great progress has been made in breeding superior plants, states Keith C. Barrons in Scientific American, yet what has been accomplished already is only a small part of what may be done in the future. We are told that: “Streamlining” of cars may not have suggested the streamlined potato, yet such a variety is one of the chief goals of potato specialists everywhere.
Maclean's_19380401_0051_007_0026.xml
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27
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CASTORIA
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CASTORIA
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Maclean's_19380401_0051_007_0027.xml
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28,29
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DODGE
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DODGE
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Maclean's_19380401_0051_007_0028.xml
article
30
30,44
GENERAL ARTICLES
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Pioneer Statesman
Thirty-seven years ago Sir Frederick Haultain fought for one giant province between Manitoba and the Rockies
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C. Cecil Lingard
TODAY, amidst talk of “too many governments,” rising government costs and inadequate revenues, and official study of a possible amalgamation of the three prairie provinces, it is interesting to recall the fact that a third of a century ago the Territorial Premier, F. W. G. Haultain, urged one giant province between Manitoba and the Rockies.
Maclean's_19380401_0051_007_0029.xml
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31
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Advertisement: Plymouth
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Plymouth
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Maclean's_19380401_0051_007_0030.xml
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32
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ANACONDA AMERICAN BRASS LIMITED
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ANACONDA AMERICAN BRASS LIMITED
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Maclean's_19380401_0051_007_0031.xml
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33
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Advertisement
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Maclean's_19380401_0051_007_0032.xml
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34
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Maclean's_19380401_0051_007_0033.xml
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Maclean's_19380401_0051_007_0034.xml
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Maclean's_19380401_0051_007_0035.xml
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37
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Maclean's_19380401_0051_007_0036.xml
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38
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Advertisement: ASPIRIN
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ASPIRIN
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Maclean's_19380401_0051_007_0037.xml
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39
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KOTEX
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KOTEX
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Maclean's_19380401_0051_007_0038.xml
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40
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Advertisement
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Maclean's_19380401_0051_007_0039.xml
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40
40
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THE MACLEAN PUBLISHING COMPANY, LIMITED
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THE MACLEAN PUBLISHING COMPANY, LIMITED
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Maclean's_19380401_0051_007_0040.xml
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41
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MOBILOIL
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MOBILOIL
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Maclean's_19380401_0051_007_0041.xml
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42
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KELLOGG’S ALL-BRAN
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KELLOGG’S ALL-BRAN
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Maclean's_19380401_0051_007_0042.xml
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43
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Advertisement
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Maclean's_19380401_0051_007_0043.xml
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44
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Advertisements
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Maclean's_19380401_0051_007_0044.xml
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45
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CANADIAN NATIONAL
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CANADIAN NATIONAL
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Maclean's_19380401_0051_007_0045.xml
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46
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DEACON SPORTWEAR
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DEACON SPORTWEAR
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Maclean's_19380401_0051_007_0046.xml
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46
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DEACON SPORTWEAR
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DEACON SPORTWEAR
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Maclean's_19380401_0051_007_0047.xml
article
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46,52
Maclean’s Crossword Puzzle
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Maclean’s Crossword Puzzle
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1. Chief infantry unit in modern armies. 8. A swirl of the stream. 9. Light sleepers. 10. A style of furniture inlaid with tortoise shell. 11. At that time. 13. A famous English cheese. 16. Oarsman. 17. Arab. 19. Covers with gold leaf. 20 Indian pennies.
Maclean's_19380401_0051_007_0048.xml
article
47
47
THE SCRAPBOOK
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THE SCRAPBOOK
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LONG before the Montana whisky traders trailed into what is now South Alberta and built their forts at strategic points along the rivers, the Indians of the plains often frequented the Writing-on-Stone country. It has always fascinated them, for there upon the rocks is to be seen some of the picture writing of their fathers.
Maclean's_19380401_0051_007_0049.xml
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47
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Maclean's_19380401_0051_007_0050.xml
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48
48
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EAGLE PENCIL COMPANY OF CANADA LIMITED
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EAGLE PENCIL COMPANY OF CANADA LIMITED
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Maclean's_19380401_0051_007_0051.xml
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49
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Goodrich
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Goodrich
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Maclean's_19380401_0051_007_0052.xml
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50
50
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Advertisements
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Maclean's_19380401_0051_007_0053.xml
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51
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ALEMITE
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ALEMITE
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Maclean's_19380401_0051_007_0054.xml
article
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52
GENERAL ARTICLES
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Meet Mr. Gigian and Mr. Caciur
The story of two New Canadians who beat the drought
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KEN LIDDELL
THE GOVERNMENT should do something about John Gigian and Jacob Caciur. They deserve a medal for beating the drought in three straight falls. Seven years ago, with $50 between them, they landed in Canada from Rumania. They knew no English, guarded closely railway tickets which would carry them to Western Canada.
Maclean's_19380401_0051_007_0055.xml
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52
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Maclean's_19380401_0051_007_0056.xml
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52
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Advertisement
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Maclean's_19380401_0051_007_0057.xml
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53
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Maclean's_19380401_0051_007_0058.xml
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54
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Advertisements
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Maclean's_19380401_0051_007_0059.xml
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55
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CANADIAN TAMPAX CORPORATION LIMITED
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CANADIAN TAMPAX CORPORATION LIMITED
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Maclean's_19380401_0051_007_0060.xml
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55
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Advertisement
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Maclean's_19380401_0051_007_0061.xml
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56
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Viyella
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Viyella
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Maclean's_19380401_0051_007_0062.xml
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56
56
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FLEXEES
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FLEXEES
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Maclean's_19380401_0051_007_0063.xml
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57
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Firestone
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Firestone
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Maclean's_19380401_0051_007_0064.xml
article
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58
Letters from a Schoolmaster
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Letters from a Schoolmaster
No. 4: How a father should deal with his young son’s day-dreams and enthusiasms
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TERENCE CRONYN
DEAR JOHN: As I think further along the lines of my last letter, I realize that there is another thing which I should mention in connection with this idea of the relationship that should exist between you and young John. I refer to the attitude which you should adopt toward his daydreams, toward that queer make-believe world in which boys, particularly young boys, so often find themselves.
Maclean's_19380401_0051_007_0065.xml
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58
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Maclean's_19380401_0051_007_0066.xml
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Maclean's_19380401_0051_007_0067.xml
article
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60,61
WOMEN AND THE HOME
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Oven Meals
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HELEN G. CAMPBELL Director, Chatelaine Institute
ECONOMY and convenience are the two great advantages of oven meals. Enough to recommend them to any good housekeeper. And aren’t we all? Or are we? No special recipes or equipment and no new technique is necessary, and anyone with an oven can cook a whole meal in it.
Maclean's_19380401_0051_007_0068.xml
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61
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Maclean's_19380401_0051_007_0069.xml
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62
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Advertisement: Vaseline HAIRTONIC
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Vaseline HAIRTONIC
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Maclean's_19380401_0051_007_0070.xml
article
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62,63
SHOTS and ANGLES
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SHOTS and ANGLES
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ANN ROSS
THE musical-show race is getting to be almost as stupendous as the armament race. When one producer builds a picture big, another immediately builds one bigger. If it goes much farther the boys may have to call a limitation conference—possibly even decide on the scrapping of musical shows and universal peace.
Maclean's_19380401_0051_007_0071.xml
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63
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DOMINION CORSET COMPANY LIMITED
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DOMINION CORSET COMPANY LIMITED
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Maclean's_19380401_0051_007_0072.xml
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63
63
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Heinz
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Heinz
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Maclean's_19380401_0051_007_0073.xml
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64
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THE ROYAL BANK OF CANADA
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THE ROYAL BANK OF CANADA
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Maclean's_19380401_0051_007_0074.xml
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64
64
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LONGNES
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LONGNES
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Maclean's_19380401_0051_007_0075.xml
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65
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Maclean's_19380401_0051_007_0076.xml
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66
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VITALIS
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VITALIS
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Maclean's_19380401_0051_007_0077.xml
article
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66
Wit and Wisdom
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In Fewer Words
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The Travellers—We’ll really believe there’s a depression when we hear that politicians are travelling in upper berths. —Hamilton Spectator. It Always Works—“The trouble is that people simply will not read the reports issued by the various Commissions,” complains a Member of Parliament.
Maclean's_19380401_0051_007_0078.xml
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Wit and Wisdom
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Maybe Adam Laughed at These
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One by One—A Government official was in charge of a rural census and had instructed the old farmer to collect his stock of every description and have them branded. "I s’pose that’s all right,” sighed the farmer, dolefully, “but honest, mister, I believe I’m going to have a terrible time with them bees.”
Maclean's_19380401_0051_007_0079.xml
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Canadian Pacific
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Canadian Pacific
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Maclean's_19380401_0051_007_0080.xml
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HUMOR
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Parade
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LIVING on the rim of the Arctic Circle, the folks of the Far North use airplane services for freight and express as casually as those of us in the effete East stick a stamp on an envelope; but they aren’t being recklessly extravagant about it.
Maclean's_19380401_0051_007_0081.xml
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Maclean's_19380401_0051_007_0082.xml
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Maclean's_19380401_0051_007_0083.xml