Issue: 19320215

Monday, February 15, 1932
February 15th 1932
4
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45
Wednesday, June 22, 2016
6/29/2016 1:00:21 PM

Articles
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Maclean's
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Maclean's_19320215_0045_004_0001.xml
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The Cadillac Motor Car Company: Cadillac V-8
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The Cadillac Motor Car Company
Cadillac V-8
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Maclean's_19320215_0045_004_0002.xml
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1
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WILLARD STORAGE BATTERY COMPANY OF CANADA, LTD.
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WILLARD STORAGE BATTERY COMPANY OF CANADA, LTD.
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Maclean's_19320215_0045_004_0003.xml
masthead
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2,7
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Maclean's
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Maclean's_19320215_0045_004_0004.xml
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Maclean's_19320215_0045_004_0005.xml
tableOfContents
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CONTENTS
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Maclean's_19320215_0045_004_0006.xml
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3
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STANDARD BRANDS LIMITED
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STANDARD BRANDS LIMITED
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Maclean's_19320215_0045_004_0007.xml
article
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4
In the Editor's Confidence
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In the Editor's Confidence
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WHEN Frederick E. Robson got back from Russia, he was invited by T. P. Loblaw to spend a week-end at the latter’s Ontario farm. On the Sunday evening his host said casually: “I've asked a few neighbors to drop in tonight. They’d like to hear something about Russia."
Maclean's_19320215_0045_004_0008.xml
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5
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E. & S. CURRIE LIMITED
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E. & S. CURRIE LIMITED
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Maclean's_19320215_0045_004_0009.xml
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6
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POND’S EXTRACT CO. OF CANADA, LTD.
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POND’S EXTRACT CO. OF CANADA, LTD.
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Maclean's_19320215_0045_004_0010.xml
article
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7,8,9,30
GENERAL ARTICLES
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Russia As I Saw It!
What is life like in Russia? What is the average Russian home like? Here are the answers to these and a score of other absorbing questions concerning the land of the Soviets
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FREDERICK E. ROBSON
ARMED with Soviet passports, English banknotes, American dollars, disinfectants, soap, food supplies, old clothes, cameras, letters of introduction, a Russian dictionary and open minds, my wife and I boarded the Soviet ship Smolny at the London Bridge docks.
Maclean's_19320215_0045_004_0011.xml
article
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10,11,49,50
FICTION
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Fear
A dramatic story of a fight against cowardice
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ALLAN SWINTON
THE six spears separated into two parties, or “heats,” and Dillon’s—himself, Hally, his troop leader, and Ressaldar Major Rukan Shah—dismounted to wait, while the remaining three cantered to the far flank of the cover. Southward billowed the tawny plain—stretches of rugged yellow earth interspersed with brakes of sagegreen thorn and swaths of golden jhow grass, girth-high and rippling in the hot wind that breathed down in long, slow gusts.
Maclean's_19320215_0045_004_0012.xml
article
12
12,13,52,53
GENERAL ARTICLES
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THIRTEEN YEARS AFTER
Old memories are revived as the author sits in a war' time estaminet and talks with “Madame" who remembers—and weeps
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WILL R. BIRD
AT WULVERGHEM, just on the outskirts, a small boy was speaking in English, so I stopped to chat with him and to discover who he was. His father was a Canadian, and I met him. He had married a Belgian girl, and, from what I gathered, her father had established him very snugly, giving him a good farm and home and all that is necessary to make a comfortable living in Belgium.
Maclean's_19320215_0045_004_0013.xml
article
14
14,15,38
FICTION
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Halfway House
The story of a lovely lady who found happiness by welcoming the unwelcome guest
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Louis ARTHUR CUNNINGHAM
WHEN Lydia Branden, enthroned like some faded , wrinkled aristocrat being tumbril-borne to the guillotine, had been driven away in Jed Doherty’s decrepit station hack, Mildred Raymond stood for several happy moments on the grey stone steps of Halfway House, the keys of which— cellars, pantries, linen closets and all—jangled full pleasantly in the pocket of her brown jersey.
Maclean's_19320215_0045_004_0014.xml
article
16
16,48,49
GENERAL ARTICLES
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Manitoba’s New Seaport
Will Churchill and the Hudson Bay route be a money-saver or a debt-maker? Here is a Westerner's view of the outlook
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GILLIS PURCELL
SNOW-BOUND, raked by icy Northern gales, all but abandoned on the rocky shore of Hudson Bay, is the little settlement of Churchill— focal point in the most daring bid to divert the paths of trade since the Panama Canal sliced two continents asunder.
Maclean's_19320215_0045_004_0015.xml
article
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17,43,44
GENERAL ARTICLES
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Our National Strong Box
Nearly four billion dollars worth of negotiable wealth is stored in vaults carved out of the solid rock of Ottawas Parliament Hill
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GRANT DEXTER
RICKS of solid gold piled, tier upon tier, higher than your head. Bags of gold coin. British sovereigns that jingle to the touch, weigh heavily in the hand. Stacks of crisp, new Dominion notes; bills of one dollar, two dollars and higher denominations.
Maclean's_19320215_0045_004_0016.xml
article
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18,19,39,40,41
FICTION
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Account Squared
Love, treachery, and a comical babu at Monte Carlo
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A. A. IRVINE
FROM the bedroom window of his hotel in Cannes Captain Jim Allison—Indian Cavalry, retired—gazed across the palm-lined sea-front of La Croisette to where the magnificent sweep of bay lay glittering in a flood of Riviera sunshine. It was as yet early, and, save for a few misguided children who evidently lacked sufficient sense to remain fashionably in bed, the Croisette was almost deserted.
Maclean's_19320215_0045_004_0017.xml
article
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20,41,42,43
GENERAL ARTICLES
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Frontiers of Finance
Banking in a barber shop, banking in a barroom— those were the days when banking was an adventure
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EDMUND E PUGSLEY
IN 1875 a seventeen-year-old lad walked into the Kingston Branch of the Bank of British North America and applied for a job, signing the name William Godfrey on his application. In 1925, when William Godfrey retired at Vancouver, B.C., there was closed a half century of banking history that is in many respects unique so far as Canada is concerned.
Maclean's_19320215_0045_004_0018.xml
article
21
21,34,36
SPORT
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What Is Sportsmanship?
Highlights on some notable “tricks” of sporting history and some equally notable examples of super-sportsmanship
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VERNON MCKENZIE
THE reverberations of the Kaye Don-Gar Wood episode have not yet died away, even months after the Detroit Harmsworth trophy motor-boat race fiasco. No sporting event in recent years attracted more attention to the ethics involved, in the newspapers of the British Isles, Canada and the United States.
Maclean's_19320215_0045_004_0019.xml
article
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22,23,24,28,33,34
FICTION
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The Case of The Painted Girl
More thrills and mystery! A “Tiger” appears and the Roman road expert makes a startling discovery
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FRANK KING
The story; Motoring alone from London to Scotland, Jimmy Harrison hears a scream from a dark moorland house and a bell bursts into continuous clamor. In the garden a figure slips past him in the darkness. Entering the house by a window, he finds a man seated at a desk with a dagger in his chest, killed only a few minutes previously, and a beautiful girl, her face curiously painted, lying unconscious nearby.
Maclean's_19320215_0045_004_0020.xml
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Maclean's_19320215_0045_004_0021.xml
article
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26
REVIEW of REVIEWS
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Orientals Would Oust Occidentals
Discord among Western nations has lowered their prestige in Asia
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NEW YORK TIMES
THE wave of unrest which is sweeping all over Asia is, in the opinion of many competent authorities, the direct result of the troubles that the Western nations are having in straightening out their post-war differences. For generations the inhabitants of the Eastern nations permitted themselves to be ruled and more or less exploited by a Western civilization which called itself superior, and which the Orientals took for granted was superior.
Maclean's_19320215_0045_004_0022.xml
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27
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CHRYSLER CORPORATION OF CANADA
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CHRYSLER CORPORATION OF CANADA
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Maclean's_19320215_0045_004_0023.xml
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28
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E. R. Squibb & Sons of Canada, Ltd.
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E. R. Squibb & Sons of Canada, Ltd.
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Maclean's_19320215_0045_004_0024.xml
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29
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Advertisement: Calay
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Calay
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Maclean's_19320215_0045_004_0025.xml
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30
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METROPOLITAN LIFE INSURANCE COMPANY
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METROPOLITAN LIFE INSURANCE COMPANY
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Maclean's_19320215_0045_004_0026.xml
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31
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Swift Canadian Co., Limited
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Swift Canadian Co., Limited
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Maclean's_19320215_0045_004_0027.xml
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32
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VACUUM OIL COMPANY, INC.
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VACUUM OIL COMPANY, INC.
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Maclean's_19320215_0045_004_0028.xml
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33
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Advertisement: Pepsodent Antiseptic
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Pepsodent Antiseptic
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Maclean's_19320215_0045_004_0029.xml
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34
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Lever Brothers Limited
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Lever Brothers Limited
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Maclean's_19320215_0045_004_0030.xml
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35
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DODGE BROTHERS (CANADA) LIMITED
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DODGE BROTHERS (CANADA) LIMITED
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Maclean's_19320215_0045_004_0031.xml
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36
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Maclean's_19320215_0045_004_0032.xml
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37
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AUBURN AUTOMOBILE COMPANY
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AUBURN AUTOMOBILE COMPANY
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Maclean's_19320215_0045_004_0033.xml
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38
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Maclean's_19320215_0045_004_0034.xml
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Maclean's_19320215_0045_004_0035.xml
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Maclean's_19320215_0045_004_0036.xml
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Maclean's_19320215_0045_004_0037.xml
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Maclean's_19320215_0045_004_0038.xml
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Maclean's_19320215_0045_004_0039.xml
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40
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Vaseline HAIR TONIC
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Vaseline HAIR TONIC
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Maclean's_19320215_0045_004_0040.xml
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Maclean's_19320215_0045_004_0041.xml
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Maclean's_19320215_0045_004_0042.xml
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Maclean's_19320215_0045_004_0043.xml
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Maclean's_19320215_0045_004_0044.xml
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41
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Carpet Sweeper Company of Canada
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Carpet Sweeper Company of Canada
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Maclean's_19320215_0045_004_0045.xml
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42
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Maclean's_19320215_0045_004_0046.xml
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43
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Western Clock Company
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Western Clock Company
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Maclean's_19320215_0045_004_0047.xml
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44
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General Foods, Limited
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General Foods, Limited
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Maclean's_19320215_0045_004_0048.xml
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45,46
WOMEN AND THE HOME
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LENTEN DISHES
New and novel recipes make meatless dishes both appetizing and nourishing
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M. FRANCES HUCKS
WE MUST admit that this is one of the most exacting times of the year for the modern homemaker who undertakes with true concern to provide meals that are at once attractive and practical. It takes real ingenuity to cater successfully to the flagging late winter appetite, and in so doing to maintain family health and vigor with a maximum of economy.
Maclean's_19320215_0045_004_0049.xml
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Maclean's_19320215_0045_004_0050.xml
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Maclean's_19320215_0045_004_0051.xml
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46
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RYDER & SON (1920) Ltd.
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RYDER & SON (1920) Ltd.
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Maclean's_19320215_0045_004_0052.xml
article
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47,49
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Maclean’s Cross-word Puzzle
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Horizontal 66. 67. 1. Lethargy 69. 4. Convert into leather 70. 7. Small boat 71. 10. Part of “to be” 72. 12. Part of fork (pl.) 74. 14. Permit 76. 15. Negation 77. 17. Coffee house (pl. ) 78. 19. A weed—allowance in 80. weight (pl.) 82. 21. Indefinite article 83.
Maclean's_19320215_0045_004_0053.xml
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47
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Kraft-Phenix Cheese Co.
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Kraft-Phenix Cheese Co.
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Maclean's_19320215_0045_004_0054.xml
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48
[no value]
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WALTER M. LOWNEY COMPANY, Limited
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WALTER M. LOWNEY COMPANY, Limited
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Maclean's_19320215_0045_004_0055.xml
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49
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Maclean's_19320215_0045_004_0056.xml
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49
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Maclean's_19320215_0045_004_0057.xml
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49
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Maclean's_19320215_0045_004_0058.xml
article
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51,52
WOMEN AND THE HOME
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Correct Lighting
The charm of any room is enhanced by tasteful and efficient lighting
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F. L. DEN. SCOTT
LIGHTING has two functions in the home of today. The first is utilitarian. There must be plenty of light whereby to see to do the things we want to do, and that light must be soft and directed where we are seeing so that the eyes will not suffer. One can use an almost illimitable amount of artificial light, provided it is well diffused, for even the largest percentages of artificial light are but a small part of the light we are accustomed to in daytime.
Maclean's_19320215_0045_004_0059.xml
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52
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THE CANADIAN SPOOL COTTON CO.
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THE CANADIAN SPOOL COTTON CO.
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Maclean's_19320215_0045_004_0060.xml
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Maclean's_19320215_0045_004_0061.xml
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Maclean's_19320215_0045_004_0062.xml
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Maclean's_19320215_0045_004_0063.xml
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53
53
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HOURD & CO., LIMITED
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HOURD & CO., LIMITED
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Maclean's_19320215_0045_004_0064.xml
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53
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YOUNG CANADA BOOSTERS’ CLUB
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YOUNG CANADA BOOSTERS’ CLUB
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Maclean's_19320215_0045_004_0065.xml
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Maclean's_19320215_0045_004_0066.xml
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Maclean's_19320215_0045_004_0067.xml
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Maclean's_19320215_0045_004_0068.xml
article
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54,55
BUSINESS & INVESTMENTS
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The Difference Between Investment and Speculation
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F. B. HOUSSER
AGREAT many valuable lessons on the pitfalls of investment and speculation may be drawn from the numerous letters received by the editor of this department from Maclean’s subscribers. Almost every class of person is represented in this correspondence—high salaried executives; young, newly married couples with their first few hundred dollars in the bank; elderly men and women who are concerned about the state of their finances, and widows dependent on incomes from estates.
Maclean's_19320215_0045_004_0069.xml
article
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55
BUSINESS & INVESTMENTS
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Financial Queries
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Question—I have $2,000 to invest from which I would like a safe dividend each year. I had thought of Goodyear Tire, Simpsons, Lid., and Canada Cement. Are there any others which you consider as good or better than these? Is it preferable to split one’s capital up over a few such stocks or invest in one only?
Maclean's_19320215_0045_004_0070.xml
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Maclean's_19320215_0045_004_0071.xml
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Maclean's_19320215_0045_004_0072.xml
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Maclean's_19320215_0045_004_0073.xml
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56,57
HUMOR
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WIT AND WISDOM
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JOSEPH EASTSON McDOUGALL
TO DICK HARRISON of the Border Cities Star goes credit for the story of the Windsor gentleman who is said to be a relative of Mahatma Gandhi. Feeling the pinch of hard times, this worthy decided that his well-known relative might be of assistance to him if properly approached for a “touch.”
Maclean's_19320215_0045_004_0074.xml
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In Fewer Words
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On A Stretcher?—A Florida fisherman had to be taken to the hospital after a three-hour struggle with a six-foot tarpon. It is believed that he severely strained himself in his efforts to illustrate the size of his catch.— Calgary Herald. Scientific Note—Einstein says the main purpose of science is not to make life easier.
Maclean's_19320215_0045_004_0075.xml
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As Others Have It
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The average man today is able To go as once a king would ride, And eat what used to grace his table, And, like him, be unsatisfied. —Kitchener Record. Tit For Tat—His Lordship: “I wish you would quit driving from the back seat.” Her Ladyship: “I will, when you quit cooking from the dining room table.”
Maclean's_19320215_0045_004_0076.xml
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Maclean's_19320215_0045_004_0077.xml
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Maclean's_19320215_0045_004_0078.xml
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THE MACLEAN PUBLISHING COMPANY, LIMITED
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THE MACLEAN PUBLISHING COMPANY, LIMITED
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Maclean's_19320215_0045_004_0079.xml
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SHAW SCHOOLS LIMITED.
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SHAW SCHOOLS LIMITED.
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Maclean's_19320215_0045_004_0080.xml
article
60
60
Brickbats Bouquest
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Brickbats Bouquest
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In the second paragraph of W. J. Noble’s letter in your issue of Dec. 15 he says: "Mr. Hill should not have overlooked the fact that slavery was introduced into the colonies under regal rule and finally exterminated under democracy.” Certain facts in this connection are interesting, as for instance the following:
Maclean's_19320215_0045_004_0081.xml
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61
61
[no value]
[no value]
Libby, McNeill & Libby of Canada, Ltd.
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Libby, McNeill & Libby of Canada, Ltd.
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[no value]
[no value]
Maclean's_19320215_0045_004_0082.xml
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62
62
[no value]
[no value]
Advertisement: Palmolive Soap
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Palmolive Soap
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Maclean's_19320215_0045_004_0083.xml