Issue: 20100401

Thursday, April 1, 2010
0000075
April
4
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Wednesday, February 6, 2013
5/9/2016 2:27:55 PM

Articles
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Front Cover
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DR. STU HOFFMAN ON EVOLVING MALPRACTICE TRENDS P. 22 SECOND GENERATION CHIROPRACTOR IN THE TRENCHES FOR BROAD-BASED EDUCATION Interview with Richard Brassard D.C. P. 12 Zitt I ll\m,| IOK« I.WODM IX HI (IIV.I »:>\ iso.i s 1 (IIS IHSH.i /// 010Z "lldd
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FOOT LEVELERS
FOOT LEVELERS
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We believe in being the best you can be. In golf, that means using every fair advantage you can to better your score. Research proves ParFlex Plus" Spinal Pelvic Stabilizers can improve your patients' golf game. ParFlex Plus- Spinal P get a step ahe
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Ultra Preventive X
DOUGLAS LABORATORIES
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TRUST. IN NUTRITIONAL HEALTH. Ultra Preventive* X Trust Douglas Laboratories® for Complete Health. Trust Douglas Laboratories® for the nutrients adults need with our world-class Ultra Preventive® X, a carefully balanced multivitamin formula that con
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ANABOLIC LABORATORIES
ESSENTIAL NUTRITION PACK
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TAKE CARE OF YOUR PATIENTS EVEN WHEN THEY DON'T HAVE TIME TO FOUR ESSENTIAL SUPPLEMENTS In 30 On-the-Go Packs Each ESSENTIAL NUTRITION PACK contains: (1) Daily Multivitamin (2) Omega-3 Fish Oil (2) Vitamin D3 (2) Magnesium Caps Research suggests tha
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AMC Reaching New Heights
AMC Reaching New Heights
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REAL PEOPLE GETTING REAL RESULTS" Dr. Christine Miller - E - (330) 893-3438 - Dr. Miller was already successful by most standards in her I 6 years of practice but she was burning out. In less than 6 months with AMC she has had fun growing to levels
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The American Chiropractor
The American Chiropractor
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From the Director's Desk With the passage of National Health­care Reform on March 21,2010, by the House of Representatives, Chiropractors opting to work with Medicare are going to need to be able to interact with their medical counterparts on a very
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ayush
CoCurcumin
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Support for a healthy inflammatory / and immune response. /,: 1-800-925-1371 Statements herein have not been evaluated by the U.S. Food and Drug Administration These products are not intended to diagnose, treat, cure or prevent any disease or co
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tableOfContents
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Table of Contents
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CONTENTS ISSUE 4: Continuing Education/ Malpractice Insurance 12 Second Generation Chiropractor in The Trenches for Broad Based Education INTERVIEW WITH RICHARD BRASSARD, D.C., PRESIDENT OF TEXAS CHIROPRACTIC COLLEGE 16 MARKETPLACE-Malpractice Insur
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PROTOCOL FOR LIFE BALANCE
Nutri-Dose
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This B-12 Shot •Won't Hurt a Bit.. Let's be realistic. Most patients simply aren't inclined to visit your office several times each week for B-12 injections. However, that shouldn't downplay the significance of maintaining proper B-12 serum levels.
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hilllabs
hilllabs
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What's Hot Products, Services & News Hill Laboratories Enters Its Fourth Generation Hill Laboratories' founder, Ben­jamin Hill, would be proud to know that his great grandson and namesake recently joined the com­pany. Ben. 31, is the son of current
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Foot Levelers
Foot Levelers
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Custom Adjustable Orthotic Sandalthotics Foot Levelers introduces a Sandalthotic that offers custom-made support and casual style. CAOS (Custom Adjustable Orthotic Sandal) is made for women looking for postural support in a trendy, comfortable sanda
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auditinsurance
auditinsurance
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AUDIT INSURANCE $1,000,000.00 Coverage! PRACTICE WITH COMPLETE PEACE OF MIND Fast No Obligation Quotes & Approvals Underwritten by Lloyds of London 877.322.6203 Ext. 102 Up to 6 Years Retroactive Coverage COMPLIANT SERVICZS « SOLUTIONS To learn more
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Future Health
Future Health
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Future Health Announces Record Sales, Creation of New Jobs and Reorganization The nation's number one provider of chiropractic software— Future Health, Inc.—announced today record sales in 2009, including a record-shattering fourth quarter. Based on
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SafeCareRx
Appetite & Weight
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King Bio SafeCare®RX Appetite & Weight Control™ The Most Complete Product in the Market King Bio SafeCare*RX Appetite & Weight Control™ directly addresses the plethora of causes behind exces­sive appetite and weight gain. The seven high potencies of
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litecure
litecure
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LiteCure LCT-1000 Deep Tissue Therapy Laser Treats Professional Athletes Professional Sports Team Trainers Rely on Laser Therapy for Athletes LiteCure is the developer and manufacturer of the LCT-1000 Deep Tissue Therapy Laser which received FDA 510
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Standard Process
Standard Process
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Special Offer! Visit standardprocess.com/21days today for a FREE Purification Program information packet and get entered to win a Purification Product Kit valued at $239* •Offer valid Feb. 1- Aug. 20 to qualified health care professionals only. One
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article
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ACA UPDATE House Passes Health Care Reform Bill Historic Pro-Chiropractic Provisions Will Become Law
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■ Tin- U.S. House of Representatives passed HR 3590, the Senate-passed version or national health care reform legisla­tion, March 21,2010. This means that the provisions contained in HR 3590 now only await President Obama's signature to be enacted i
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article
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The Unified Virginia Chiropractic Association Helps DC's and State Chiropractic Associations Increase MD and Other Healthcare Provider Referrals
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■ The Unified Virginia Chiropractic Association's Public Relations Committee has completed a series of four "flash" presentations to give doctors of chiropractic an effective and easy way to increase md and other healthcare provider referrals. The U
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chirotouch
chirotouch
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integrated all the elements of your practice. I can see a big difference in my practice. My note taking is a lot better, it's a lot more streamlined, I have the ability to communicate with my associate doctor, people at the front desk, my insurance
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Dr. Richard Busch ALL CASH ACADEMY
Dr. Richard Busch ALL CASH ACADEMY
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Is Your Practice Being Beat Up By Insurance Companies? If so, put on jour boxing gloves and come out fighting! Give the insurance companies a knockout punch! If you want more time, more money, and more qualified patients, let the #1 Coach, Dr. Richa
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article
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ACA UPDATE ChiroVoice, Uniting the Chiropractic Community
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■ Wiin.r: President Ouama's summit on health care reform TOOK PLACE JUST BLOCKS AWAY, CHIROPRACTIC LEADERS GATHERED IN Washington, D.C., and later met with congressional leaders to STRESS THE IMPORTANCE OF CHIROPRACTIC'S ROLE IN NATIONAL HEALTH care
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article
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Updated Jerry Rice PSA - 30 Seconds & 60 Seconds
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■ In light of the Foundation's spokesperson, Jerry Rice's recent induction into the National Football League Hall of Fame, the Foundation has revised the 60-second TV PSA in which Rice SHARES A POSITIVE TESTIMONIAL ON CHIROPRACTIC CARE. The revision
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CHIRO SECURE
CHIRO SECURE
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Does Your Malpractice Insurance Have Audit Protection? Do You Have up to $50,000 in defense for Board, HIPAA, Audit Issues? CHIROSECURE WILL SHOP for the BEST RATES and COVERAGE for you! SAVE TIME & MONEY! j Call 866-802-4476 or fax your current dec
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NUTRI-WEST
NUTRI-WEST
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Dr. Dan Murphy's Nutri-West Omega-3 Connection Dr. Dan Murphy, D.C. Dr. Dan Murphy, D.C., DABCO: 2009 ICA Chiropractor of the Year; Renowned National Lecturer; Voted Post-Graduate Educator of the Year (3 years); Recipient of the Clinical Science Fac
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article
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Second Generation Chiropractor in the Trenches for Broad-Based Education
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Interview with Dr. Richard G. Bassard r. Richard G. Brassard was appointed president of Texas Chiropractic College (TCC) in 2004, following several years of association with TCC as a member and chair­man of the Board of Regents. He is a 1965 graduat
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Surgery not Included
Surgery not Included
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IJK. RICHARD I:. BlJSQI HI FREEDOM from Chronic Neck and Back Pain WHY DOES SURGERY FAIL? *Surgerv not Included is the journey through the medicai treatment pipeline that includes endless testing, misdiagnosis and, many times, ineffective, unnecessa
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caos CUSTOM ADJUSTABLE ORTHOTIC SANDAL
FOOT LEVELERS
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J J andals For Available Now CAOS Wave Open-toed like a flip-flop, feels like your favorite shoe. Offers postural support in a trendy, comfortable sandal. Cast or scan on file? Call today to order immediately! Smart style and design meets custom-mad
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tinyurl
tinyurl
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Are Your Ready For The NEW Paradigm in Healthcare] ... or have you already been left behind? All physicians; not just other chiropractors! Solve More Problems - Attract More Patients (ie... Make More Money) Stop Messing Around with Managed Care, Cha
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INFINITI GROUP, LLC
INFINITI GROUP, LLC
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FINALLY! A Simple, Step-by-Step System For Creating a Perpetual Flowing River of CASH Into Your Practice! X* Offer your patients simple standardized care plan presentations that provide consistent results. Have tested methods for simple payment opti
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article
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MARKETPLACE Malpractice Insurance for Chiropractors
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Fortunately for chiropractors, the cost of malpractice insurance is relatively low as compared to the medical pro­fession. High patient satisfaction as well as a low rate of complications, associated with treatment, are a couple of the reasons for t
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CASHPRACTICE
CASHPRACTICE
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"Make More Cash!" FREE Cash Practice Mini-Course Cash Practice* Systems gives you the ability to create payment plans for your care, process recurring auto-debits and send email mar­keting campaigns in one seamless integrated web application. The Ca
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ACTIVATOR METHODS
ACTIVATOR METHODS
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IS WAITIN OU! Mastering the world's #1 instrument adjusting technique starts at Activator Online. Our Internet-based seminar program offers comprehensive training on the Basic Scan Protocol, the cornerstone of the Activator Method Chiropractic Techn
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article
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Continuing Education=Credentials=Curriculum Vitae=Admissibility=PI Practice
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Mark Studin
Kl OT TOO LONCi AGO, TO Cil-IT PI I'ATIKNTS YOU HAD TO TAKE the lawyer out for a fancy steak dinner, buy him a nice I'VH holiday girt or taxe ™ him to a ball game, so he would "remember you" when a new client came into his office. That "game" worked
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The Pettibon System
The Pettibon System
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Learn Rehab that Works with Any Technique! The Pettibon Institute™ Research and Education Call 888-774-6258 to register Upcoming Rehab that Works Seminars: April 24-25—Atlanta, Georgia April 24-25— Calgary, Alberta June 26-27—Los Angeles, California
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MATLIN
MATLIN
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The Best Corrections of Your Career. The Original Dakota Traction tm Benefits: 9 Simple Low Tech Affordable Proven Starting at $24.50 ea. Volume Discounts Available Better Corrective Care Outcomes since 1988..™ We've helped thousands of doctors impr
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Future Health
Future Health
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...44,002 I reasons and you're still noi convinced! Well then... a partnership with Future Health now offers unlimited FREE training included with annual support. As your partner, Future Health wants to help make it easy for you to successfully use
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LOOMIS
LOOMIS
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In these tough times, you need a system you can depend on. The Loomis System is not complicated and does not require new equipment. Howard F Loomis, Jr., D.C. Enzymes: The 2nd Factor in Nutrition The Loomis System IS a complete, step-by-step system
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article
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What You Must Know about Your Malpractice Policy
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Stuart E. Hoffman
EVERY PRACTITIONER DREADS THAT ONE INCIDENT IN WINCH a disgruntled or otherwise dissatisfied patient brings up that unwanted word, "malpractice." Fortunately, for most of us. it is a rare occurrence, thanks to the exceptional qualities and expertise
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NORTHWESTERN HEALTH SCIENCES UNIVERSITY
NORTHWESTERN HEALTH SCIENCES UNIVERSITY
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"As Student Senate President, I spend a lot of time taking the 'pulse' of the student experience at Northwestern. And what I find again and again are students who are happy they chose this University. They love the sense of 'family' that permeates t
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LIVING A PROPHESY
LIVING A PROPHESY
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Dr. Chester Wilk CHESTERA.WILK.D.C I Book Single copy $10.95 (2 or more $9 ea.) Case of 50 books $7ea. Case of 100 books $6ea. (Greater discount in larger quantities. Prices include shipping in USA) Provides the finest scientific studies supporting
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ChiroMatrix
ChiroMatrix
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You Get What You Pay For. Don't be fooled by website companies that hook you in with cheap website imitations. Full Value Half Price Discover why successful practices choose ChiroMatrix Contact us today for a complimentary Google ranking assessment.
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LiteCure Lasers for Life
LiteCure Lasers for Life
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ADD PO WEB TO YOURfi PRACTIC Only the LCT-1000 Deep Tissue Therapy Laser8 by Litecure™ powers your practice with: • Industry's only Laser-Massage® • Immediate Clinical Results • Unprecedented ROI • 10 Watts of Power Treat Your Patients Like The Pros
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article
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The Future of Chiropractic: Personality-Driven Practice or Process-Driven Business
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Gerard Hinley
AS CHIROPRACTORS. W1-: Al.l. STRIVE to accomplish bigger and better tilings throughout our careers. One of the dilemmas is how can I hest gmw the practice? To answer this, many DCs think the only way to accomplish this is to emulate other successful
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POWER VIBE
POWER VIBE
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Whole Body Vibration Under $2,000 • Bill Insurance Expand . Accelerate Rehabilitation Your practjce I • Make Adjustments Easier _„ . I J Offennqs I • Stimulate Proprioceptive Response PV Balance FV Motion Oscillating 888 608 VIBE (8423) ^ www.PowerV
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ipr Integrated Practice Resources, LLC
ipr Integrated Practice Resources, LLC
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www ipr management com re profitable Start earning up to 200,000 in additional revenue per year. Your practice adds another facet of medical care when you offer your patients a full range of electrodiagnostic (EDX) testing and other ancillary progra
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article
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The Technology Your Office Needs
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Steven J. Kraus
(Part 1 of a 3-Part series) Tin: time mas come to adopt an Electronic Health Record (EHR) in your office. It's more than just a convenience issue. Within five years, Medicare reim­bursements will be decreased for non EHR-practices. Several industry
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ZYTO
ZYTO
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Now easier than ever. Increase Nutritional Revenue Easy to use & Implement in your practice Increased patient compliance for better clinical outcome ZYTO Software is so flexible, you can customize it to streamline your clinic's workflow. Yet it's si
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article
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Why Posture Matters (Part IV)
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Mark R. Payne
(N PARTS 1 AND 2 OF THIS SERIES, I DISCUSSED WHY POSTURE MATTERS TO US AS CHIROPRACTORS FROM A SCIENTIFIC PERSPECTIVE. PART ONE discussed the very high level of "face validity" (the degree of obvious relationship between a conclusion and the premise
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HS HealthSource
HS HealthSource
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What Will You Accomplish... 'In the DASH Between'? 2010^2011 "It's the Dash Between the Years that Matter the Most..." D.C. Editorial Writer Don't Let the 'New Economy' Keep You From Your Goals-Make This Year THE YEAR Your Practice Evolves into a Tr
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TheAmericanChiropraetor
TheAmericanChiropractor
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Visit our website and let us know more about you and any suggestions or comments you might have for us. Visit or email editorial@amchiropractor.com.
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EZ notes
EZ notes
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Both SOAP notes took 15 seconds, which one will get you paid better? Old Way Bullet proof your notes!! We update our software every 2 weeks based on the suggestions of hundreds of practicing doctors just like you. New Way - Actual Testimonial - I ha
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idealprotein
idealprotein
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Professional Chiropractic Wellness and Weight Loss Protocol Ideal Protein is endorsed by Chiropractors all across North America. It was very easy to implement and an excellent addition to our practice. We have been averaging five new dieters per wee
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essentialthera
essentialthera
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Million Dollar Nutrition Practice Working 2 Days a Week Help More Patients & Make More Money Become a Nutrition Expert ____ Rodger IVIiirphree D.C New & Improved Author of 5 books including, VIP Prnoram "Treatingand Beating *lr * rugr«"« Fibroniyalg
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txchiro
txchiro
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I Have Referred Students to TCC, Have You? My family has seen three generations graduate from TCC, beginning with my father in 1938.1 have been impressed with the quality of the instruction my son (Class of 2009) and I received, and the Hospital Rot
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article
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Will I Really Get a $44,000 Bonus from Medicare?
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Paul B. Bindell
"$44,000.00 extra in my pocket sounds great. But will I actually get it?" This question has been popping up frequently. Is it the pot of gold at the end of the rainbow? Or is it cash in your pocket? The answer is "it depends!" It depends on whether
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SafeCareRx
Allergies
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YEARS OF ALLERGY SHOTS or gentle, safe £s? effective HOMEOPATHIC allergy correction that cures! which do you think your patients would prefer? Start with 2 to 28 specific formulas to CORRECT allergies & toxicitiesfor your patient • Regional Allergie
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article
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To Stabilize Lumbar Fixations
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John Danchik
History and Presenting Symptoms A 56 year-old female describes a history of numerous episodes of" lower back pain and disability. She reports that she has previously had physical therapy and chiropractic care, and has been evaluated by an orthopedic
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Multi Radiance Medical
Multi Radiance Medical
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The Health of your patients is your top priority. The Health of your practice is ours. TRUSTED BY TOP CHIROPRACTORS TO GROW THEIR PRACTICES AND GENERATE NEW REVENUE The majority of patient complaints result from inflam­mation, and the technology dev
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article
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What do you have to see before you know what to do? SOLVING PROBLEM CASES BRINGS SUCCESS
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Howard F. Loomis
Tin; ki:v to developing a suc­cessful PRACTICE, ONE THAT achieves professional, finan­cial and personal satisfac­tion, is being able to solve problem cases—the ones no one else has been able to help. The key to solving those problem cases is finding
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KMC U UNIVERSITY
KMC U UNIVERSITY
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You can get your reimbursements up by an average of 'Average historical results among KMC University clients. Take control of your Maximize your true p compliance in coding, insurance, patient financj procedures and Medicare. Hundreds of Doctors doi
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TheAmericanChiropraetor
TheAmericanChiropraetor
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WE'D LIKE TO HEAR FROM YOU! Visit our website and let us know more about you and any suggestions or comments you might have for us. Visit or email editorial@amchiropractor.com.
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SEROLA BIOMECHANICS
SEROLA BIOMECHANICS
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www.SEROLA.net TEL: 815.636.2780 SACROILIAC BELT NEW Open Cell Urethane Inner Layer • replaces cotton webbing • provides stop point to limit excess motion • Invisible under most clothing • increases patient compliance • more comfortable • conforms t
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article
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5 Warning Signs that You're Not Developing Your Staff
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Tom Owen
Todd Osborne
One of the areas in busi­ness management that is consistently overlooked is staff development. Most chiropractors dislike the management side of run­ning a chiropractic business because their hearts are dedicated to serving their patients. The reaso
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impacinc
impacinc
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LEADING CHIF FOR . TECHNOLOGY IMPAC Inc. ©2009 "The adjuatment doea thla by facilitating the effecta of mechanoreceptora afferenta..." Editor - Journal of Vsrtabral - 8ubluxaUon R«««aroh "Chiropractors don't take pressure off nerves- they put pressu
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VibraCussor
VibraCussor
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'PAC's Unique AnthnoStim The piece you're missing, we have it call Your Practice Your Body And Your Patients Will Thank You Forever And That's A Promise Synergistic Seminars 3Es and DVDs CALL NOW 800-569-8624 or 503-581-3239 To learn more, circle #4
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article
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2010 National Chiropractic Legislative Conference (NCLC),
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Washington D.C. February 24th - 27th, 2010 The 2010 National Chiropractic Legislative Conference took place from February 24th-27th, which also included the Summit VIII, and was considered to be a tremendous success. It's through gatherings such as
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AMREX
AMREX
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Expand Your Healing Touch with AMREX SynchroSonic® U/50 Versatile, Dependable Utlrasound ? The widely used therapeutic modality of ultrasound diathermy is provided by the SynchroSonic U/50. Combination therapy capable. Included is the cable fault al
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ChiroSuite EHR
ChiroSuite EHR
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f Financing available from $75 per month Call for Your LIVE Demo Its Music To My Eats $44,000 Stimulus For You 800-543-3001 ChiroSuite EHR Electronic Health Records >Audit Protection >Customizable >Electronic Claims > Marketing >Automatic Diagnosis
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NLINE CHIRO
NLINE CHIRO
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A Beautiful Custom Website Shouldn't Cost You Thousands! Setup Fee D°^/month No Contract No Obligation Unlimited Support The simplicity and professional websites you have to offer are far beyond anything else I have ever seen. I love being able to c
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OFFICE COVERAGE
OFFICE COVERAGE
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Traveling Chiropractors, America's first Chiropractic employ­ment agency, has been providing qual­ity, caring Temporary and Associ­ate Doctors since 1984. The Lead­er in Office Coverage for over 25 years. Call 1-800-624-8876 or visit www.travelingch
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ADVERTISING DIRECTORY
ADVERTISING DIRECTORY
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RS# ADVERTISER Pg# 125 Activator Methods 17 175 Affortable Management Consulting 3 86 Amrex-Zetron 47 80 Anabolic Laboratories 2 147 Ayush 4 150 Beautiful Image 43 N/A Busch All Cash Academy 9 N/A 110 173 Busch Chiropractic Clinic Cash Pract
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Beautiful Image Facial & Body Sculpting
Beautiful Image Facial & Body Sculpting
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y one step ahead of your competition! BeautifulimageLLC.com With the Model 900 Microcurrent Cosmetic System We guarantee an infallible business plan for you to We offer you: Guaranteed new clients / VIP Event Program A highly established company of
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CHIROPRACTIC AROUND THE WORLD
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International Chiropractor Of The Year Announced LAS VEGAS- The Australian Spinal Research Founda­tion, a nonprofit, grant-making, chiropractic research foundation, announced today its president. Martin Harvey. DC. received the International Chiropr
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C3
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Isiinternational
Isiinternational
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Didn't We Go To School Toaether? Many chiropractors received their electrotherapy training on our units. Thousands use System IV units in their practices everyday and have for five, ten years and more! The LSI International System IV is the leader i
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C4
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FOOT LEVELERS
FOOT LEVELERS
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We believe in the power of technology to improve patients' lives. The Associate® Platinum scanner, together with the newest V7 software, will take your practice to the next level of chiropractic care. For 58 years we've been giving chiropractors jus
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FOOT LEVELERS
FOOT LEVELERS
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We believe in the power of technology to improve patients' lives. The Associate® Platinum scanner, together with the newest V7 software, will take your practice to the next level of chiropractic care. For 58 years we've been giving chiropractors jus
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