Article: 19550401025

Title: Advertisements

19550401025
195504010025
PopularPhotography_19550401_0036_004_0025.xml
Advertisements
1542-0337
Popular Photography
Bonnier
25
25,26,27
advertisement
PEERLESS CAMERA STORES
PEERFLEKTA II
PEERLESS CAMERA STORES
EICOR 400
25
26
27

VALUE PACKEIY

4 STAR HITS_AT

PEERLESS EXCLUSIVES !... SPECIAL PURCHASES !...PRICED FAR BELOW ORIGINAL WHOLESALE COSTS! BUY AND SAVE NOW ON THESE OUTSTANDING VALUES

KETHE~t~T SENSATIONAL THREE GREAT OFFER!N SLIDE PROJECTOR HISTORY!

I -$21.05! BRAND NEW! TDC Showpak 300 300 WATT Blower Cooled Projector COMPLETE WITH CASE AND 95 SEMIMATIC CHANGER! TOTAL LIST $ó~ .00! . Discontinued Model Ship. Wt. 16 Lbs, • ALL METAL CONSTRLJCT~ON • BLOWER COOLED • 4~ COATED ANASTIGMAT LENS • MICRO TILT • STURDY-Designed to withstand plenty of travel and wear Take Advantage of this Sensational Offer Now!

ANOTHER PEERLESS SPECTACULAR? Save $7800! Brand New1 German Made! Super Certo DOLLINA II with (2.8 Coated Tessar * CAMERA * CASE * FLASHGUN - TOTAL L)ST $133.95! • SpIit-lieli Coupled Rangefinder • S~uchru Sh~t!er • Double Exposure Prevention

li/i li//i, A SPECTACULAp~ SPEEDLIGHT BUY!E SAVE $33.55! Brand New! Latest Models! FACTORY PACKED! Complete One Piece Unit! THRIFT-LUTE II X ELECTRONIC FLASH UNIT List $59.50! Only At 25~~ Peerless! ¶ -Ship. WI. 5 Lbs. • Super Fast Flash -1/1000 Sec. ) • Completely Portable • Unit Weighs Only 1.7 lbs. Pleaie Stat. Horn. et Your Corner. When Ordertngt

LOWEST PRiCES EVER I EXC LUSIV E V~~AT PEERLESS Hambletonian' BINOCULARS • PRISM! • BRAND NEW! HIGH POWER! • COATED LENSES! . ALL METAL CONSTRUCTION COMPLETE with EATHER CASE 8. STRAPS! 50 Hamb~etorriun -. I .rd Focus .NOW ONLY... 22.95 50 Hambletonan - Central Focus - NOW ONLY . . 24.95 7 35 Hambletonian - Indiord Focus - NOW ONLY . . . 21.95 7 x 35 Hambletonian -. Central Focus NOW ONLY. 24.95 o 30 Harnbletonian -. Indryrd. Focus .NOW ONLY . . . 15.95 a 30 Hambletonran - Central Focus - NOW ONLY. . . .18.45 to 30 Hambleton~an - lndiu~d, Focus - NOW ONLY . . . .18.95 I a 30 Harnbletornan - Cenl~al Focus - NOW ONLY . . .20.95 a 15 Hambletonian - THEATRE GLASSES NOW ONLY.11.95 o 15 Harrrbleton,an - 14K Gold Plate - NOW ONLY. . . .15.95 - Add 10% F. E. Tau

2 MORE PAGES OF SENSATIONAL BUYS!

PEERFLEKTA II

Twin-Lens Focusing Reflex with CASE & FLASHGUN with f3.5 Coated Lens AN $83.95 VALUE! 29~~ Sh~p. Wt. 7 Ib:. PluM Synchronization • Foitert p Foc.~rg • Sport:trnder • 9 Speed Shutter I to 1 `200 Secorit: • Rod Shutter Pe~:e • Double txpo~ urn Pre. colon • Satct'ed Coated Lenses are Coopted or Hel sri `out • Accepis 120 Roll Fjtm

EICOR 400

TAPE RECORDER OUTFIT Complete wttli Mcrophono, S?~2. Wt. 25 lbs. Case & Take-up Reel R~co~s u~ to 2 hourS & t~u~s Br 3 per Seco~3 I I,er~r & R.u,rot Speelo St~lu IpOtoreght Attactee Carry Cot 11995 RIVAL PLASTIC SOUND RECORDING TAPE 31101155 ta~' u. 10 bOOS 31l~u/1apeVUP$th50 cr11156.90

B 0 L E X 8mm and 16mm Movie Cameras Q~ SUBJECT TO PRIOR SALEI SAVE $112.50! FAMOUS! 4': .~ BOLEX H-16 Leader `r~ft~4\ wfi.9CoaI~dt~~i I , List Used 15700 BOLEX HS LEADER list USED U 9 Ctd. lens 259.50 156.00 BOLEX 8mm B8 Turret. t?8 Ctd. Lens 11950 19.00

SAVE $64.55! BRAND NEW! \ROLLEICORD IV 2'/~ x 2'/4 TWIN-LENS REFLEX w,fh 13.5 Coaled Senor tins I List S149.50! ,.~ I Pull Flash Synchronization 95 - - Shutter S~:eds from to 1/500 SeC. 84 Strrp. Wt. 7 Lbs. SAVE $47.75! USED POLAROID Camera I .~ il PICTURE-IN.A-MtNUTE .in~ Co~tedLen~ to i~ny 4200 • -• Takes 31,~~4i ,.. Pictures Shy. Wt. 10 Lbs. Zeiss SUPER IKONTA'S it! SUPER !t/1iTA A, List USED 3 5 CIII, Tps,ii .ironized 102.00 56.95 ZEISS SUPIn ,n, .10 0. 2 0 CIII ie.s,tr S1nchrOnted 145.00 17.00 5..~a. ZEISS SUPER 80510 C, 3 5 Cr li'..rr. S ted 11400 59.00 ___.___.. i1/~S itO IA/,10 IX. 2 8 CI.! its ar, Synch bu~ .~ Meter 172.00 102.50 LEICA CAMERAS BRAND NEWt LATE MODELS! Savtrrgs Priced! Nec., towie! LEI.~.S tf~ u'i!h bull-in Self timer, 2 ) CII. Sccrnnnittr Lens. Formerly 360.00 259.50 ECICU IF with 12 CIII. Summitar Lens LEICA IF with 12 Ctd. Summta, lerrs 28900 199.50 Formerly 22800 154.30 _-.....~ SAVE $75.50! USED! 8mm DeJUR 750 it MOVIE PROJECTOR List $15950! mev,?hP #1.6 nt S•~ S~Wj~ P 84~° • 51,11 and Ii .v • Carrying Case SAVE $82.00! USED! -. OMEGA D-2 Enlarger. willr 5 `/a #4.5 (errs Lst • From 35 rn~.r to 4,5 $211.50! • Interchangeable Condenser Ship Wt. 129 and Projection Lens System 10 Lbs SAVE $22.95! USED! BELL & HOWELL 220 8mm MOVIE CAMERA #2.5 Coaled tens Lit 549 95! .~J Sc D~nI Lerrsbettrg Dec50 2700 `,-\ SAVE $140.00! USED! k-~ B & H Model 7ODL • (1~°~ 16mm TURRET MOVt( CAMERA ss.irh CId. 11.9 Supee Comot List $365 00! i~2~rrected 3 Objective 2250(1 Sesen SpeedsU to 64 Frames Wi. 11 Lbs. SAVE $205.50! USED! B&H Showmasfer 16mm MOVIE PROJECTOR Frame 9900

PEERLESS SUPER BUYS! EVERYONE GUARANTEED ONE FULL YEAR! 35mm CAMERAS New Ui.d Ansco Karomat, 12 Xenon (......$134.50 $ 73.50 Ar~u; C4. RF. 12.8 ( 89.50 46.95 Bolsey B2, RF. 13.5 C' 59.50 24.75 Bolsey C, 13.2 RF Reflex, r 89.50 39.95 Kodak 35 RF. 13.5 C' 37.50 Kodak Flash Bantam. 14.5 (• 28.95 Kodak Pony 828. 14.5 (` 29.50, 21.00 Kodak Pony 135. 14.5 C• 3.4.75' 21.50 Kodak Retina hA, 12 c' 127.50 72.50 Kodak Bantam RF. 13.8 (` 59.75 39.95 Kodak Stereo "35". 13.5 84.50 64.50 Minoo Ills, 13.5 (, case-chain 139.50 85.00 M~noo II, 13.5 C 49.50 Mercury II, 12.7 ( 19.00 Robot II, 12 Biotar Lens 59.95 Robot Star, Coated 11.9' 87.50 Revere Stereo. 13.5 ` 174.50 77.00 Stereo Realist. 13.5 ( 159.50 74.50 Voigtlander Prominent. 11.5 ( 270.00 136.95 Voigtlaoder Vito Ii, 13.5 ( . 54.50 29.50 Voigttander Vito Ill. 13.5 c' 99.50 69,50 Voigtlander Vitessa 12 (` 127,50 89.50 CONTAX, LEICA. CANON. NIKON Canon. 11.8 Serenar. ` 284.00 144.00 Contax II, 12 Zeiss Sonnar 86.00 Contax III. 12 Sonnar, B-I-N 109.50 Leica lIla, 12 Summar 84.50 Leica IlIc, 13.5 Elmer 92.00 Leica lIlt, 12 Summitsr 124.00 Leics lIlt, 12 Summitar e...... 259.50 167.95 Leica 1111, 12 Summlcros (• .... 336.00 195.00 Leica lilt, 11.5 Summsrit (`.... 357.00 217.50 ROLL FILM CAMERAS Kodak Chevron. 13.5. 1/800 C' . 198.50 142.50 Kodak Medal I. 13.5 Ektar, RF 56.00 Kodak Medal II. f3.5 Ektar e . 112.00 Polaroid 110 Path.. 14.5 e RF 249.50 162.00 Polaroid 80, Coated Lens 69.95 42.50 Voigt Boo 1IRF. Skop , MX 124.50 68.95 Voigt Bes II RF, 13.5 Hel C, MX 169.50 89.00 REFLEX CAMERAS Ansco Auto Reflex, 13.5 C' 189.50 87.00 Ciroflex B, 13.5 29.50 Ciroflex C, 13.5. 1/400 37.50 Cirofleo 0. 13.5 C' 47.00 Ciroflex E. 13.5 C'. 1/400 58.00 Ciroflex F, 13.2 C'. 1/400. MX 67.50 Exakta "66". 12.8 Preset Tessar C 319.50 198.50 Cranes 22. 13.5 C 93.00 48.95 Hasselblad, 12.8 Ektar e 379.50 212.50 Ikoflex I Ia, 13.5 Tessar, 74.95 Kodak Reflex I. 13.5 c' 38.00 Kodak Reflex II. 13.5 C 58.00 Rolleicord Il, 13.5 Zeiss 47.00 Auto Rollei. 13.5 Xenar, S.C 78.95 Auto Rollei, 13.5 Tessar, s.t 88.95 Auto Roltei, 12.8 Xeno. C', MX 309.50 183.50 Auto Rollei. 1.8 Plan. MX.. 309.50 183.50 Rolleicord V. MX. 13.5 Xenar . 134.55 SINGLE LENS-REFLEX `35's' Eon, 12.8 Westar, MX. C' 65.00 46.50 K inn Eoakta. 12.8 Tessar' 87.95 Kine Exakta II, 12 Biotar 119.00 Kine VX, 13.5 Tessar. MX, e 199.00 137.95 Kine VX. 12.8 P-S Tes., MX, C' 259.50 157.00 Contaflex Automatic, 12.8 Tessar, e 169.00 96.50 Rectaflex. 12 Xenon, ( 295.00 137.50 16mm MOVIE CAMERAS Paths Super, 11.9 C. Turret 499.50 227.00 Cine Kodak Magazine, 11.9 150.00 67.00 B & H 700, Turret. 11.9 149.50 Auricon Cine Voice 695.00 539.50 B & H 200 Turret, 11.9 .. 244.95 159.00 Symbols 19 F Coupled Rangefinder, ( Coated. Flash Shutter Only 10% Down • EASY TERMS!

RIVAL RE FLEX with f 2.8 Coated Lens Three flash Contact Points on Camera Face At39.5Ø Value! c i'b~1 c~°6 g Si~i~~ 5750 RIVAL 35-MX REFLEX WITH 13 CC It 9 CCI Te~s3r ,VaC~e 0139 50. .69.95 Pi~C Miy~? 6~!~ 5163 50. .79.50 Prc~et Oman . ,V.n..~ 9CC~I 50 79,50 1'~ 6ar.~e 5330 03. 79.50 13 CCI 0'.'. . V,i'~o CC:. 110 99.50 BRAND NEW! VERY LATEST! PKFI C A F X 35 35 CCI Iim.'l ic,,, w 1612 5~C I ° 3950 62~° w~thl19Ci,i V,,:~.' $ib iO 84.50 wjth 2 CII. P~o'.1t Ic ci Cons. 6,110 $2~0 00 .104.50

PEERLESS SUPER BUYS! EVERYONE GUARANTEED ONE FULL YEAR! 8mm MOVIE CAMERAS New Used Bell & Howell 220, (2.5 C .. $ 49.95 $ 27.00 B & H Sportster 134V. 12 5 C 89.95 46.95 B & H 134TA Turret 11.9 C 59.95 99.00 B & H 172B Magazine 11.9 64.95 101.95 B & H l72A Mag Turret 11.9 C 99.95 119.00 Botex f2.8 Pan Cinor C 219.50 146.95 Kodak Brownie, 11.9 C 46.75 31.50 DeJur Citation. (2.5 C 77.50 38.95 Keystone K.32 Olympic. (2.5 C 79.95 46.00 Revere 99 Turret. (2.8 C 99.50 54.00 Revdre 40 Map, 12.5 C 99.50 53.50 Reeore 84 Turret, 11.9 C 47.50 78.50 Revere 44 Turret Map. 11.9 C .. 54.50 94.00 8mm MOVIE PROJECTORS Revere P.90, 750 Watts 159.50 77.50 Keystone K 109V. 750 W, Case 159.50 88.95 Kodak Brownie. Case 62.00 39.95 DeJur, 1000. Watts, Case 177.50 105.00 B & H 221,500 W, with Case 99.95 54.95 16mm MOVIE PROJECTORS with Cases B & H Statesman. 750 W, 11.6 199.95 117.50 Keystone A-82. 750 W, 11.6 139.50 75.95 Keysttne K 161V, 750 W, Splic (59.50 85.95 Revere P48, 750 W, 11.6 182.50 95.00 SLIDE PROJECTORS Viewlex V.33, C ... 67.00 39.95 TOC Duo, 500W. 2',402' 4o35mm 84.50 52.50 TDC Duo, 300 Watt Projector . 67.50 39.00 TDC Headliner, 200 Wstt 33.50 22.50 TOC Showpak. 300 Watt. Case. 52.50 28.95 Golde NuManumatic. 300 Watt 56.50 27.00 Argus, PBB300, Case . 48.50 27.00 SV AAA, Strip & Slide, 300 W 72.50 44.50 La Belle 75 Automatic, Case .. 154.95 99.00 PRESS CAMERAS 405 Ann. Graphic, RF, 14.7 97.00 2403/4 Century, Ctd. 14.5, 111.50 66.95 34044 Super D, 14.5 Ektar C 269.50 138.95 4o5 Super 0, 15.6 Ektar C. . 279.50 47.95 2x3 Linhof. RF, 3 lenses 569.90 339.50 405 Llnhof, 14.5 lens. MX 389.75 207.00 2~~x3',~ Pacemaker Speed. (4.5 C. KFR, . 313.95 147.50 3~ x4 Crown, 14.7 C. K FR, . 267.45 46.95 3 x4 .~ Ann. Graphic. 14.7, KFR 92.50 4o5 Crown, 14.7 C. KFR 271.45 147.50 405 Speed. 14.7 C. K FR, 315.45 (72.50 Symbols: RF Coupled Rsng.ftnder. Costed, Flash Shutter Only 10% Down • EASY TERMS!

SAVE $28.50 . . USED MAINLINER 2 x 2 SLIDE PROJECTOR With Selectron Auto Changer • Coated L~'u Stop. WI. 16 Lbs. 3100 • Fi~t~p F 1~ut $59.50! SAVE $34.00! USED! ARGUS (3 OUTFIT CAMERA • CASE • FLASHGUN 13.5 Coaled [•o~ S1~,P iS! 7 LbS. • Coupled Rangelinder 50 • Speeds to 1 .100 • Clip-On Carrying Case Lut $6650! SAVE $40.00. . . USED KODAK SIGNET 83.5 Cooled Ebloe Lens • Flash Synchronized List $87.50! • Double Eopouure Prevention • Coupled #angefinder • and ViewFinder Ship. WI 5 Lbs. Rolleiflex • Rolleicord USEDI LATE & LATEST MODELSI USED ROLLFICORO Ill, 13.5 Ctd. 7'ss t~.t : 59.95 ROLILICORD III, 13.5 CId. Sonar Lut i~.. 69.95 AUTO ROLLS IV. 35 C!I1 V' Il 2:9 SO 117,50 AUTO ROLLLI .11. 13 5 CIa. tnus,ir L.~t 239 SO 127.00 SAVE $285.80! USED! PATHE SUPER 16 16mm TURRET MOVIE CAMERA !`i~ t"II.9 Cld. Wallensok List 5511 30! • 500 • Speeds 8 to 80 Frames Snip iS! 11 Lbs. ZEISS CONTAX'S Late Models, Used, Guaeantoed wIth Built-in Flash Syncheonloation CARL ZEISS COTIIAX hA, with 12 Ctd. Sonnar lens. List 33600 161.00 CURL ZEISS COTITAX IA, with 11.5 CIA. Sonnan, BuiIl.in Meter. List 412.00 216.50

I WHILE THEY LAST! FAMOUS! SAVE $150.SO! BRAND NEW! KINE EXAKTA VX With f2 Coated C. 1. Preset Lens / Liet $335.00 50 L Ship. WI. S 1.bo. • Built-in Synchronization for Flash & Strobe • 29 Shutter Speeds from 12 to 1/1000 Seconds • Built-in Self-Timer • Interchangeable lens Mount • Discontinued Model ANOTHER PEERLESS SENSATIONAL OFFER SAVE $43.00! BRAND NEW! 35mm WELTI * CAMERA - * CASE * FLASHGUN 32's 12.9 Ctd. N.y., Y,i.pS.e 9 Sha(t~r Speeds 1 Sec. to Ow it in F lash • Doable C•posve, Pee 019(1019 • PaeaIi~. Coareceed V1eot,e~or Ado fin coanrer • Holly ShrcIl~y Reieasi • HelIcal Focus Mo~n( • Depth of Cocu~ Scale • Ticpod Socket SENSATIONAL OFFER SVE SAVE $23.55! BRAND NEWS Model B 2x2 SLIDE PROJECTOR 5 COLOR CORRECTED LENS . Diecgntnued cist 0) 95 ShIp. W~ $4950! lllbt. • llghroe:chr • (Ci? Watt lamp • ire 9,~c C' •6ium~y Cooled SAVE S54.OO! USED! LATEST! 35mm CONTESSA MX 12.8 Cooled Carl Zeiss T.ii., Lisi $142001 •P1ii Fiasfr b - • Coupied Rangefndee C~p~' RapId So~trer, Speeds from 1 500 sec lIme A Bulb • Il.Lr tiectric Metet 5olp. WI S ibs. 11200 J i__I Exposure Meters $oc,I $1 3.001 Us.df Fames,s Mob.! List $2995 WESTON MASTER II 95 ll~f USED Cr SW 69 $24 so $11.75 C 9?.~1, Jiiif.l,R 3295 1055 ShIp. WI. C c co 32 50 17.1$ Hoi. wcsrori COOLS 19.95 12.9$ 3 lbs.

SAVE $108.25! BRAND NEW! LATEST MODEL! 4x5 Pacemaker Crown Graphk Outfit 1 Wish 135mm Coated f4.5 Lens Graflok $31075 Value Bock and Ektalite Field Lens Ou?fll locludet • C~pur S yecfltoezed 0 Shutter. c~'eds to I 400 Secoe4 • C~,2Ie4 II cl Rangefndet• 3~i P~,~cc (jfl. Reflector, Cci, i'~.JInstalled 2O2~° Ship. WI. 12 Lbs. List $354.75 225~~ SAVE St 29.75' BRAND NEW' LATEST 4x5 PACEMAKER SPEED GRAPHIC OUTFIT nIh Ca!i~ Bc~.3 cd Cli. 14.5 Lkla:to I~ld Lens OUR NEW `1955 ICATALO G BIGG(R £ THAN (VIRI The greatesI array of famous makes • Imparts • Major equpment and actessor ies • Completely ii0strattd mith full deuctiptions • Current New & Used Prices S Many, many toPeerleSS EacI usnes! Also Tape Recorders S R~noCular5 S Audio Equipment. Gift suggest000l ORDER YOURS yODAYI ONLY 10' PER COPY 25~ Back on S it p0tchase

PEERLESS CAMERA STORES

I 415 Lexington Avenue, New York 17, N.Y. Dept. P-4 WANT TO BUY_________________________________ U U WANT TO TRADE_~ ________ Send NEW GIANT CATALOGUE. Enclosed find 1O~ Cash U MO. U COD. U U Time Payment 10% Down Enclosed