Issue: 19390501

Monday, May 1, 1939
May
5
True
11
Tuesday, June 30, 2015
5/23/2018 9:34:22 AM

Articles
cover
1
1
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Esquire
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Esquire_19390501_0011_005_0001.xml
advertisement
2
2
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Old Gold
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OLD GOLD
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Esquire_19390501_0011_005_0002.xml
advertisement
3
3
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Teacher & Sons, Ltd.: Teacher's
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Teacher & Sons, Ltd.
TEACHER'S
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[no value]
Esquire_19390501_0011_005_0003.xml
advertisement
4
4
[no value]
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Chicago Flexible Shaft Co.
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CHICAGO FLEXIBLE SHAFT CO.
[no value]
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Esquire_19390501_0011_005_0004.xml
masthead
5
5
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Esquire
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Esquire_19390501_0011_005_0005.xml
article
5
5
Editor's Note
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Home-prescription for An All-american Wanderjahr
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This seems to be the year for the revival of that old slogan “See America First.” With a ninety dollar rate on the railroads, from Fair to Fair and back again, mass movement from coast to coast is at last a realizable possibility. So maybe Winchell won’t be the only one to discover America this year.
Esquire_19390501_0011_005_0006.xml
article
5
5
Editor's Note
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Gemütlichkeit in the New York Manner
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Some of us who have been enamored of Europe in the past, and prone to fall into that old error of feeling that the Continentals had a near-monopoly of the amenities and a corner on charm, are beginning to wake up to the realization that New York need yield nothing to the Old World cities even in these respects.
Esquire_19390501_0011_005_0007.xml
tableOfContents
5
5
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Contents for May, 1939
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Esquire_19390501_0011_005_0008.xml
article
6
6,8
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Talking Shop with Esquire
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DOUBLE FEATURE! THE FAIR and NEW YORK! There's a combination that's hard to beat. All the super-colossal-ness of the World's Fair...plus the wonders of the city itself, are yours. Manhattan merchants have outdone themselves in creating things as new as The World of Tomorrow... turn yourself loose in these emporiums, you'll find you'll have to hire a hall at home to take care of your purchases.
Esquire_19390501_0011_005_0009.xml
advertisement
6
6
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Advertisements
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Esquire_19390501_0011_005_0010.xml
advertisement
7
7
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New York Central
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New York Central
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Esquire_19390501_0011_005_0011.xml
advertisement
8
8
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[no value]
Advertisements
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Esquire_19390501_0011_005_0012.xml
advertisement
9
9
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Advertisement
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Esquire_19390501_0011_005_0013.xml
article
10
10,12
The Sound & The Fury
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The Sound and the Fury
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Were I at all gifted in word-weaving, I would hasten to utter paeans in praise of your recent article—In Defense of the American Gigolo. I assure you, sirs, there is more in that article and more to that situation than meets the casual eye! Having been at various times during a checkered career (checkered in lusty shades of primrose and passionflower) — having been, as I say, bachelor, benedict, divorcé, glamor-guy and just plain gigolo, neither pure nor simple, I feel that my words should carry some weight—if only gad-fly weight.
Esquire_19390501_0011_005_0014.xml
advertisement
11
11
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[no value]
Frankfort Distilleries, Inc.: Four Roses
[no value]
Frankfort Distilleries, Inc.
FOUR ROSES
[no value]
[no value]
Esquire_19390501_0011_005_0015.xml
advertisement
13
13
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[no value]
Advertisement: Cadillac Sixty Special
[no value]
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Cadillac Sixty Special
[no value]
[no value]
Esquire_19390501_0011_005_0016.xml
advertisement
14
14,15
[no value]
[no value]
General Shoe Corporation
[no value]
General Shoe Corporation
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0017.xml
article
16
16
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[no value]
Talking Shop with Esquire
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HOME SWEET HOME should come in for its share of gifts in the New York manner whether it’s a piece of the new glass furniture, a smoking set of hand-wrought monogrammed silver, a bamboo lamp or a musical cake platter that plays “Happy Birthday to You”!
Esquire_19390501_0011_005_0018.xml
advertisement
16
16
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Advertisements
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Esquire_19390501_0011_005_0019.xml
advertisement
17
17
[no value]
[no value]
Marlboro Shirt Co., Inc.
[no value]
MARLBORO SHIRT CO., INC.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0020.xml
advertisement
18
18
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Climatizer
[no value]
CLIMATIZER
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Esquire_19390501_0011_005_0021.xml
advertisement
18A
18A
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Advertisements
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NEWBURY COR.
ENGLISH STRAW HATS
NEWBURY COR.
BROOKS FOULARDS
[no value]
[no value]
Esquire_19390501_0011_005_0022.xml
advertisement
18B
18B
[no value]
[no value]
Swank Products, Inc.
[no value]
SWANK PRODUCTS, Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0023.xml
article
18B
18B
[no value]
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Manhattan Round-up
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If you are seeking something unusual to give “a certain party” ...give a look on this combination of hat and bag which harkens back to the civil war days when babes wore bonnets and carried little wicker picnic baskets shopping. An American hat designer, noted for her flair for the unusual, has turned out the 1939 version of this charming early American style... proving that a bird on the bonnet is worth two in the bush, especially when it tops off a pretty face.
Esquire_19390501_0011_005_0024.xml
advertisement
18C
18C
[no value]
[no value]
Talon, Inc.
[no value]
TALON, INC.
[no value]
[no value]
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Esquire_19390501_0011_005_0025.xml
advertisement
18D
18D
[no value]
[no value]
Hunt Club, Ltd.
[no value]
HUNT CLUB, Ltd.
[no value]
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Esquire_19390501_0011_005_0026.xml
article
18D
18D
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Manhattan Round-up
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If you want to be classed as a smart entertainer, better look to your china. Are you still nurturing that pink rosebud atrocity that you and your former wife started out in life with? Better give it to the janitor and go in for some of the new stuff.
Esquire_19390501_0011_005_0027.xml
advertisement
18E
18E
[no value]
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Park & Tilford Distillers, Incorporated: Park & Tilford Private Stock Rye
[no value]
PARK & TILFORD Distillers, Incorporated
PARK & TILFORD Private Stock RYE
[no value]
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Esquire_19390501_0011_005_0028.xml
advertisement
18F
18F
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National Marine Company, Inc.: Zenith Class Boats
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NATIONAL MARINE COMPANY, INC.
ZENITH CLASS BOATS
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Esquire_19390501_0011_005_0029.xml
article
18F
18F,18H
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Manhattan Round-up
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If you are furrowing the brow over what to bring her from the Metropolis, here’s a handmade nifty in the purest of pure silk, they tell us. Three pieces... a top, slacks and a matching robe, tailored in the best mannish tradition. As to colors, all navy with white piping, fireman red with white etc. Sensible outfit, it strikes us, for traveling... a dash up and down the pullman aisle... a trip to the swimming pool on deck.
Esquire_19390501_0011_005_0030.xml
advertisement
18G
18G
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Parfums Corday Inc.: Tzigane
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PARFUMS CORDAY INC.
Tzigane
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Esquire_19390501_0011_005_0031.xml
advertisement
18H
18H
[no value]
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Maiden Form Brassiere Co., Inc.: Precision Fit
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Maiden Form Brassiere Co., Inc.
precision fit
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Esquire_19390501_0011_005_0032.xml
advertisement
18H
18H
[no value]
[no value]
Cie, Inc.: Jacquin's
[no value]
CIE, INC.
JACQUIN'S
[no value]
[no value]
Esquire_19390501_0011_005_0033.xml
advertisement
18I
18I
[no value]
[no value]
Advertisements
[no value]
Julius Wile Sons & Co., Inc.
DRY SACK
Julius Wile Sons & Co., Inc.
LEMON HART
[no value]
[no value]
Esquire_19390501_0011_005_0034.xml
advertisement
18J
18J
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Advertisement
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Esquire_19390501_0011_005_0035.xml
advertisement
18J
18J
[no value]
[no value]
Parfums Lengyel, Ltd.: Lengyel's Eau De Cologne
[no value]
PARFUMS LENGYEL, LTD.
Lengyel's EAU DE COLOGNE
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Esquire_19390501_0011_005_0036.xml
article
18J
18J
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Manhattan Round-up
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The history of pipe stompers dates back to Sir Walter Raleigh’s introduction of tobacco in England after his return from America. The first pipes were huge affairs and in order to tamp the tobacco down to a point where it would smoulder and not burn, it was necessary to have an iron pipe stomper of great size.
Esquire_19390501_0011_005_0037.xml
advertisement
18K
18K
[no value]
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Oldetyme Distillers, Inc.: Three Feathers
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Oldetyme Distillers, Inc.
THREE FEATHERS
[no value]
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Esquire_19390501_0011_005_0038.xml
advertisement
18L
18L
[no value]
[no value]
Ferd. Mulhens, Inc.: 4711
[no value]
FERD. MULHENS, INC.
4711
[no value]
[no value]
Esquire_19390501_0011_005_0039.xml
advertisement
18L
18L
[no value]
[no value]
Capitol Wine & Spirit Corp: Frapin
[no value]
CAPITOL WINE & SPIRIT CORP
FRAPIN
[no value]
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Esquire_19390501_0011_005_0040.xml
article
18L
18L
[no value]
[no value]
Manhattan Round-up
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A man can only accept a certain number of invitations. sooner or later he has to reciprocate. If you have the time to plan and execute the whole shebang yourself, well and good. If not, you can call up an efficient bureau of party planners who will take the entire thing off your hands.
Esquire_19390501_0011_005_0041.xml
advertisement
18M
18M
[no value]
[no value]
Charbert
[no value]
CHARBERT
[no value]
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Esquire_19390501_0011_005_0042.xml
advertisement
18M
18M
[no value]
[no value]
Hotel Lenox
[no value]
HOTEL LENOX
[no value]
[no value]
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Esquire_19390501_0011_005_0043.xml
advertisement
18M
18M
[no value]
[no value]
Exercycle Corporation
[no value]
Exercycle Corporation
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0044.xml
advertisement
18N
18N
[no value]
[no value]
Terminal Rarber Shops
[no value]
TERMINAL RARBER SHOPS
[no value]
[no value]
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Esquire_19390501_0011_005_0045.xml
advertisement
18N
18N
[no value]
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James Williamson
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James Williamson
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Esquire_19390501_0011_005_0046.xml
article
18N
18N,18O
[no value]
[no value]
Manhattan Round-up
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A neat little anonymous volume has made its appearance... a streamlined, common sense compendium done in words of one syllable and plentifully illustrated with diagrams. You have pictures of foot positions, grips, pivots, back swings, down swings, playing out of sand traps etc. One way to accomplish score reduction.
Esquire_19390501_0011_005_0047.xml
advertisement
18O
18O
[no value]
[no value]
Schenley Import Corp.: Noilly Prat
[no value]
SCHENLEY IMPORT CORP.
NOILLY PRAT
[no value]
[no value]
Esquire_19390501_0011_005_0048.xml
advertisement
18O
18O
[no value]
[no value]
Schulz Watches
[no value]
SCHULZ WATCHES
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0049.xml
advertisement
18P
18P
[no value]
[no value]
Kelly-smith Company
[no value]
KELLY-SMITH COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0050.xml
advertisement
19
19
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Advertisements
[no value]
Coopers INC.
JOCKEY SHORT
Coopers INC.
JOCKEY MIDWAY
[no value]
[no value]
Esquire_19390501_0011_005_0051.xml
article
20
20,22,24,28,32
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Painting the Town with Esquire
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Trick Places: Penthouse Club, 30 West 59th, excellent food, view of Central Park; Palm Restaurant, 837 Second Avenue and Artists and Writers, 213 West 40th, newspapermen’s hangouts; Rockefeller Center Sunken Gardens, a terrace in the heart of the city; Chesapeake House, 56 East 41st, White’s Clam House, 102 West 43rd, Billy the Oysterman, 10 West 47th, Cape Cod Room, Hotel Lexington, Le Poissonnier, 121 East 52nd, Gage and Tollner’s, Fulton Street, Brooklyn, Grand Central Oyster Bar, excellent sea food; Keen’s Chop House, 72 West 36th, fine old dining place with heavy, excellent food; Alexandra, 8 East 49th, Stouffer’s, 540 Fifth Avenue, English Tea Room, 161 West 57th, Hamburger Mary’s, 17 West 51st, White Turkey Inn, 1 University Place, home cooking; New Weston Bar, headquarters for gourmets.
Esquire_19390501_0011_005_0052.xml
advertisement
20
20
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Advertisements
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Esquire_19390501_0011_005_0053.xml
advertisement
21
21
[no value]
[no value]
International Latex Corpn
[no value]
INTERNATIONAL LATEX CORPN
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0054.xml
advertisement
22
22
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0055.xml
advertisement
23
23
[no value]
[no value]
Neiman-marcus Company: Chrysler
[no value]
Neiman-Marcus Company
Chrysler
[no value]
[no value]
Esquire_19390501_0011_005_0056.xml
advertisement
24
24
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0057.xml
advertisement
25
25
[no value]
[no value]
Jos. S. Finch & Co. Inc.: Golden Wedding
[no value]
JOS. S. FINCH & CO. INC.
Golden Wedding
[no value]
[no value]
Esquire_19390501_0011_005_0058.xml
advertisement
26
26
[no value]
[no value]
The Frank H. Lee Company: Lee Hats
[no value]
THE FRANK H. LEE COMPANY
LEE Hats
[no value]
[no value]
Esquire_19390501_0011_005_0059.xml
advertisement
27
27
[no value]
[no value]
United States Rubber Company: Kedsman
[no value]
United States Rubber Company
Kedsman
[no value]
[no value]
Esquire_19390501_0011_005_0060.xml
advertisement
28
28
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0061.xml
advertisement
29
29
[no value]
[no value]
National Distillers Products Corporation: Old Angus
[no value]
National Distillers Products Corporation
OLD ANGUS
[no value]
[no value]
Esquire_19390501_0011_005_0062.xml
advertisement
30
30
[no value]
[no value]
The House of Crosby Square: Crosby Square
[no value]
The House of Crosby Square
Crosby Square
[no value]
[no value]
Esquire_19390501_0011_005_0063.xml
advertisement
31
31
[no value]
[no value]
Royal Typewriter Company, Inc.
[no value]
ROYAL TYPEWRITER COMPANY, Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0064.xml
advertisement
32
32
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0065.xml
advertisement
33
33
[no value]
[no value]
American Airlines, Inc.
[no value]
American Airlines, Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0066.xml
advertisement
34
34
[no value]
[no value]
Advertisements
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0067.xml
article
34
34
[no value]
[no value]
Talking Shop with Esquire
[no value]
[no value]
[no value]
[no value]
ABOUT THE FAIR. If you had to walk all over 1216½ acres that make up the mighty New York World’s Fair on your own power, you’d probably be stricken with that well known malady known as “fair feet.” The Fair people, however, have worked up a great foot saving system of transportation within the grounds.
Esquire_19390501_0011_005_0068.xml
advertisement
35
35
[no value]
[no value]
Ford Motor Company: Mercury 8
[no value]
FORD MOTOR COMPANY
Mercury 8
[no value]
[no value]
Esquire_19390501_0011_005_0069.xml
advertisement
36
36
[no value]
[no value]
Wilson Brothers: Spun Rayon
[no value]
WILSON BROTHERS
SPUN RAYON
[no value]
[no value]
Esquire_19390501_0011_005_0070.xml
advertisement
37
37
[no value]
[no value]
Advertisements
[no value]
WEYENBERG SHOE MFG. CO.
MODEL 2208
WEYENBERG SHOE MFG. CO.
MODEL 2411
[no value]
[no value]
Esquire_19390501_0011_005_0071.xml
article
38
38
Backstage With Esquire
[no value]
Backstage with Esquire
[no value]
[no value]
[no value]
[no value]
Since appearing in Esquire with Murder is a Minstrel, JOHN KOBLER has published a book through Doubleday: The Trial of Ruth Snyder and Judd Gray; has sold a script to Universal Pictures and written several chapters of a book on the history of the practical joke.
Esquire_19390501_0011_005_0072.xml
advertisement
39
39
[no value]
[no value]
Seagram-distillers Corp.: Seagram's Ancient Bottle Gin
[no value]
Seagram-Distillers Corp.
Seagram's Ancient Bottle Gin
[no value]
[no value]
Esquire_19390501_0011_005_0073.xml
advertisement
40
40
[no value]
[no value]
Advertisements
[no value]
Seagram-Distillers Corp.
SEAGRAM'S 7 CROWN
Seagram-Distillers Corp.
SEAGRAM'S 5 CROWN
[no value]
[no value]
Esquire_19390501_0011_005_0074.xml
advertisement
41
41
[no value]
[no value]
The House of Seagram
[no value]
THE HOUSE OF SEAGRAM
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0075.xml
advertisement
42
42
[no value]
[no value]
Hart Schaffner & Mark: Gulfweight
[no value]
HART SCHAFFNER & MARK
Gulfweight
[no value]
[no value]
Esquire_19390501_0011_005_0076.xml
article
43
43,199,200
ARTICLE
[no value]
So the Canals Didn’t Run Red
The British were in a tough spot in 1916 and if they were not tempted to invade Holland, they were not human
[no value]
[no value]
RAYMOND GRAM SWING
THIS is the inside story of how Holland was saved from invasion during the World War. Or maybe it isn’t that at all, but only the inside story of a huge and even unethical mistake and misunderstanding on my part. To this moment I have not decided about my ethics in the matter.
Esquire_19390501_0011_005_0077.xml
article
44
44,203,204
SATIRE
[no value]
Humanity Triumphant
The book solves all problems, it was written by everyone and it’s free—except for your membership
[no value]
[no value]
LOUIS PAUL
THE doorbell rang. “Yes?” I was annoyed at the interruption. He was an elderly man. “I suppose you know about our movement?” I couldn’t possibly know what his movement was, so I shook my head, compelled to acknowledge my ignorance. “Well,” he said, his left foot firmly planted over the threshold, “we need approximately two and one half million members.”
Esquire_19390501_0011_005_0078.xml
article
45
45
cartoon
[no value]
"Wahl—yo're Both Right, Fellers—ah See a Pole-cat, An' Paw's Asleep Onder Thar Too! No Wonder We Be
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0079.xml
article
46
46,47,163,164
FICTION
[no value]
Fountain of Youth
Those were great days, she told her grandson, when we rolled bandages, loved our country and hated Germany
[no value]
[no value]
BENEDICT THIELEN
AS MRS. BARRINGER walked down the street A toward her daughter’s house she glanced at her watch and saw that it was exactly twenty-nine minutes past two. She was one minute ahead of time. Going up the walk to the front door she noticed that one of the bricks of the border, which had split in half some time ago, had not yet been replaced.
Esquire_19390501_0011_005_0080.xml
article
48
48
cartoon
[no value]
Cartoon
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0081.xml
article
49
49,205,206
SPORTS
[no value]
Mile and a Quarter for Glory
Our handicapper takes his annual fling at choosing the horse most likely to win the Kentucky Derby
[no value]
[no value]
ROBERT SAUNDERS DOWST
ON A Saturday afternoon early in May at the Churchill Downs track in Kentucky, the best three-year-old colts of 1939, possibly a filly or two, will match speed and stamina over the trying mile and a quarter route for the pot of gold and fanfare of acclamation awaiting the winner of any Kentucky Derby.
Esquire_19390501_0011_005_0082.xml
article
50
50,166,167
FICTION
[no value]
The Innocent "Go-between”
The imam felt sure only a woman of exceptional purity, like the lady Khatya, could have resisted Hassan
[no value]
[no value]
AHMED NURY
AMONG all the veiled ladies wont to leave him alms for the poor at his daily vigil in the market place, the town imam knew none so pathetically young, beautiful, and generous as the lady Khatya, wedded (was it not on his very own recommendation?) to the rich Commandant Mahmood.
Esquire_19390501_0011_005_0083.xml
article
51
51
cartoon
[no value]
"I'm Playing Easter Bunny for the Kiddies, But Now the Fathers Want to Get in the Game—what'll I Do
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0084.xml
article
52
52
cartoon
[no value]
"It's From the World's Fair Committee—they're Not Interested in Our Idea for a Concession!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0085.xml
article
53
53,142,144,146
ARTICLE
[no value]
The Other Whalen
Showmanship aside, Grover A. Whalen is more than Front Man for the New York World’s Fair—He Is the Fair
[no value]
[no value]
JOHN MCCARTHY
THE greatest World’s Fair in history will open as perschedule on the thirtieth day of this April month in New York City. Approximately $156,900,000 will have been expended to make this Fair possible and some sixty million people from all parts of the Universe are expected to attend.
Esquire_19390501_0011_005_0086.xml
article
54
54,55
FICTION
[no value]
He’s Not Our People
They didn’t like that town devil Whirly so they aimed to take him out and dirty his pretty clothes
[no value]
[no value]
JESSE STUART
WHAT do you say Alf,” says Jim, “let’s get rid o’ Whirly. He’s come out here to see Tessie. If he marries Tessie you know that you’ll have ’em both to keep.” “Yes,” I says to Jim, “I can’t keep Bessie, myself and our three youngins, Whirly and Tessie too.
Esquire_19390501_0011_005_0087.xml
article
56
56,57,168,170
SPORTS
[no value]
Mariage de Convenance
Mates are selected according to age. pedigree and temper, and it’s very good form for cousins to intermarry
[no value]
[no value]
ILES BRODY
<p>ONE often wonders what makes people decide on a profession. Not long ago I went to Virginia—because it is somewhat nearer to New York than Kentucky—and at last found out the method by which one becomes a breeder of horses. We were sitting in the living room of a well-known local horseman in this second horsiest state of America, and as the hour advanced—it was nearly midnight—a darky filled up our enormous glasses with still another Scotch and soda.</p>
Esquire_19390501_0011_005_0088.xml
article
58
58
cartoon
[no value]
Cartoon
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0089.xml
article
59
59,200,201,202
FICTION
[no value]
Everything in the Fifth
Beaten, she knew that her husband might return to her, yet she scarcely knew whether to wish him victory or defeat
[no value]
[no value]
MAXENCE VAN DER MEERSCH
FREDERIC HALLEMART, all alone, looked at the little basementroom where, before him, so many actors, strolling players, clowns, athletes, and animal trainers had lived in expectation, before offering themselves to the crowd. It was a low nook, arched, a kind of kennel, between enormous brick posts which had to support all the accumulation of benches in circus.
Esquire_19390501_0011_005_0090.xml
article
60
60,61,130,132
ARTICLE
[no value]
Stephen Etnier: Bad-Boy Artist
At snobbish Haverford, he drew covers for school magazines, and got an awful kick out of Maxfield Parrish paintings
[no value]
[no value]
HARRY SALPETER
<p>STEPHEN ETNIER is another one of those painter fellows. His life, however, is full of incidents and emotions not entirely related to the problems of art, so that you can go ahead with this even if you don’t give a damn about painters and painting.</p>
Esquire_19390501_0011_005_0091.xml
article
62
62,63
PICTORIAL FEATURES
[no value]
A Collection of Seven Paintings
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0092.xml
article
64
64
cartoon
[no value]
"I'm Getting Old, Son—in a Few More Years All This Will Be Yours"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0093.xml
article
65
65,204
SATIRE
[no value]
A Job for Walter
Things had never gone right for him, perhaps because he was too kind, too friendly, because he couldn’t say no
[no value]
[no value]
PARKE CUMMINGS
THEY said that he didn’t amount to anything, that he never had amounted to anything, and never would. Well, maybe they were right. At sixty you would hardly call Walter Gordon a successful man. Not from his clothes or the boarding house where he lived, or his annual income.
Esquire_19390501_0011_005_0094.xml
article
66
66,146,151,152,154,156,158
ARTICLE
[no value]
Dreiser at Spoon River
John Armstrong obliged the writin’ man with stories of Lincoln’s day and fiddlin’ Turkey in the Straw
[no value]
[no value]
EDGAR LEE MASTERS
<p>ONE time when Dreiser was in Chicago gathering material for a novel, our talks day by day ranged the country, and it came about that I told him of the fiddler John Armstrong, who was famous in central Illinois for his stories and his fiddling, and as the son of Hannah Armstrong, Lincoln’s friend and landlady.</p>
Esquire_19390501_0011_005_0095.xml
article
67
67
cartoon
[no value]
"Who Tore Out the Society Page!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0096.xml
article
68
68,69,207,208,209
FICTION
[no value]
An Easter in Spain
The old monk longed to take his crucifix from the Roman captain but he held his peace and waited
[no value]
[no value]
MANUEL KOMROFF
ON SUNDAY morning, seven days before Easter, an army plane flying quite low dropped a single bomb on the little church and then roared on with the rest of its load toward the retreating lines. The church on the coast of Spain had long been a landmark for those army planes that came across from the island of Majorca.
Esquire_19390501_0011_005_0097.xml
article
70
70
cartoon
[no value]
"We Dress for Dinner Here, My Friend!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0098.xml
article
71
71,95
ARTICLE
[no value]
Paul Bunyan Discovers 1939
The first sugar doughnut, near the turn of the century, marked a steady improvement in the life of a logger
[no value]
[no value]
CHARLES MORROW WILSON
THEY call the game lumberjack tag. You don’t exactly play it. You merely suffer while others play. You are walking along when all at once a roll of what looks like ten-dollar bills frolics in front of you. You stoop down to pick up the wealth, and just as you stoop —chain lightning from behind.
Esquire_19390501_0011_005_0099.xml
article
72
72,96
SPORTS
[no value]
The People’s Choice
The cheering of fans has helped problem-child Walker more than any amount of Hell from Cochrane
[no value]
[no value]
McNEILL VEREEN BELL
IN 1934 the Detroit Tigers, a sparkling, aggressive baseball team that had been lifted from listlessness by the fire of Mickey Cochrane, were fighting for their first pennant in years. In a game against St. Louis they were trailing by one run.
Esquire_19390501_0011_005_0100.xml
article
73
73
cartoon
[no value]
"Hello Ma! Hello Pa! It Was a Great Fight... I'll Be Home Soon!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0101.xml
article
74
74
cartoon
[no value]
"Officer, This Man Has Been Annoying Me for the Last Ten Blocks!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0102.xml
article
75
75,167,168
ARTICLE
[no value]
How Music Gets Hot
Speaking again of Swing: few tunes deserve its name till they’ve been “kicked around” by good performers
[no value]
[no value]
B. S. ROGERS
IMPROVISATION from the heart can’t be completely captured and set down on paper. How can the musician, after he has cooled off, recall in every detail his extraordinary hot licks? How can he remember exactly the way he sustained this note or shortened that one?
Esquire_19390501_0011_005_0103.xml
article
76
76
cartoon
[no value]
"Perhaps If the Ladies in the Third Row Would Spread Out Among the Congregation, They Would All Fee
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0104.xml
article
77
77
SATIRE
[no value]
Whispers Then—traditions Now!
The Major claimed it was iron and the Colonel said leather, so they settled it according to the old Kentucky code
[no value]
[no value]
FRANKLIN REYNOLDS
EVERYBODY in town knew that Colonel Nathaniel Carter had come from Virginia, that he had been a courier on the staff of General Lee and that he was yet and would be eternally an unreconstructed rebel—he told the people so, himself! Other things were known about him, things he had not told—that he was a knife fighter, that he carried a bowie even when passing communion at the Southern Presbyterian Church, that he had cut an offending white tenant into doll rags and then fed the body to his hogs to cover up the deed.
Esquire_19390501_0011_005_0105.xml
article
78
78,139,140
FICTION
[no value]
Night Was Made for Engine Trouble
The cousins were weary of chaperones and hoped an evening excursion would bring up something—some situation
[no value]
[no value]
SÁNDOR HUNYADY
THEY felt very comfortable in the castle. There was just the family. In the summer when it gets hot and one doesn’t feel like bothering about appearances, it feels good to be careless. The table was set on the terrace—tablecloth and silver but colorful cheap porcelain.
Esquire_19390501_0011_005_0106.xml
article
79
79
cartoon
[no value]
"Milton, Come Out of That Amnesia—i'm Rebecca."
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0107.xml
article
80
80
cartoon
[no value]
"He's Five Feet, 3 Inches, Wears Glasses—and Has Never Been Out All Night Before!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0108.xml
article
81
81,164
SATIRE
[no value]
I Knew They’d Never Make It
Mrs. Petterly saw that the new people didn’t have a dull day, what with the minister, the Christmas Club and all
[no value]
[no value]
ERIC KNIGHT
MRS. PETTERLY put her head on one side and hugged herself, as if to keep her body still. Never-theless it seemed to do an unmoving dance. “You’ll never guess,” she said. She enjoyed her moment, and then from under her coat she drew a magazine.
Esquire_19390501_0011_005_0109.xml
article
82
82
cartoon
[no value]
"This Is Your Mother's Pay Day, Children—run Down and See That She Gets Past the Corner Cocktail Ba
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0110.xml
article
83
83,209,210
ARTICLE
[no value]
Hicks, Fin De Siècle Pirate
His was the last public hanging in New York, and Bedloe’s Island made an elegant setting for the affair
[no value]
[no value]
JOHN KOBLER
As A politico-social gathering the hanging of Albert H. Hicks was a notable success. Even as a simple hanging it was pretty good. Nearly fifteen thousand New Yorkers, a considerable percentage of the city’s total population, swarmed over the waters around Bedloe’s Island, now Liberty Island, on steamboats, barges, sloops, yachts, rowboats, rafts, anything that would float.
Esquire_19390501_0011_005_0111.xml
article
84
84,140,142
ARTICLE
[no value]
The Gay Dude Banditeer
After you master hip-shooting and the draw, you must know how to act when the enemy has the drop on you
[no value]
[no value]
RICHARD TOOKER
THE pleasures of playing cowboy on our romantic guest ranges, more intimately known as “dude ranches,” are considerably enhanced by the laxity of the laws governing the exercise of deadly weapons. Even on a Hollywood horse-opera set, one would be restricted to blank cartridges.
Esquire_19390501_0011_005_0112.xml
article
85
85
cartoon
[no value]
"You're Just Wasting Your Time—i'm Not Going to Shut the Water Off Till You Leave the Room!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0113.xml
article
86
86
PICTORIAL FEATURES
[no value]
The Body Beautiful
[no value]
[no value]
[no value]
MURRAY
HENRY BOLTINOFF
Charged with determination, the nation has laid siege to the gymnasium. Ethical culture has been succeeded by physical culture, and enough perspiration now flows each year to irrigate the Gobi Desert. Mail-order Atlases are turned out with astounding rapidity.
Esquire_19390501_0011_005_0114.xml
article
87
87,185,186,188
SPORTS
[no value]
Revolution in Rowing
It’s Important to racing shell specialists whether bilges be hard or slack, the sides vertical, flaring out, or with tumblehome
[no value]
[no value]
WILLIAM INGLIS
<p>TOM BOLLES, head coach of Harvard crews, was looking at the new varsity shell of Massachusetts Institute of Technology. Robert Herrick, dean of those Harvard veterans to whom rowing is a sacred cult, stood at his side. Bolles studied the shell’s fine body, noted her broad beam and deep draught well forward, fullness that made for easy entrance into the water and prevented the tendency to dip at the beginning of the stroke.</p>
Esquire_19390501_0011_005_0115.xml
article
88
88
cartoon
[no value]
"When This Hotel Says Completely Furnished—it Means Completely, Sir"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0116.xml
article
89
89,188,189,190
THEATRE
[no value]
First Nights & Passing Judgments
Old Puzzlehead wonders: are all critics crackpots, are producers soreheads or are they both wrong?
[no value]
[no value]
GEORGE JEAN NATHAN
MY this month’s contribution toward the national culture takes the form of a salad of notes, reviews and reflections, all lenitively brief and separately numbered that they may not impose too severe a strain upon the aspirant’s powers of concentration and absorption.
Esquire_19390501_0011_005_0117.xml
article
90
90,180,182,183,184,185
POTABLES
[no value]
The World’s Fare to You
And you can regale yourself with fresh black caviar, ten-cent crepes Suzettes, aalsoep, and vodka that will throw you
[no value]
[no value]
MURDOCK PEMBERTON
<p>THOSE of you who have traveled the foreign trails, and those of you who have only heard of them from the boastful minnesingers on their return, will have a gourmets’ holiday at the New York World’s Fair of Tomorrow. No longer need you sigh with nostalgia over the days spent on the terraces along the Champs Elysées, the Dome, the Café de la Paix; no longer need you get a pain in the neck listening to some returned traveler rhapsodizing about the Tokay he drank as he looked out over the Pusta across the Blue Danube, the coffee he drank in the Gellert in Budapest, the pretty girls he eyed in front of the Zuider Zee.</p>
Esquire_19390501_0011_005_0118.xml
article
91
91
PICTORIAL FEATURES
[no value]
Ann Sheridan
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0119.xml
article
92
92,93
WEAR AT THE FAIR
[no value]
Wear at the Fair
[no value]
[no value]
[no value]
[no value]
NATIVE New Yorkers will dress up at the slightest provocation, sometimes even without any. The point we’re trying to make is, if you’re coming to the World’s Fair, and that means New York, dress up. Regular summer clothing should be reserved for resort and country wear, and you will need it for those occasions.
Esquire_19390501_0011_005_0120.xml
article
94
94
PICTORIAL FEATURES
[no value]
Dartmouth's Dominant Tower: Baker Hall
[no value]
[no value]
[no value]
[no value]
THERE is something inspiring in a beautiful well-proportioned tower, an indefinable influence that compels admiration. If it is really good architecture it should stimulate the spectator, that is, create surprise, or stir the emotions.
Esquire_19390501_0011_005_0121.xml
advertisement
97
97
[no value]
[no value]
Advertisements
[no value]
Cluett, Peabody & Co., Inc.
Arrow Slax
Cluett, Peabody & Co., Inc.
Arrow Sports Shirts
[no value]
[no value]
Esquire_19390501_0011_005_0122.xml
advertisement
98
98,99
[no value]
[no value]
National Distillers Products Corporation
[no value]
National Distillers Products Corporation
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0123.xml
advertisement
100
100
[no value]
[no value]
Mallory
[no value]
MALLORY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0124.xml
article
101
101,102,104,106
BOOKS
[no value]
Esquire's Five-minute Shelf
New slant on the Nazis by a pretty gal who began with an open, if not a vacant, mind
[no value]
[no value]
CHARLES RUTHERFORD
FOR interest and variety the books in this month’s batch are unsurpassed in my reviewing experience. I hope your book budget can stand the strain of my recommendations. We found ourselves in a chicken barbecue joint the other night, asking for (obviously) barbecued chicken, french fries, and cole slaw.
Esquire_19390501_0011_005_0125.xml
advertisement
101
101
[no value]
[no value]
A. Stein & Company: Hickory
[no value]
A. STEIN & COMPANY
HICKORY
[no value]
[no value]
Esquire_19390501_0011_005_0126.xml
advertisement
102
102
[no value]
[no value]
Advertisement: Nash
[no value]
[no value]
NASH
[no value]
[no value]
Esquire_19390501_0011_005_0127.xml
advertisement
103
103
[no value]
[no value]
Advertisements
[no value]
HICKOK
Tie Chain
HICKOK
Ascot Tie Guard
[no value]
[no value]
Esquire_19390501_0011_005_0128.xml
advertisement
104
104
[no value]
[no value]
Advertisement: Vitalis
[no value]
[no value]
VITALIS
[no value]
[no value]
Esquire_19390501_0011_005_0129.xml
advertisement
105
105
[no value]
[no value]
Advertisements
[no value]
ALLIGATOR
GALECLOTH Windbreaker
ALLIGATOR
GALECLOTH COAT
[no value]
[no value]
Esquire_19390501_0011_005_0130.xml
advertisement
106
106
[no value]
[no value]
Advertisement: Disney Hats
[no value]
[no value]
DISNEY HATS
[no value]
[no value]
Esquire_19390501_0011_005_0131.xml
advertisement
107
107
[no value]
[no value]
International Latex Corpn: Playtex Make-up Cape
[no value]
INTERNATIONAL LATEX CORPN
Playtex Make-Up Cape
[no value]
[no value]
Esquire_19390501_0011_005_0132.xml
advertisement
108
108
[no value]
[no value]
Coopers, Inc.: Jockey Underwear
[no value]
Coopers, Inc.
Jockey UNDERWEAR
[no value]
[no value]
Esquire_19390501_0011_005_0133.xml
article
108
108,179,180
THE LIVELY ARTS
[no value]
The Movies Go Literary
Since chinaware for ladies flopped, Hollywood flirts with the classics
[no value]
[no value]
GILBERT SELDES
IT’S always interesting to watch the way Hollywood stalks the classics, a process very much like that of a rooster drooping a wing, with most of the succeeding steps similar, too, except that in this case it’s the Hollywood rooster that usually lays an egg.
Esquire_19390501_0011_005_0134.xml
advertisement
109
109
[no value]
[no value]
Advertisement: White Rock
[no value]
[no value]
White Rock
[no value]
[no value]
Esquire_19390501_0011_005_0135.xml
article
110
110
cartoon
[no value]
The New Girl
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0136.xml
advertisement
111
111
[no value]
[no value]
R. J. Reynolds Tobacco Company: Camels
[no value]
R. J. Reynolds Tobacco Company
Camels
[no value]
[no value]
Esquire_19390501_0011_005_0137.xml
advertisement
112
112
[no value]
[no value]
The B. V. D. Corporation
[no value]
THE B. V. D. CORPORATION
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0138.xml
article
113
113,114,116
On Reflection
RECORDS
On the Record
Felix Weingartner conducts Brahms' Third without corrupting the score
[no value]
[no value]
CARLETON SMITH
HE WAS a squat, shaggy bear of a man, round and fat, with an Olympian head of which he was very proud. Like every man, he hated a dress shirt and collar, and avoided them whenever he could. Most of the time he appeared in a flannel shirt and faded alpaca jacket, patched and mended at the elbows, and a slouchy felt hat that would have suited a country yokel.
Esquire_19390501_0011_005_0139.xml
advertisement
113
113
[no value]
[no value]
Chesebrough Mfg. Co.: 'vaseline’ Hair Tonic
[no value]
Chesebrough Mfg. Co.
'Vaseline’ Hair Tonic
[no value]
[no value]
Esquire_19390501_0011_005_0140.xml
advertisement
114
114
[no value]
[no value]
Park & Tilford Import Corp.: Vat 69
[no value]
PARK & TILFORD Import Corp.
VAT 69
[no value]
[no value]
Esquire_19390501_0011_005_0141.xml
advertisement
114
114
[no value]
[no value]
Advertisement
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0142.xml
advertisement
115
115
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
Esquire
[no value]
[no value]
Esquire_19390501_0011_005_0143.xml
advertisement
116
116
[no value]
[no value]
The Emerson Hat Company: Emerson Lite-tex
[no value]
The Emerson Hat Company
EMERSON Lite-Tex
[no value]
[no value]
Esquire_19390501_0011_005_0144.xml
article
116
116,118,120
MUSIC
[no value]
Roulades and Cadenzas
Less than ten weeks before the Fair's opening there was no room for Euterpe
[no value]
[no value]
CARLETON SMITH
THE other Sunday evening after an unforgettable New Friends concert, I walked across town on 42nd Street. For once, New York’s midtown drag was empty. Hardly a loafer lingered in the park back of the library. No gaper slipped coppers in the telescope to gawk at the gawkers on the 102nd layer of the world’s tallest skyscraper.
Esquire_19390501_0011_005_0145.xml
advertisement
117
117
[no value]
[no value]
Essley Shirt Company: Essley Shirts
[no value]
ESSLEY SHIRT COMPANY
ESSLEY SHIRTS
[no value]
[no value]
Esquire_19390501_0011_005_0146.xml
advertisement
118
118
[no value]
[no value]
Advertisements
[no value]
KNO the BROS. CO., INC.
EXPANSO TWIST
KNO the BROS. CO., INC.
EXPANSO Genuine SHARKSKIN
[no value]
[no value]
Esquire_19390501_0011_005_0147.xml
advertisement
119
119
[no value]
[no value]
Scovill Manufacturing Company: Shorts with Grippers
[no value]
SCOVILL MANUFACTURING COMPANY
SHORTS WITH GRIPPERS
[no value]
[no value]
Esquire_19390501_0011_005_0148.xml
advertisement
120
120
[no value]
[no value]
Park & Tilford Import Corp.: Harvey's
[no value]
PARK & TILFORD IMPORT CORP.
HARVEY'S
[no value]
[no value]
Esquire_19390501_0011_005_0149.xml
advertisement
121
121
[no value]
[no value]
John B. Stetson Company: Festiru Vestante Stetson
[no value]
JOHN B. STETSON COMPANY
Festiru Vestante Stetson
[no value]
[no value]
Esquire_19390501_0011_005_0150.xml
article
122
122
cartoon
[no value]
"Mr. Mcmurtrie! Is This What You've Been Doing with the Foundation's Money!"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0151.xml
advertisement
123
123
[no value]
[no value]
Schenley Import Corp.: White Label
[no value]
Schenley Import Corp.
White Label
[no value]
[no value]
Esquire_19390501_0011_005_0152.xml
advertisement
124
124
[no value]
[no value]
Riverside & Dan River Mills: Rivercool
[no value]
RIVERSIDE & DAN RIVER MILLS
RIVERCOOL
[no value]
[no value]
Esquire_19390501_0011_005_0153.xml
article
125
125,126,128,129
MOVIES
[no value]
The Candid Cameraman
Some like Cinderella, some like musicals and others like crime, so how can Hollywood lose?
[no value]
[no value]
PATTERSON MURPHY
ONCE every seven years the British make a swell picture and maybe even two swell pictures, and the wise men of Manhattan run for their adding machines and figure out how RKO MGM, UA, WB and Darryl Zanuck had better store up canned goods in their ranch cellars, while they still have checkbooks.
Esquire_19390501_0011_005_0154.xml
advertisement
125
125
[no value]
[no value]
Advertisements
[no value]
[no value]
Nunn-Bush
[no value]
Salaried Craftsmen
[no value]
[no value]
Esquire_19390501_0011_005_0155.xml
advertisement
126
126
[no value]
[no value]
Lewis Knitting Co.: the Lewis Golf Inner-suit
[no value]
Lewis Knitting Co.
the Lewis Golf Inner-Suit
[no value]
[no value]
Esquire_19390501_0011_005_0156.xml
advertisement
127
127
[no value]
[no value]
W. A. Taylor & Company: Martini & Rossi
[no value]
W. A. TAYLOR & COMPANY
MARTINI & ROSSI
[no value]
[no value]
Esquire_19390501_0011_005_0157.xml
advertisement
128
128
[no value]
[no value]
Advertisement: Postal Telegraph
[no value]
[no value]
Postal Telegraph
[no value]
[no value]
Esquire_19390501_0011_005_0158.xml
advertisement
129
129
[no value]
[no value]
Burberrys Ltd.
[no value]
Burberrys Ltd.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0159.xml
advertisement
130
130
[no value]
[no value]
Park & Tilford Import Corp.: Martell Cognac Brandy
[no value]
PARK & TILFORD Import Corp.
MARTELL COGNAC Brandy
[no value]
[no value]
Esquire_19390501_0011_005_0160.xml
advertisement
131
131
[no value]
[no value]
Swank Products, Inc.: Extension Key Chain
[no value]
SWANK PRODUCTS, INC.
Extension Key Chain
[no value]
[no value]
Esquire_19390501_0011_005_0161.xml
advertisement
132
132
[no value]
[no value]
Moyer Manufacturing Co.: Seven Seas
[no value]
MOYER MANUFACTURING CO.
Seven Seas
[no value]
[no value]
Esquire_19390501_0011_005_0162.xml
article
133
133,134,135,136,137,138
PICTORIAL FEATURES
[no value]
Now Try and Get Lost on Your Way to the Fair
[no value]
[no value]
[no value]
[no value]
The gorgeous, sublime, four-color map appearing on the opposite pages for your poisunul pleasure, gentlemen (and your lady, too, if she's reading over your shoulder)... which shows in complete and modern detail all the ways to the New York World's Fair, 1939 by rail, air, motor, sea, etc., from all over the country... represents positively the gol darndest headache we ever had to put together... and no kidding.
Esquire_19390501_0011_005_0163.xml
advertisement
139
139
[no value]
[no value]
Radio Corporation of America: RCA Victrola
[no value]
RADIO CORPORATION OF AMERICA
RCA Victrola
[no value]
[no value]
Esquire_19390501_0011_005_0164.xml
advertisement
140
140
[no value]
[no value]
Piedmont Shirt Company: Wings
[no value]
Piedmont Shirt Company
WINGS
[no value]
[no value]
Esquire_19390501_0011_005_0165.xml
advertisement
141
141
[no value]
[no value]
Eastman Kodak Company: Cine-kodak
[no value]
Eastman Kodak Company
Cine-Kodak
[no value]
[no value]
Esquire_19390501_0011_005_0166.xml
advertisement
142
142
[no value]
[no value]
Hartmann
[no value]
HARTMANN
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0167.xml
advertisement
143
143
[no value]
[no value]
The Allen-a Company
[no value]
THE ALLEN-A COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0168.xml
advertisement
144
144
[no value]
[no value]
Advertisement: Pepsodent Antiseptic
[no value]
[no value]
PEPSODENT ANTISEPTIC
[no value]
[no value]
Esquire_19390501_0011_005_0169.xml
advertisement
145
145
[no value]
[no value]
The Chicago Daily News
[no value]
THE CHICAGO DAILY NEWS
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0170.xml
advertisement
146
146
[no value]
[no value]
S. Rudofker’s Sons
[no value]
S. RUDOFKER’S SONS
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0171.xml
advertisement
147
147
[no value]
[no value]
Canada Dry Ginger Ale, Inc.: Johnnie Walker
[no value]
Canada Dry Ginger Ale, Inc.
JOHNNIE WALKER
[no value]
[no value]
Esquire_19390501_0011_005_0172.xml
article
148
148
TRENDS IN DRESS
[no value]
The Esquire Exhibit at the World's Fair
[no value]
[no value]
[no value]
[no value]
DON'T miss our exhibit when you visit the New York version of the World's Fair, particularly the imposing structure at the left with the brown hat and the built-in flying buttress. Study its firm foundation, consisting of brown calf town shoes, and run your practiced eye up the length and across the breadth of the chalk stripe slate grey superstructure, a masterpiece of engineering in an extremely lightweight worsted.
Esquire_19390501_0011_005_0173.xml
advertisement
149
149
[no value]
[no value]
Chrysler Corporation
[no value]
CHRYSLER CORPORATION
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0174.xml
advertisement
150
150
[no value]
[no value]
Real Silk Hosiery Mills, Inc.: Real Silk Socks
[no value]
REAL SILK HOSIERY MILLS, Inc.
REAL SILK SOCKS
[no value]
[no value]
Esquire_19390501_0011_005_0175.xml
advertisement
151
151
[no value]
[no value]
Bauer & Black
[no value]
BAUER & BLACK
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0176.xml
advertisement
152
152
[no value]
[no value]
David D. Doniger & Co.: Mcgregor Sportswear
[no value]
David D. Doniger & Co.
McGREGOR SPORTSWEAR
[no value]
[no value]
Esquire_19390501_0011_005_0177.xml
advertisement
153
153
[no value]
[no value]
Julius Wile Sons & Co., Inc.: Benedictine
[no value]
Julius Wile Sons & Co., Inc.
BENEDICTINE
[no value]
[no value]
Esquire_19390501_0011_005_0178.xml
advertisement
154
154
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
Esquire
[no value]
[no value]
Esquire_19390501_0011_005_0179.xml
advertisement
155
155
[no value]
[no value]
Advertisements
[no value]
PURITAN KNITTING MILLS CORPORATION
STANDISH
PURITAN KNITTING MILLS CORPORATION
SHORTS of Rayon Sports Satin
[no value]
[no value]
Esquire_19390501_0011_005_0180.xml
advertisement
156
156
[no value]
[no value]
Advertisements
[no value]
MERIT CLOTHING CO., INC.
STYLE-MART
MERIT CLOTHING CO., INC.
GULF-TONE
[no value]
[no value]
Esquire_19390501_0011_005_0181.xml
advertisement
157
157
[no value]
[no value]
United States Rubber Company: Lastex
[no value]
United States Rubber Company
Lastex
[no value]
[no value]
Esquire_19390501_0011_005_0182.xml
advertisement
158
158
[no value]
[no value]
Bristol-myers Company
[no value]
Bristol-Myers Company
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0183.xml
advertisement
158
158
[no value]
[no value]
Swank Products, Inc.
[no value]
SWANK PRODUCTS, Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0184.xml
advertisement
159
159
[no value]
[no value]
National Distillers Products Corp.: Gilbey's Gin
[no value]
National Distillers Products Corp.
Gilbey's Gin
[no value]
[no value]
Esquire_19390501_0011_005_0185.xml
article
160
160
TRENDS IN DRESS
[no value]
While Grey Flannel Stalks Hyde Park
[no value]
[no value]
[no value]
[no value]
STRIDING across our page like the Spirit of the Munich Compromise, this dramatic figure augurs nothing more portentous than the continued popularity of grey flannel for town wear this spring. Of course, such is the permanency of this staple fabric, that statement amounts almost to saying pants will be worn in the usual places this season.
Esquire_19390501_0011_005_0186.xml
advertisement
161
161
[no value]
[no value]
Advertisements
[no value]
PIONEER
HERRINGBONES
PIONEER
PICCADILLY PIG
[no value]
[no value]
Esquire_19390501_0011_005_0187.xml
advertisement
162
162
[no value]
[no value]
Register and Tribune
[no value]
REGISTER and TRIBUNE
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0188.xml
advertisement
163
163
[no value]
[no value]
Advertisements
[no value]
National Distillers Products Corp.
Don Q Rum
[no value]
[no value]
Esquire_19390501_0011_005_0189.xml
advertisement
163
163
[no value]
[no value]
General Motors: Pontiac
[no value]
GENERAL MOTORS
Pontiac
[no value]
[no value]
Esquire_19390501_0011_005_0190.xml
advertisement
165
165
[no value]
[no value]
Ronson
[no value]
RONSON
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0191.xml
advertisement
166
166
[no value]
[no value]
Browne Vintners Co., Inc.: Cointreau Liqueur
[no value]
Browne Vintners Co., Inc.
COINTREAU Liqueur
[no value]
[no value]
Esquire_19390501_0011_005_0192.xml
advertisement
166
166
[no value]
[no value]
St. Regis
[no value]
St. Regis
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0193.xml
advertisement
167
167
[no value]
[no value]
Lenthéric
[no value]
Lenthéric
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0194.xml
advertisement
167
167
[no value]
[no value]
Hillerich & Bradsby Co.
[no value]
HILLERICH & BRADSBY CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0195.xml
advertisement
169
169
[no value]
[no value]
Advertisements
[no value]
HUDSON
Hudson 112 Convertibles
HUDSON
Hudson Six Convertibles
[no value]
[no value]
Esquire_19390501_0011_005_0196.xml
advertisement
170
170
[no value]
[no value]
Rolls Razor, Inc.: Rolls Razor
[no value]
ROLLS RAZOR, Inc.
ROLLS RAZOR
[no value]
[no value]
Esquire_19390501_0011_005_0197.xml
advertisement
170
170
[no value]
[no value]
G. H. Bass & Co: Sportocasin
[no value]
G. H. BASS & CO
Sportocasin
[no value]
[no value]
Esquire_19390501_0011_005_0198.xml
advertisement
171
171
[no value]
[no value]
Schenley Distillers Corp.: Red Label
[no value]
SCHENLEY DISTILLERS CORP.
RED LABEL
[no value]
[no value]
Esquire_19390501_0011_005_0199.xml
article
172
172
TRENDS IN DRESS
[no value]
Launching a New Model on Fashion's Sea
[no value]
[no value]
[no value]
[no value]
SEEN in the act of posing for its picture is the new Paddock model suit which the fashion staff is playing across the board. In fact, it's already a winner in England and should do no worse than take show money in this country. The most distinctive feature of the Paddock model is its similarity in cut to the familiar three-button notched lapel suit— with the important difference that the bottom button is eliminated, thereby making it a two-button coat with the bottom button at the waistline.
Esquire_19390501_0011_005_0200.xml
advertisement
173
173
[no value]
[no value]
Phillips-jones Corp.: Van Heusen
[no value]
PHILLIPS-JONES CORP.
Van Heusen
[no value]
[no value]
Esquire_19390501_0011_005_0201.xml
article
174
174
cartoon
[no value]
"I Had a Fight with My Landlady, But We Settled It Out of Court"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0202.xml
advertisement
175
175
[no value]
[no value]
Hiram Walker & Sons Inc.: Signet
[no value]
HIRAM WALKER & SONS INC.
Signet
[no value]
[no value]
Esquire_19390501_0011_005_0203.xml
article
176
176
TRENDS IN DRESS
[no value]
Early Sprinq Golf Fever
[no value]
[no value]
[no value]
[no value]
You can't keep these spring days from clouding up and letting it pour down, or from turning inconsiderately chilly. And you can't keep yourself off the golf course. What you can do, however, as every boy scout knows, is to Be Prepared. Many of the items shown here can render yeoman's service in that worthy endeavor.
Esquire_19390501_0011_005_0204.xml
advertisement
177
177
[no value]
[no value]
Wilson: the Wilson K28 Ball
[no value]
Wilson
THE WILSON K28 BALL
[no value]
[no value]
Esquire_19390501_0011_005_0205.xml
article
178
178
TRENDS IN DRESS
[no value]
Country Clothes That Speak for Themselves
[no value]
[no value]
[no value]
[no value]
COCKTAIL lounges and similarly effete city places call for carefully modulated accents, but out in the country you can send your voice booming loud and strong without making yourself the point of intersection for umpty-nine extremely pained side-glances.
Esquire_19390501_0011_005_0206.xml
advertisement
179
179
[no value]
[no value]
Prince Gardner: Prince Gardner "Classifier"
[no value]
PRINCE GARDNER
Prince Gardner "Classifier"
[no value]
[no value]
Esquire_19390501_0011_005_0207.xml
advertisement
179
179
[no value]
[no value]
Leroux & Co., Inc.: Leroux Liqueurs
[no value]
LEROUX & CO., Inc.
Leroux Liqueurs
[no value]
[no value]
Esquire_19390501_0011_005_0208.xml
advertisement
181
181
[no value]
[no value]
Advertisements
[no value]
The Gruen Watch Company
CURVEX LIEUTENANT
The Gruen Watch Company
CURVEX DUKE
[no value]
[no value]
Esquire_19390501_0011_005_0209.xml
advertisement
182
182
[no value]
[no value]
Alfred Hale Rubber Co.: Rajah
[no value]
ALFRED HALE RUBBER CO.
RAJAH
[no value]
[no value]
Esquire_19390501_0011_005_0210.xml
advertisement
182
182
[no value]
[no value]
The Fisk Tire Co., Inc.: Fisk Safti-flight
[no value]
The Fisk Tire Co., Inc.
FISK Safti-Flight
[no value]
[no value]
Esquire_19390501_0011_005_0211.xml
advertisement
183
183
[no value]
[no value]
Reliance Manufacturing Co.: the Ensenada
[no value]
RELIANCE MANUFACTURING CO.
The Ensenada
[no value]
[no value]
Esquire_19390501_0011_005_0212.xml
advertisement
184
184
[no value]
[no value]
Gordon’s Dry Gin Co., Ltd.: Gordon's Gin
[no value]
Gordon’s Dry Gin Co., Ltd.
Gordon's Gin
[no value]
[no value]
Esquire_19390501_0011_005_0213.xml
advertisement
184
184
[no value]
[no value]
Eclipse-needles Co.: Fruit of the Loom Shirts
[no value]
ECLIPSE-NEEDLES CO.
FRUIT OF THE LOOM SHIRTS
[no value]
[no value]
Esquire_19390501_0011_005_0214.xml
advertisement
185
185
[no value]
[no value]
Movado
[no value]
Movado
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0215.xml
advertisement
185
185
[no value]
[no value]
K. Kaufmann & Company: Tour·aider
[no value]
K. KAUFMANN & COMPANY
TOUR·AIDER
[no value]
[no value]
Esquire_19390501_0011_005_0216.xml
advertisement
187
187
[no value]
[no value]
New York World-telegram
[no value]
New York World-Telegram
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0217.xml
advertisement
188
188
[no value]
[no value]
Wembley, Inc.
[no value]
Wembley, Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0218.xml
advertisement
188
188
[no value]
[no value]
Winthrop Shoe Company
[no value]
WINTHROP SHOE COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0219.xml
advertisement
189
189
[no value]
[no value]
S. H. Knopf Mfg. Co., Boston
[no value]
S. H. KNOPF MFG. CO., BOSTON
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0220.xml
advertisement
189
189
[no value]
[no value]
A. Stein & Company
[no value]
A. STEIN & COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0221.xml
advertisement
190
190
[no value]
[no value]
A. Stein & Company
[no value]
A. STEIN & COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0222.xml
advertisement
190
190
[no value]
[no value]
Advertisements
[no value]
Gutmann and Company, Inc.
Rawhide BRACES
Gutmann and Company, Inc.
Rawhide BELTS
[no value]
[no value]
Esquire_19390501_0011_005_0223.xml
advertisement
191
191
[no value]
[no value]
The New York Sun
[no value]
THE NEW YORK SUN
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0224.xml
article
192
192
TRENDS IN DRESS
[no value]
No Campus Is Complete Without One
[no value]
[no value]
[no value]
[no value]
IF THIS were a charade, which fortunately it is not, this touching campus scene obviously spells out Hold that Co-ed. But since we are not here to play games but to pass judgment on things fashionable, the subject of this discussion will be What the Particularly Well-Dressed Undergraduate Is Wearing.
Esquire_19390501_0011_005_0225.xml
advertisement
193
193
[no value]
[no value]
E. T. Wright & Co., Inc.
[no value]
E. T. Wright & Co., Inc.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0226.xml
article
194
194
TRENDS IN DRESS
[no value]
The Wheel's Kick and the Salt Spray
[no value]
[no value]
[no value]
[no value]
STRICTLY speaking, this is not one of the fashion pages, for fashion has very little to do with what you wear for sailing. Practicality is the dominating factor, and in that name we carry on. The chief elements in the outfit of the man at the helm are the blue denim dungarees and the heavy knitted long sleeve pullover with crew neck.
Esquire_19390501_0011_005_0227.xml
advertisement
195
195
[no value]
[no value]
Street Railways Advertising Co.
[no value]
STREET RAILWAYS ADVERTISING CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0228.xml
article
196
196
TRENDS IN DRESS
[no value]
Add Compatible Colors: Slate Brown
[no value]
[no value]
[no value]
[no value]
You needn't be as snobbish about it as our young man, but if you're dressed like this you'll be dressed very well indeed for spring, 1939. The keynote of this outfit, correct for town, travel and general semi-sports wear, is the slate brown flannel suit.
Esquire_19390501_0011_005_0229.xml
advertisement
197
197
[no value]
[no value]
The Minneapolis Star
[no value]
The Minneapolis Star
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0230.xml
article
198
198
cartoon
[no value]
"Mother Tells Me You Won't Eat Anything. Now, Out with It. Who's the Girl?"
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0231.xml
advertisement
199
199
[no value]
[no value]
Portis Bros. Hat Co.: Rainbow
[no value]
PORTIS BROS. HAT CO.
Rainbow
[no value]
[no value]
Esquire_19390501_0011_005_0232.xml
advertisement
199
199
[no value]
[no value]
Roberts, Johnson & Rand Shoe Co.: Weavemasters
[no value]
ROBERTS, JOHNSON & RAND SHOE CO.
Weavemasters
[no value]
[no value]
Esquire_19390501_0011_005_0233.xml
advertisement
200
200
[no value]
[no value]
Park & Tilford Import Corp.: Marie Brizard
[no value]
PARK & TILFORD Import Corp.
Marie Brizard
[no value]
[no value]
Esquire_19390501_0011_005_0234.xml
advertisement
200
200
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
Esquire
[no value]
[no value]
Esquire_19390501_0011_005_0235.xml
advertisement
201
201
[no value]
[no value]
Trimount Clothing Co.: Clipper Craft
[no value]
TRIMOUNT CLOTHING CO.
Clipper Craft
[no value]
[no value]
Esquire_19390501_0011_005_0236.xml
advertisement
201
201
[no value]
[no value]
New Era Shirt Company
[no value]
NEW ERA SHIRT COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0237.xml
advertisement
202
202
[no value]
[no value]
Chrysler Corporation
[no value]
CHRYSLER CORPORATION
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0238.xml
advertisement
202
202
[no value]
[no value]
Park & Tilford Import Corp.
[no value]
PARK & TILFORD Import Corp.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0239.xml
advertisement
203
203
[no value]
[no value]
Philip Morris
[no value]
Philip Morris
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0240.xml
advertisement
203
203
[no value]
[no value]
Advertisement
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0241.xml
advertisement
203
203
[no value]
[no value]
Advertisements
[no value]
Lubin-Weeker
The TOPS
Lubin-Weeker
The SLACKS
[no value]
[no value]
Esquire_19390501_0011_005_0242.xml
advertisement
204
204
[no value]
[no value]
Moyer Manufacturing Co.
[no value]
MOYER MANUFACTURING CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0243.xml
advertisement
204
204
[no value]
[no value]
Weston Electrical Instrument Corporation
[no value]
Weston Electrical Instrument Corporation
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0244.xml
advertisement
204
204
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
Esquire
[no value]
[no value]
Esquire_19390501_0011_005_0245.xml
advertisement
205
205
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
ESQUIRE
[no value]
[no value]
Esquire_19390501_0011_005_0246.xml
advertisement
205
205
[no value]
[no value]
George S. Bailey Hat Co.
[no value]
GEORGE S. BAILEY HAT CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0247.xml
advertisement
206
206
[no value]
[no value]
The Sherry Netherland
[no value]
THE Sherry Netherland
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0248.xml
advertisement
206
206
[no value]
[no value]
City Club Shoes: Vagabundo
[no value]
CITY CLUB SHOES
Vagabundo
[no value]
[no value]
Esquire_19390501_0011_005_0249.xml
advertisement
207
207
[no value]
[no value]
Esquire, Inc.
[no value]
ESQUIRE, INC.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0250.xml
advertisement
207
207
[no value]
[no value]
Advertisement: Larvex
[no value]
[no value]
LARVEX
[no value]
[no value]
Esquire_19390501_0011_005_0251.xml
advertisement
207
207
[no value]
[no value]
Pinaud of Paris
[no value]
PINAUD OF PARIS
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0252.xml
advertisement
207
207
[no value]
[no value]
Advertisement
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0253.xml
advertisement
208
208
[no value]
[no value]
The American Insurance Group
[no value]
THE AMERICAN INSURANCE GROUP
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0254.xml
advertisement
208
208
[no value]
[no value]
Advertisement
[no value]
[no value]
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0255.xml
advertisement
208
208
[no value]
[no value]
The Spaide Shirt Company
[no value]
THE SPAIDE SHIRT COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0256.xml
advertisement
208
208
[no value]
[no value]
Burleigh Brooks, Inc.
[no value]
BURLEIGH BROOKS, INC.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0257.xml
advertisement
209
209
[no value]
[no value]
Allen Edmonds
[no value]
Allen Edmonds
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0258.xml
advertisement
209
209
[no value]
[no value]
Advertisement: Esquire
[no value]
[no value]
Esquire
[no value]
[no value]
Esquire_19390501_0011_005_0259.xml
advertisement
209
209
[no value]
[no value]
Congress Sports Wear Co.
[no value]
CONGRESS SPORTS WEAR CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0260.xml
advertisement
209
209
[no value]
[no value]
The Christy Co.
[no value]
THE CHRISTY CO.
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0261.xml
advertisement
210
210
[no value]
[no value]
Winter Resort
[no value]
WINTER RESORT
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0262.xml
advertisement
210
210
[no value]
[no value]
Electro Tool Corp.: Nu-era Whisker
[no value]
ELECTRO TOOL CORP.
Nu-Era WHISKer
[no value]
[no value]
Esquire_19390501_0011_005_0263.xml
advertisement
210
210
[no value]
[no value]
Advertisement: Medico Pipes
[no value]
[no value]
Medico Pipes
[no value]
[no value]
Esquire_19390501_0011_005_0264.xml
advertisement
211
211
[no value]
[no value]
Interwoven Stocking Company
[no value]
INTERWOVEN STOCKING COMPANY
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0265.xml
advertisement
212
212
[no value]
[no value]
The American Tobacco Company
[no value]
The American Tobacco Company
[no value]
[no value]
[no value]
Esquire_19390501_0011_005_0266.xml