Issue: 20120201

Wednesday, February 1, 2012
0000097
February
2
True
34
Wednesday, February 6, 2013
5/9/2016 2:26:58 PM

Articles
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Front Cover
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BEST PRACTICES TO LIMIT YOUR RISKS WITH PEDIATRIC PATIENTS PAGE 58 CAN IME AND PEER REVIEW ABUSE BE PREVENTED? PAGE 20 FEATURE MATERNAL Volume 34, Number 2, FEBRUARY 2012 /// www.TheAmericanfihffipractor.C8m
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FOOT LEVELERS
FOOT LEVELERS
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ITS VITAL TO KNOW THEIR NUMBER New Pronation/Stability Index1 Optimal 0-34 Mild 35-84 Moderat 85-124 l~85| Now, you can find out your patients' Pronation/Sf.^__1 Index" number with V7+. The index reveals the severity of pronation/stability in their
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Loomis Institute
Loomis Institute
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Get Started Today! $25 Exam DVD featuring Dr. Loomis Call 800-614-4400 to order (Item #0960) In these tough times, you need a system you can depend on. The Loomis System is not complicated and does not require new equipment. Howard F Loomis, Jr., D.
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StartNeuro
StartNeuro
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"I Brought in $60,000 the First Month I Focused on and Advertised for NEUROPATHY Care!" By Dr. Todd Singleton I had no intentions of running a neuropathy clinic! I didn't set out to have this happen. But ironically, I HOWhave an entire new Neuropath
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ChiropracticWeightLoss
ChiropracticWeightLoss
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7% to 12% of the Population Seek Chiropractic Care, While 66% to 86% of the Population Seek Weight Loss... "I'll Teach You How to Do Both in the Same Office and Add $30,000 to $100,000 a Month in Cash Collections!" For a Low Initial Investment of On
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Herbalogica
Herbalogica
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If Supplement Quality is Your Top Priority, You Must Try ¦¦• Grow Your Practice with Herbaioqica Programs: Weight Loss Programs Neuropathy Programs Fibromyalgia Programs Diabetes Programs Lipo Laser Programs Hormone Balancing Candida Programs Organi
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THE AMERICAN CHIROPRACTOR
THE AMERICAN CHIROPRACTOR
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The American Chiropractor Magazine 3I13VMdO)tlH3 0«H ISON S.V3IM1HV Be prepared 'Or upcoming required D O.T. Ccrtilicalion for «Ottor» to lonlinut to pcrtorm D.O.T. Validating (Iw Truth validatingmtTrutno,RoDtrtJ Gooaman DC Thu )«t( m»ft» mt coming
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iMeDitrac SMALL DEVICE, BIG RELIEF
iMeDitrac SMALL DEVICE, BIG RELIEF
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VERTETRNC Traction on the Move Scan and watch a live demo Treating Your Patient's Back by Moving Foward > Combines dynamic traction with a horizontal force for treatment in 3D — Capability for asymmetric traction along the spine Complete freedom of
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Academy of Chiropractic
Academy of Chiropractic
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Personal »,, $199 per month Simply the Best PI Program in the Nation Our doctors have gotten over 60,000 New PI Cases in 42 states Maximize reimbursement with PI Cases Paperwork SOAP Notes • Narratives CVs • Liens and LOPs Compliance Informed Consen
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The American Chiropractor Magazine
The American Chiropractor Magazine
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Greetings colleagues, Children and mothers are two demogra­phics that are the cornerstone ol'many. not all chiropractic clinics. The influence produced through caring for babies, infants, and preg­nant mothers via chiropractic adjustments has yet to
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PracticeStarters
PracticeStarters
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STARTING A PRACTICEP Everything a new DC needs to start a practice for about the cost of your cell phone plan! goto: for details To learn more, circle #55 on The Action Card
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tableOfContents
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Table of Contents
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CONTENTS ISSUE 2 Maternity Care, Pediatric, Ancillaries 12 The Prevalence of Suboptimal Vitamin D Status in a Randomly Selected Cohort of Colorado Firefighters BY GERARD GUILLORY, M.D. AND MICHAEL MUTZEL, M.SC. 20 Implementing a "Code of Ethics" Can
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Scientific Bio-Logics, Inc.
Scientific Bio-Logics, Inc.
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Your Integrative Health Care Product Source Advanced Anti-inflammatory and Joint Support Formula with Clinically Proven USP Grade Ingredients Super*Flex Advanced Dietary Supplement Available in 90 caps and 180 caps VEGETARIAN CAPSULES Certified Good
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CLEARS Scoliosis Institute
CLEAR Scoliosis Institute
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Yesterday's Scoliosis Treatment: Waiting. Bracing. Surgery. Today's Day One. Twenty Weeks. Forty weeks. J7ie oeffer alternative to waiting, bracing, si/rge/y... www.CLEAR-Scoliosis-lnstitute.org 866-663-7030 To learn more, circle #14 on The Action C
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NEUROPATHY DR
NEUROPATHY DR
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I T~ "Who Else Wants to Own an Area Exclusive Treatment and Retail Center... and work with incredibly grateful patients too?" Our Specialty Trained DCs are helping end the misery of Neuropathy and Chronic Pain where other treatments fail. Neuropathy
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article
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The Digital Invasion: Digital X-ray Technology Manufacturer ImaSight Inc. Launches US Campaign
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Canadian-based ImaSight Inc., which develops and sup­plies innovative digital x-ray technology for the chiropractic healthcare industry, is now launching a major campaign into the US Market. The company was founded in 2001 to respond to the need for
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Platinum System
Platinum System
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Going Automated Electronic Health Record with Platinum System Means... .Efficiency, Compliancy a Saving Money Top 10 Questions to Ask When Purchasing an Electronic Health Record System: Does the EHR software post all your insurance EOB's automatical
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ReferPracticeStarters
ReferPracticeStarters
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We Want To Give You s500 • Refer a fellow DC Refer a student DC per referral Help us... Help a new DC succeed... and you'll receive $500! The more DCs you refer the more money you'll make! We'd rather spend less money and energy on advertising, and
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CHIROPRACTIC MARKETING 360
CHIROPRACTIC MARKETING 360
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GET STARTED: 855-773-8169 CHIR0PRACTICMARKETING360.COM LEADING CHIROPRACTIC WEBSITES & MARKETING SOLUTIONS Work with a full-service website design and internet marketing agency focused specifically on the chiropractic industry. Our solutions are tes
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article
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The Prevalence Of Suboptimal Vitamin D Status In A Randomly Selected Cohort Of Colorado Firefighters
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Gerard Guillory
Michael Mutzel
Abstract: V itamin D insufficiency has been associated with in­creased risk of CVD, various cancers, autoimmune disease and type 2 diabetes. Despite adequate sun exposure, individuals inhabiting metro­politan areas display a high prevalence of vitam
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DAVID SINGER ENTERPRISES
DAVID SINGER ENTERPRISES
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Get New Patients Out The Wazoo! Receive a fresh boost of energy and ideas that will last the whole year long! Discover the 7 best methods that are working right now \n over 1000 clinics across America. All-New LIVE and Interactive Tele-Seminar with
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Alkaline Booster
Alkaline Booster
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Help Your Patients Stay Alkaline with Water Ionizer the only US manufacturer since 1996 Turn your tap into a pure Antioxidant Water Fountain A Healthy Life begins with Alkazone8 Antioxidant Water everyday! pH adjustable from 3 to 10* Powerful, Natur
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HealthSource
HealthSource
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If you, like me, are one of those particular doctors who don't like to compromise on the quality of anything you deliver to your patients, then you must read this story... By Dr. Chris Tomshack Unfortunately, what I call the 1970s chi­ropractic is a
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FunctionalMedicineUniversity
FunctionalMedicineUniversity
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Become an Expert in Functional ¦ Medicine Get a Scientifically Proven System to Diagnose 30-Day No-Risk Guarantee CEU Credits by SCUHS 24/7 Online Training 200 hours applied to Diplomate of the American Clinical Board of Nutrition (DACBN) Call us at
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PassThisChiroTest
PassThisChiroTest
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Will Your New Practice Succeed? Take this free test to find out goto: sadlythere is a significant failure rate of new practices To learn more, circle #55 on The Action Card
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RF Co., Ltd.
NAOMI
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ft. Retrofits in minutes. THE CHIROPRACTORS' CHOICE FOR DIGITAL X-RAY Made in Japan Direct Digital Radiography CCD Imaging Sensor Jhe"de facto standard" model for your practice. One in every 38 minutes-this is how often NAOMI is installed in the wor
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article
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Providing the "Racer's Edge" to a Young Runner
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John Danchik
History and Presenting Symptoms T he patient, a 27-year-old fe­male, is a media designer who has been running regularly for the past eight years. She reports the recent onset and gradual worsening of pain in the front of her left lower leg, which is
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PROFESSIONAL CO-OP
PROFESSIONAL CO-OP
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Inexpensive Lab Testing Had your own blood tested lately? DO YOU KNOW YOUR VlTAMIN D LEVEL? HOW'S YOUR HOMOCYSTEINE? Test yourself, your family and your patients through PCS; a part of the Health Care solution! PCS P: 866-999-4041 F: 866-999-9175 ww
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article
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Implementing a "Code of Ethics" Can Help Prevent IME and Peer Review Abuse
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Mark Studin
I n 1847, the American Medical As­sociation adopted the world's first national code of professional eth­ics in medicine. For the more than 160 years, the AMA's "Code of Medical Ethics" has been the authoritative ethics guide for practicing physician
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BIOTICS RESEARCH
BIOTICS RESEARCH
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Booties Kw&curdv Corjfo Aqueous Multi-Plus™ Broad-spectrum vitamin & mineral supplement a, -~ Specially formulated for those who have difficulty swallowing pills & capsules ^ * Suitable for children & adults Pleasant taste - all natural flavors Mixe
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PhysicianWellnessProgram
PhysicianWellnessProgram
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Build or Elevate Your Nutritional Practice with the Lifestyle Nutrition Metabolic Counseling Program® THIS IS NOT A DIET! Research Validation: University of So. Calif. And Nat. Inst. of Health In just minutes your assistant can provide a meal plan a
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SPEEDGELPRO
SPEEDGELPRO
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START THE HEALING PROCESS WITH =>EEEDJ3EL Speedgel is a patented transdermal pain relief gel. Its 100% all natural active ingredients work directly through the soft tissue. Rather than masking symptoms with hot and cold irritants, SpeedGel's active
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article
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Catch and Release Patient Testimonials: What's in Your Net - Office?
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Deborah Tukua
C hances are you learned early on in your practice how ef­fective patient referrals and testimonials are in bringing new chiropractic patients into your of­fice. Marketing reports state that 90% of people believe and are influenced by the recommenda
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NUTRI-WEST
NUTRI-WEST
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New Additions To Nutri-West's Complete Line j Wont Tho Bcsl Dr. Dan Murphy, D.C., DABCO 2009 ICA Chiropractor of the Year Renowned National Lecturer Voted Post-Graduate Educator of the Year (3 years) Recipient of the Clinical Science Faculty Award (
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ALCAT WORLDWIDE
ALCAT WORLDWIDE
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Grow your practice and improve patient outcomes with the leader in food sensitivity testing For almost 25 years, The ALCAT Test has provided physicians and their patients with a tool to successfully overcome a wide variety of conditions resulting fr
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Multi Radiance Medical
Multi Radiance Medical
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Chiropractic schools trust the MR4 jaser. Smarter technology. Smarter choice. PARKER UNIVERSITY "Partnerships like this are extremely important to us because it gives our students the chance to work with cutting-edge equipment like Multi Radiance Me
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article
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Adjustment vs. Manipulation Yes, Language Really Matters to the Future of Chiropractic
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Christopher Good
W hen I was first asked to write an article about the words adjustment and manipulation, a flurry of thoughts and emotions hit me...not the least of which was the question, "Aren't we over this yet?" But after thinking about it for a few weeks I've
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chirotouch
chirotouch
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's practice Business professionals in over 50 countries were surveyed as to the biggest risks they face in running their business. Among the top ten: Lack of Innovation and Technology Failure.* Our never-ending quest to continually innovate the worl
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PettibonInstitute
PettibonInstitute
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Register Today! Patient Referrals down? Pettibon Rehab That Works 2012 Seminar Locations 5/19-20 - Los Angeles, CA 6/2-3 - Atlanta ;GA 7/7-8 - Dallas, TX 8/11-12- Seattle WA 9/15-16-Chicago, IL $350 USD/person Early Registration 12 CEU Applied fo
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Beautiful image
Beautiful image
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$240,000.00/per year Facial a Body Sculpting Microcurrent Cosmetic System The Model 900 ^ By Beautiful Image LLC A Proven Reputation, with over 540 Chiropractors clearing $21,500 a month with 1 Machine ...and we know, everyone wants to get rid of th
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article
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The Implications for Birth Injury and the Development of Spinal Deformity
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Dr. Dennis Woggon
Dr. Josh Woggon
INTRODUCTION S coliosis is a three-dimensional spinal deformity character­ized by lateral deviation.' Most cases of scoliosis are classified as idiopathic,2 which is not a diagnosis as much as a failure to di­agnose. •* Idiopathic scoliosis is furth
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SubluxationStation
SubluxationStation
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Spinal Screening Package Your Spinal Screening Package includes: • Patented Insight Rolling Thermal . "Be The Picture Of Health" roll-up banner Laptop Computer Spinal Screening Documents & Marketing Materials . WINDOWS based software 90 days technic
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impacinc
impacinc
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rnfort LJ cstotheBrainT 1 ic orai TECHNOLOGY The adjustment does this by facilitating the effects of mechanoreceptors afferents... Dr. Matthew McCoy Editor - Journal of Vertebral - Subluxation Research Chiropractors don't take pressure off nerves- t
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VibraCussor
VibraCussor
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jjust with IMPAC's Unique The piece you're missing, we have it call Your Practice Your Body And Your Patients Will Thank You Forever And That's A Promise fat with IMPACs Synergistic Seminars CEs and DVDs The New Dimension Percussion Instrument CALL
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KMC U UNIVERSITY
KMC U UNIVERSITY
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Outstanding patient care will only take you half way to success... Exceptional reimbursement and flawless compliance will get you the rest of the way. GREAT NEWS! We are THE Chiropractic Reimbursement and Compliance Specialists. Don't leave half of
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CHIRO SECURE
CHIRO SECURE
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Rates! Malp ce Insurance QhiroSecure Advantages Run by DCs for DCs, CAs and MTs Insuring Cliiropractors for over 20 years Easy Payment Plans True Consent to Settle/Board/HIPAA Sexual Misconduct Defense Billing Errors & Audit Defence — attorneys, con
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SafeCareRx
SafeCareRx
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PASSIVE INCOME for every style of practice Order 1 display 1 and receive I 15% OFF your first order*. Countertop display comes complete with 24 homeopathic products and 50 supporting brochures. Provide your patients with safe, effective remedies tha
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ChiroMatrix
ChiroMatrix
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Finally. of Your Chiropra rketing Taken Care of For You If you're having trouble getting new patients from the internet, then this is the most important page of The American Chiropractor you could ever read. Every day, thousands of potential new pat
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article
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Murphy's Law (1) When Starting a Practice
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Dr. Peter G. Fernandez
"Murphy's Law" is an old adage that is typically stated as: "Anything that can go wrong will go wrong". When you start a new practice you'll experience many examples of Murphy's law. I've opened over 3,000 new practices. Just when I think I've heard
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FUNGISTAT
FUNGISTAT
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All-Natural. Topical Treatment! otFungus Only All-Natural FungiStat® offers an Unconditional, Patient-Direct Guarantee and is Dispensed Exclusively by Chiropractors. 70% of your patients need an antifungal... What do you offer? Ijhiropractors are of
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ipr Integrated Practice Resources, LLC
ipr Integrated Practice Resources, LLC
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Earn Significant Revenue And Provide Better Care For Your Patients ANNOUNCING ON-SITE NEEDLE EMG AND NCV ALONG WITH A FULL RANGE OF ELECTRODIAGNOSTIC TESTING On-site testing maximizes your earnings. Integrated Practice Resources offers better, more
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SOMBRA
SOMBRA
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I A POWERFUL & EFFECTIVE TOOL FOR YOUR INTEGRATIVE CARE. New from Sombra! We have added a 4-ounce tube to our professional line that will be convenient and.easy to.use for both you and your patients. Embrace all your therapeutic.needs with the Sombr
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article
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Treating the Maternity Chiropractic
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Michael Failla
Patient A healthy spine is vital to maintaining good health. This means that the spinal column itself, the discs, the nerves and bones must all be maintained in good health. Fortunately, it is possible to maintain good spinal health throughout your
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INADA
INADA
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"Doc, do I really have to get outta this chair?" Put your patients in our DreamWave™ for 15 minutes and they'll be coming back for more. Sogno DreamWave is the perfect enhancement to your chiropractic practice -increase revenue, build retention and
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SEROLA
SEROLA
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BIOMECHANICS www.SEROLA.net TEL: 815.636.2780 SEROLA SACROILIAC BELT NEW Open Cell Urethane Inner Layer replaces cotton webbing provides stop point to limit excess motion invisible under most clothing more comfortable conforms to body better Entire
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BODYLINE
BODYLINE
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The Neck-Decompressor® Powerful Relief! Deluxe Neck-Decompressor® w/pressure gauge ... . $73.°° ea. The Original Neck-Decompressor® $56.°° ea. To improve a herniated cervical disc requires a powerful distraction device. The "Neck-Decompressor®" is s
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article
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ANOMALIES OF THE C-1 POSTERIOR ARCH
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Terry R. Yochum
Fellow
Alicia M. Yochum
[Case History] T his young adult was in a car accident and has suboccipital pain. Do you see a fracture? Agenesis of the Atlas Posterior Arch Synonyms. Aplasia or congenital absence of the posterior arch. Description. Lack of ossification of the pos
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ALL CASH ACADEMY
ALL CASH ACADEMY
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Is this why you became a doctor? Are you tired of struggling every day with your practice? Do you find yourself working more hours than you ever pictured working? Does your spouse or family complain you don't spend enough time with them? It is time
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article
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Five Easy Steps to Improving your Social Media Marketing
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Joe Kellogg
S ocial media has taken over our lives. A company website used to be enough to increase awareness, build a cus­tomer base, and deliver your message- those days are long gone. With social media outlets such as Facebook, Twitter, and Google+ available
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CHIROCONCEPTIONS
CHIROCONCEPTIONS
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', docs >pur xcpoc* op son&\nw\ iiU, -tViis? I "During your exam I found that your skull is translated over your shoulders, your pelvis is rotated anteriorly, and your right shoulder is high. Rotation to the left was limited and your x-rays show tha
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BPA WORLDWIDE
BPA WORLDWIDE
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BPA Worldwide, auditing transparent audience insights are more critical than ever. BPA-AUDITED BUSINESS PUBLICATIONS PROVIDE MEDIA BUYERS WITH FULL CIRCULATION DISCLOSURE, IN-DEPTH DATA, AND ASSURANCE. Circulation disclosure and audience insights ha
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ChiroHealthUSA
ChiroHealthUSA
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It only takes one inducement violation to put you and your practice at serious risk. With fines of up to $10,000 per occurrence, many practices are one discount violation away from serious financial hardship, maybe even bankruptcy. Medicare and insu
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BODYLINE
BODYLINE
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Help...to Straighten Up America! After you adjust your patient, offer them GENUINE low back support with the original Back-Huggar.@ Over a lifetime of bending, sitting and lifting objects, the center fluid (nucleus) part of the spinal disks progress
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article
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Self Esteem, the Missing Link in Practice Success and Satisfaction
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Dennis Perman
T he most important things in life come from inside out -happiness is inside-out, love is inside-out, health is inside-out, and indeed, success in chiropractic practice is also inside-out. So, what do you need inside you to experience the level of s
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MyLocally
MyLocally
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MyLocaHy THE AMERICAN CHIROPRACTOR v MAGAZINE OF THE CHIROPRACTIC PROFESSION Helping You Grow Your Practice Through Local Search & Social Media. Listing in MyLocally Directory Socially integrated Micro Site 24/7 a^^^B^ to post, tweet, upload images
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THE AMERICAN CHIROPRACTOR
THE AMERICAN CHIROPRACTOR
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Attention Chiropractors: "IMake$4>5OO Per Month Working From Home!" Go Here Within 48 Hours to Find Out How: Susans-Blog3.com To learn more, circle #269 on The Action Card SUBSCRIBE Subscribe today and save: GOOD DEAL! US $86 Save 34% off the cover
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ONLINE CHIRO
ONLINE CHIRO
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WHAT DO PATIENTS THINK OF YOUR WEBSITE? Setup Fee 91. Uff>95 /month No Contract Unlimited Support (We'll do it for you!) Design Features Change Your Website Design Anytime 120+ Customizable Website Designs Customizable Pre-Written Content Unlimited
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article
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Pediatric Risk Management Demands Extraordinary Caution, Communication and Documentation
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Stuart E. Hoffman
T he laws of all jurisdictions in the United States authorize the provision of chiropractic care to patients of all ages. No state places any limitations or condi­tions on chiropractic care based on age. Doctors of chiropractic, indeed, provide clin
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VIBEFORHEALTH
VIBEFORHEALTH
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ALL of the REWARDS with NONE of the RISK! Not all Whole Body Vibration (WBV) platforms are created equal! The dangers of WBV are often ignored by marketers. Created by chiropractors, in accordance with the latest scientific data, come discover why t
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GMP
GMP
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Used By 1,000+ Chiropractors, Orthopedists and the NFL FREE PRIVATE LABELS FOR LIFE! NO OTHER JOINT REPAIR FORMULA HAS ALL THESE INGREDIENTS GUARANTEED! Supplement Serving Size: 4 Capsules Servings Per Container: 30 Facts Amount Per 4 Capsules Ma
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MedChex
MedChex
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CHIRP SUPPLIES & SERVICES CATALOG] 14 Mamaroneck A\e. 3F White Plains. NY 10601 Phone:(866)709-1100 www.medchex.org Personal Injury Receivable Financing MedChex will purchase your receivables on personal injury cases. Turn these unpaid receivables i
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THE AMERICAN CHIROPRACTOR
THE AMERICAN CHIROPRACTOR
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TAC Classifieds The Preferred Business Marketplace of the Chiropractic Industry OFFICE COVERAGE Traveling Chiropractors America's first Chiropractic employment agency, has been providing quality, caring Temporary and Asso-ciate Doctors since 1984. T
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ADVERTISING DIRECTORY
ADVERTISING DIRECTORY
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Circle the Reader Service Number (RS#) RS# ADVERTISER Pg# 175 AFFORDABLEMANAGEMENTCONSULTING BB 145 ALCAT 26 150 BEAUTIFULIMAGE 31 233 BETTER HEALTH LABS/ALKAZONE 14 /b BIOT1CS RESEARCH 21 93 BCOYUNE COMFORT SYSTEMS 47,53 54 BUSCH ALL CASH ACADEMY
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article
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CHIROPRACTIC AROUND THE WORLD
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Stay on Illegal State Chiropractic Board Actions ICA Files Suit in New Mexico Court of Appeals Albequerque, NM: Acting on behalf of concerned members in New Mexico and out of concern for the integrity and credibility of the chi­ropractic profession
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C3
C3
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THE AMERICAN CHIROPRACTOR
THE AMERICAN CHIROPRACTOR
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Connecting Chiropractors with the Latest News and Breakthroughs for Over 30 Years Tracy Busch Pate, Joseph Busch, D. C. andjaclyn Busch Touzard of The American Chiropractor Family It's Not Just Our Business. It's Our Passion! Join us! Register to re
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C4
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FOOT LEVELERS
FOOT LEVELERS
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CLINICALLY PROVEN TO HELP LOW BACK PAIN eer-reviewed study validates that individually design. ablllZing OrthotlCS can relieve low back pain. To learn more, circle #31 on The Action Card Call TODAY to add us to your practice. VISIT THE NEW 800.553.4
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C4
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FOOT LEVELERS
FOOT LEVELERS
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CLINICALLY PROVEN TO HELP LOW BACK PAIN eer-reviewed study validates that individually design. ablllZing OrthotlCS can relieve low back pain. To learn more, circle #31 on The Action Card Call TODAY to add us to your practice. VISIT THE NEW 800.553.4
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